London Daily

Focus on the big picture.
Tuesday, Jul 14, 2026

Who is the top earning young influencer on YouTube?

Who is the top earning young influencer on YouTube?

The UK’s highest-earning YouTube influencer makes over £3.75million a year from the platform, new research has revealed.

Buddle Nurseries Group has analysed 10 of the UK’s most popular YouTube stars aged 17 and under, with 16-year-old Thomas Simons – known as TommyInnit – coming out on top.

He is estimated to earn £313,000 a month sharing his gaming skills on his YouTube channel, which has 7.84 million subscribers.

Thomas also keeps his 2.3m followers updated on Instagram, sharing a recent picture with fellow YouTube star and rapper KSI.

In second place are sisters Ruby, 15 and her six-year-old sibling Bonnie who – along with their family – play games and make entertainment videos for kids. They are estimated to earn £204,000 a month, which works out at about £2.45million over a year.

Siblings Gaby, six, and Alex, seven, are third with a predicted £161,000 a month in earnings. The pair’s channel has the most subscribers on the list – 17 million – and they use their platform to teach kindness to children.


EthanGamer, 14, best known for play Roblox on his channel, is in fourth place with £114,000 a month with YouTuber Emily Cozmuic, who plays with the latest kids’ toys, rounding out the top five with an approximated £100,000 a month from her channel MoreEmilyTube. Emily, seven, has 5.18 million subscribers on the platform.

The top 10 highest earning young YouTube influencers in the UK

Estimated monthly income from YouTube (according to Buddle Nurseries)

Thomas Simons, 16 years old – £313,926
Ruby, 15, and Bonnie, six, – £204,948
Gaby, six, and Alex, seven – £161280
Ethan, 14 – £114,185
Emily Cozmiuc, seven – £100,536
Tiana Wilson, 13 – £46,320
Kyle Jackson, 16 – £25,104
Benjy Fish, 17 – £17,040
Rosie McClelland, 14 – £4513
Lorenzo Greer, 12 – £3409

Collectively the top ten ‘kidfluencers’ have a combined subscriber count of 57,824,000, more than the entire population of England, and together they have racked up a massive 19.18 billion video views.


A spokesperson for Buddle Nurseries said: “It’s fascinating to see how lucrative a YouTube channel can be, when it’s seemingly so easy and simple to set up. But with more children than ever dreaming of becoming an influencer, it’s important to remember that very few can actually make a living out of it – and even fewer will become rich.

Newsletter

Related Articles

0:00
0:00
Close
Beer Industry Warns UK Rules Could Limit Growth of Alcohol-Free Market
Home Office Faces Legal Challenges Over Asylum Seeker Accommodation Closures
UK Heatwaves Linked to More Than Two Thousand Seven Hundred Deaths as Climate Debate Intensifies
Home Secretary Faces Pressure Over Political Security After Ann Widdecombe Murder Investigation
United Kingdom Opens Trade Consultation With Indonesia, Philippines, United Arab Emirates and Uruguay
Robert Jenrick Joins Reform UK After Leaving Conservative Party Leadership Role
Counter-Terrorism Police Take Over Investigation into Murder of Former MP Ann Widdecombe
Andy Burnham Secures Strong Labour Backing in Race to Succeed Keir Starmer
Global Markets Slide as Middle East Conflict Escalation Sends Oil Prices Higher
UK Prime Minister Keir Starmer Offers Condolences Following Death of Qatar’s Father Amir
UK Regional Innovation Policy Focuses on Research Clusters Across Scotland, Wales, and Northern England
UK Corporate Transparency Rules Set to Become More Strict Under Modern Slavery Reform Plans
UK Civil Service Estate Strategy Shifts Government Activity Away From London
UK Strengthens National Security Powers Through New Threat Designations
Greater Manchester Police Conduct Drink and Drug Driving Operations After Football Events
UK Government Advances Darlington Economic Campus With Construction Milestone
UK Authorities Increase Football-Related Security Operations After Tournament Fixtures
UK Invests Fifty-One Million Pounds in National Cryogenics Facility and Regional Innovation Hubs
UK Moves Toward Tougher Modern Slavery Reporting Rules With Corporate Penalties
UK Government Reports Forty-Three Million Pounds in Savings From Office Estate Reform
UK Government Expands Civil Service Regional Strategy With Manchester and Darlington Campus Projects
UK Designates Iran’s Islamic Revolutionary Guard Corps as National Security Threat
United Kingdom Financial Markets Monitor Business Response to Economic Policy Changes
Scottish Renewable Energy Expansion Highlights Need for Faster Grid Development
Wales and Regions Strengthen Focus on Economic Development Through Tourism and Investment
Retail Industry Warns High Street Businesses Remain Under Pressure
Police Chiefs Highlight Growing Challenges Managing Protests and Public Order
Agriculture Leaders Seek Clarity on Post-Brexit Farming Support and Environmental Rules
Transport Unions Warn of Further Industrial Action Over Pay and Working Conditions
Welsh Tourism Sector Reports Strong Growth Driven by Domestic and International Visitors
National Infrastructure Review Gains Support as Leaders Seek Faster Project Delivery
Financial Markets Assess Impact of United Kingdom Corporate Tax Policy Changes
Northern Ireland Assembly Debates Cross-Border Trade and Infrastructure Cooperation Plans
Government Opens Consultations on Housing Reform and Planning System Changes
Scottish Government Faces Pressure to Accelerate Offshore Wind and Grid Expansion
National Energy System Operator Warns Grid Investment Is Needed for Future Electricity Demand Growth
United Kingdom Research Council Invests in Artificial Intelligence and Biotechnology Innovation Hubs
United Kingdom Expands Oversight of Skilled Worker Visa Sponsors Amid Migration Debate
Cross-Party MPs Call for National Infrastructure Strategy Review to Accelerate Economic Growth
Prime Minister Announces One Billion Pound NHS Funding Package Ahead of Winter Pressures
Bank of England Signals Cautious Approach to Interest Rates as Inflation Remains Above Forecasts
World Cup Visitors Turn American Big-Box Stores Into Souvenir Stops
Netflix Weighs Always-On Channels, Bundles and Short-Form Video
Passenger Is Pulled Partly Outside Ryanair Jet After Window Fails Mid-Flight
Innovation-led growth strategy
Public service reform pressure
Defence and industrial security
Labour leadership transition and economic reset
Northern England Pushes for Greater Influence in Britain’s Future Economic Model
UK Technology Strategy Focuses on Life Sciences, Digital Innovation and Research Investment
×