London Daily

Focus on the big picture.
Monday, Sep 01, 2025

With Dozens of Brands Returning to NYFW, Will Spring 2022 Be the Best Season Yet?

With Dozens of Brands Returning to NYFW, Will Spring 2022 Be the Best Season Yet?

Dozens of designers are returning and joining New York Fashion Week for its spring 2022 season this September-and there’s a Met gala too.

The fashion crowd will be busy when New York Fashion Week begins on September 8. The week of runway shows-anticipated to be mostly in person-will culminate with an intimate Met gala to celebrate the Costume Institute’s “In America: A Lexicon of Fashion” hosted by Timothée Chalamet, Billie Eilish, Amanda Gorman, and Naomi Osaka. But before the event, NYFW will bring some of American fashion’s biggest names back to the city’s official Fashion Week.

Telfar, Rodarte, Proenza Schouler, Altuzarra, Brandon Maxwell, Prabal Gurung, Sergio Hudson, Monse, Jason Wu, LaQuan Smith, and Markarian will all present collections as a part of NYFW: The Shows, the Fashion Week programming organized by IMG and sponsored by Afterpay. With the support of IMG, the 11 brands are also forming the Fashion Alliance; as a group, the brands are committing to presenting their collections at NYFW for three seasons, starting this September and running through 2022—and no, it won’t all be at Spring Studios, though that location will remain a hub. Instead, you might expect Rodarte’s Kate and Laura Mulleavy to set up in an elaborate church, Proenza Schouler to take over an art gallery, or Telfar to organize a dinner or party. “This partnership to me represents the best of what I love about our community, coming together collectively to bring joy to so many people,” says Brandon Maxwell. “I look forward to showing my collection in September and, most importantly, celebrating the work of my friends.”

The feeling is mutual. Rodarte’s Laura Mulleavy continues, “As designers showing in NYC, we are honored to be able to participate in an incredible community of creativity that inspires us to be our best.”



Backstage at Brandon Maxwell’s fall 2020 show Photographed by Corey Tenold

The Fashion Alliance is a rare show of industry support for mid-career American designers-though it’s not alone. After the pandemic put hundreds of established fashion businesses at risk, young designer prizes around the world, from France’s ANDAM prize to the CFDA/Vogue Fashion Fund, pivoted to create grants to help brands stay afloat. IMG’s Fashion Alliance, says IMG president of fashion events and properties Leslie Russo, will support each participating brand with investment, content, and talent, as well as “the full power of the Endeavor network behind them.” (Endeavor, which owns IMG, just went public with a valuation of $10 billion and includes businesses like the WME talent agency and IMG models.)

It’s not just these 11 brands returning to American soil. Brands traditionally showing in Europe are also setting their sights on New York. Peter Dundas, who recently dressed H.E.R. for the Academy Awards, will present his spring 2022 collection for Revolve at NYFW. “I started my fashion story in New York going to Parsons for my education,” Dundas explains. “I love the city and its pace, and this year, September feels especially like the return of fashion, so showing in New York feels perfect. There is a unique energy about American fashion that combines practicality and glamour, which I love. At its best, it perfectly blends dreams and functionality and connects us with [the] current youth culture, which I think we all aspire to do in our collections.”



Thom Browne, who has shown his menswear and womenswear collections in Paris for several years, will also bring his beautiful spectacle of fashion and craft stateside this September. “I wanted to return to New York because I wanted to support the important show that Andrew is creating,” Browne tells me, referring to the Costume Institute exhibition curated by his partner, Andrew Bolton, the Wendy Yu curator in charge of the Costume Institute. “Also, I have always been so proud to be an American designer.”

Pyer Moss is returning to NYFW after a two-year pause on showing collections-but that won’t be Kerby Jean-Raymond’s first show of 2021. He has been announced as a guest member of the Chambre Syndicale de la Haute Couture et de la Mode and is expected to present a collection at Paris’s Couture Week in July.



