London Daily

Focus on the big picture.
Friday, Oct 23, 2026

ITV viewers seething over huge pledge of allegiance blunder: 'Epic fail'

ITV viewers seething over huge pledge of allegiance blunder: 'Epic fail'

ITV viewers were left seething over an ‘epic fail’ when the broadcaster didn’t follow up on its promise to aide those watching at home take the pledge of allegiance.


The public has been invited to ‘cry out and swear allegiance’ to the UK’s new monarch on Saturday, May 6, after King Charles III was formally crowned beside his wife Camilla.

During the coronation ceremony, the Archbishop of Canterbury invited people to say: ‘I swear that I will pay true allegiance to Your Majesty, and to your heirs and successors according to law. So help me God.‘

Ahead of the historical event, plenty of people weighed in on whether they would be taking the oath, with the likes of singer Billy Bragg outright refusing.

His sentiment was echoed by Loose Women’s Denise Welch who said she would rather pledge allegiance to Prince Harry and Meghan Markle than Charles.

However, plenty of those watching at home were keen to take part, and were left disappointed when ITV failed to present the words on screen, despite a promise to do so.




Viewers were invited to take the oath during King Charles III’s Coronation

The presenter announced, ahead of the Archbishop beginning the oath: ‘The Archbishop invites all who so desire to pay homage.

‘The words will be on the screen.’

However, the words did not appear onscreen afterwards.

‘And there was me, ready to pledge my allegiance to the King, and @ITV failed to put the words up on the screen. Thanks #ITV for ruining it for the millions of us who were watching and wanting to do that!!!’ one person wrote.

Another penned: ‘@itvnews @ITV#Coronation … “pledge allegiance to the King, the words will be on screen” …. Except they weren’t! #fuming Epic fail @itv.’







‘@itv no words on screen for the oath of allegiance is pretty poor planning on your part #KingsCoronation’ someone else wrote.

Others also commented that BBC failed to show the words onscreen either, as one viewer wrote: ‘Was waiting for the words to come up on the screen as they said for the ‘all join in ‘ words and was nothing !’

The slip-up comes after a Good Morning Britain guest was heard saying ‘b***h’ off camera, without realising their mic was still on.



Ben Shephard and Susanna Reid were fronting the ITV special, but at some point when the cameras turned away from them, viewers heard a NSFW outburst.

Susanna had been saying: ‘Now many people would say she is and has been one of most vilified figures in Britain, today she will be crowned Queen.

‘The public mood towards Camilla, the Queen Consort, has definitely softened in recent years, she is now considered one of the most senior royals of course. Kate is at Buckingham Palace.’

As the camera then cut to Kate Garraway, a voice could be heard saying: ‘B***h, it is not good.’

Good Morning Britain had been hosting several guests over the segment, and while many viewers were left assuming the slip-up had been made by Susanna, the clip had already cut to Kate before it could be confirmed whose mic had been left on.

The confusion was later cleared up when author and journalist Petronella Wyatt owned up to the mistake.