With the Met gala celebrating American talents, well, let’s just say more homegrown designers are expected to make appearances at NYFW. Take it from Tom Ford, whose spring 2022 collection will be shown during NYFW and who will cochair the Met gala: “New York Fashion Week is always a celebration of American fashion, but this will take on a whole new meaning in September. After two challenging seasons with no in-person gatherings, we anticipate a significant return to live shows. This season’s shows are an opportunity to reaffirm the resilience and independence of American fashion and New York City as a global fashion force,” he wrote in a letter to the Council of Fashion Designers of America. “Together, our talent and united front give American fashion its unique character and strength.”

Newsletter

Related Articles

0:00
0:00
Close
Chinese and Indian Leaders Pursue Amity Amid Global Shifts
European Union Plans for Ukraine Deployment
ECB Warns Against Inflation Complacency
Concerns Over North Cyprus Casino Development
Shipping Companies Look Beyond Chinese Finance
Rural Exodus Fueling European Wildfires
China Hosts Major Security Meeting
Chinese Police Successfully Recover Family's Savings from Livestream Purchases
Germany Marks a Decade Since Migrant Wave with Divisions, Success Stories, and Political Shifts
Liverpool Defeat Arsenal 1–0 with Szoboszlai Free-Kick to Stay Top of Premier League
Prince Harry and King Charles to Meet in First Reunion After 20 Months
Chinese Stock Market Rally Fueled by Domestic Investors
Israeli Airstrike in Yemen Kills Houthi Prime Minister
Ukrainian Nationalist Politician Andriy Parubiy Assassinated in Lviv
Corporate America Cuts Middle Management as Bosses Take On Triple the Workload
Parents Sue OpenAI After Teen’s Death, Alleging ChatGPT Encouraged Suicide
Amazon Faces Lawsuit Over 'Buy' Label on Digital Streaming Content
Federal Reserve Independence Questioned Amid Trump’s Push to Reshape Central Bank
British Politics Faces Tumultuous Autumn After Summer of Rebellions and Rising Farage Momentum
US Appeals Court Rules Against Most Trump-Era Tariffs
UK Sought Broad Access to Apple Users’ Data, Court Filing Reveals
UK Bank Shares Dive Over Potential Tax on Sector
Germany’s Auto Industry Sheds 51,500 Jobs in First Half of 2025 Amid Deepening Crisis
Bruce Willis Relocated Due to Advanced Dementia
French and Korean Nuclear Majors Clash As EU Launches Foreign Subsidy Probe
EU Stands Firm on Digital Rules as Trump Warns of Retaliation
Getting Ready for the 3rd Time in Its History, Germany Approves Voluntary Military Service for Teenagers
Argentine President Javier Milei Evacuated After Stones Thrown During Campaign Event
Denmark Confronts U.S. Diplomat Over Covert Trump-Linked Influence in Greenland
Starmer Should Back Away from ECHR, Says Jack Straw
Trump Demands RICO Charges Against George Soros and Son for Funding Violent Protests
Taylor Swift Announces Engagement to NFL Star Travis Kelce
France May Need IMF Bailout, Warns Finance Minister
Chinese AI Chipmaker Cambricon Posts Record Profit as Beijing Pushes Pivot from Nvidia
After the Shock of Defeat, Iranians Yearn for Change
Ukraine Finally Allows Young Men Aged Eighteen to Twenty-Two to Leave the Country
The Porn Remains, Privacy Disappears: How Britain Broke the Internet in Ten Days
YouTube Altered Content by Artificial Intelligence – Without Permission
Welcome to The Definition of Insanity: Germany Edition
Just a reminder, this is Michael Jackson's daughter, Paris.
Spotify’s Strange Move: The Feature Nobody Asked For – Returns
Manhunt in Australia: Armed Anti-Government Suspect Kills Police Officers Sent to Arrest Him
China Launches World’s Most Powerful Neutrino Detector
How Beijing-Linked Networks Shape Elections in New York City
Ukrainian Refugee Iryna Zarutska Fled War To US, Stabbed To Death
Elon Musk Sues Apple and OpenAI Over Alleged App Store Monopoly
2 Australian Police Shot Dead In Encounter In Rural Victoria State
Vietnam Evacuates Hundreds of Thousands as Typhoon Kajiki Strikes; China’s Sanya Shuts Down
UK Government Delays Decision on China’s Proposed London Embassy Amid Concerns Over Redacted Plans
A 150-Year Tradition to Be Abolished? Uproar Over the Popular Central Park Attraction
×