Newsletter

Related Articles

0:00
0:00
Close
Government Injects One Hundred and Forty Million Pounds to Expand Urgent Care Ahead of Winter Crisis
Department of Health Warns Further Pay Rises Will Derail National Health Service Waiting List Targets
Major Environmental Emergency Declared in South Wales Following Aerospace Kerosene Spill
Tank Barrel Production Returns to Britain as Defence Contractors Accelerate Domestic Rearmament
Government Approves Controversial Jackdaw Gasfield Development in the North Sea
National Health Service Maternity Safety Review Condemned Over Flawed Artificial Intelligence Integration
Dozens of United Kingdom Government Services Taken Offline Amid Critical Software Vulnerability
Barclays Announces Five Thousand Job Cuts Citing Artificial Intelligence Productivity Gains
Treasury Relaxes Post-Financial Crisis Accountability Rules for City of London Executives
United Kingdom Government Issues Unprecedented Guidance Urging Citizens to Stockpile Essential Supplies
United Kingdom Consumer Inflation Accelerates to Eleven-Month High Driven by Transport Costs
United Kingdom Public Sector Net Debt Breaches Three Trillion Pounds Ahead of Autumn Budget
Department for Science, Innovation and Technology Commits Fifty Million Pounds to Establish Regional Artificial Intelligence Innovation Clusters
Ofgem Directs Major Energy Suppliers to Expand Vulnerable Household Support Funds Ahead of Winter Heating Season
Home Office and National Police Chiefs Council Unveil New Intelligence-Led Strategy to Tackle Organised Immigration Crime Networks
First Minister John Swinney Secures Scottish Parliament Approval for Comprehensive Climate and Green Energy Infrastructure Strategy
National Health Service England and Trades Union Congress Finalize Agreement on Emergency Winter Staffing and Pay Frameworks
HM Treasury and Department for Business and Trade Announce Multi-Billion-Pound Sovereign Investment Pact to Spur Regional Advanced Manufacturing
Bank of England Governor Andrew Bailey Signals Potential for Faster Interest Rate Cuts as Domestic Inflation Pressures Ease Below Forecasts
Parliamentary Inquiry Highlights Urgent Need to Address Housing Shortage as Scottish Completions Hit Eleven-Year Low
United Kingdom and Singapore Sign Comprehensive Financial Agreement to Deepen Digital and Sustainable Market Ties
Greggs Announces Plan to Close Four Manufacturing Facilities and Cut Seven Hundred and Forty Jobs
International Monetary Fund Raises United Kingdom Economic Growth Forecast While Warning of Inflationary Pressures
Energy Security and Net Zero Committee Urges Government to Shift Policy Costs Onto Gas to Lower Household Bills
Housebuilding Across Scotland Plummets to Eleven-Year Low Despite Government Pledges to Tackle National Housing Emergency
Greggs Announces Factory Closures Across Northern England and Scotland Affecting Seven Hundred Forty Jobs
United Kingdom and Singapore Conclude Eleventh Financial Dialogue in Singapore to Deepen Cooperation on Digital Finance and Capital Markets
Energy Security and Net Zero Committee Urges Government to Shift Policy Costs to Gas Bills and Tap Windfall Profits to Lower Consumer Prices
British Broadcasting Corporation Announces Major Cost-Cutting Overhaul to Close Linear Broadcast Services for Television Channels BBC Three and BBC Scotland Alongside Digital Radio Station BBC Radio Four Extra
London Capital Markets Face Renewed Scrutiny After High-Profile Offerings Underperform Post-Listing
Green Party Wins Historic First Westminster Parliamentary By-Election in Gorton and Denton
Environment Secretary Emma Reynolds Unveils Sweeping Regulatory Overhaul for English Water Industry
United Kingdom Health Security Agency Confirms Thirty-Four Cases in Kent Meningitis Outbreak
Ministry of Defence Prepares Heat Pump Subsidy Cuts to Fund Urgent Military Modernization
British and European Union Officials Schedule Long-Awaited Bilateral Leaders Summit for November Twentieth
Bank of England Governor Andrew Bailey Urges Strict Fiscal Credibility to Protect British Bond Markets
United Kingdom Inflation Rises to Three Point One Percent Driven by Escalating Fuel Costs
Profit Warnings Among London-Listed Companies Reach Two-Year High Amid Global Energy Shocks
Chancellor John Healey Signals Targeted Tax Changes on Banks and London Corporate Offices Ahead of Budget
British Government Reallocates Twenty-Five Per Cent of International Climate Finance to Global Biodiversity Projects
Initial British Carbon Border Taxes Set to Undercut Parallel European Union Tariffs on Industrial Imports
Whitehall Prepares National Zero-Interest Loan Initiative to Accelerate Domestic Heat Pump and Solar Adoption
European Union Offers British Automakers Access to Hybrid Vehicle Trade Protections Subject to Strict Regulatory Alignment
British Probation Officers Threaten Widespread Industrial Action After Rejecting Five Per Cent Government Pay Offer
Microsoft Abandons Major British Artificial Intelligence Data Centre Citing Severe National Grid Power Constraints
United Kingdom Inflation Accelerates to Three Point Four Per Cent Ahead of Chancellor John Healey's Inaugural Autumn Budget
Surging Cloned Number Plates Severely Complicate Traffic Enforcement and Police Investigations
Mounting Opposition Challenges Planned Rollout of Autonomous Taxis Across London
Influential Think Tank Urges Rejoining European Union to Navigate Geopolitical Crises
Government Review Recommends Slashing Benefits to Fund Youth Employment Initiatives
×