London Daily

Focus on the big picture.
Thursday, Nov 13, 2025

The State Of Virtual Care In The US: The coronavirus is pushing telehealth into the mainstream — here's how traditional healthcare players are using it to retain business now and where the market is headed

The State Of Virtual Care In The US: The coronavirus is pushing telehealth into the mainstream — here's how traditional healthcare players are using it to retain business now and where the market is headed

This report explains how the coronavirus pandemic has fast-tracked the implementation and use of virtual care channels in the US.

The coronavirus pandemic has been a watershed moment for telehealth — or the use of mobile technology to deliver health-related services, such as remote doctor consultations and patient monitoring — as patients have had to reimagine the ways they seek healthcare.

While telehealth has been on the brink of taking off for years, consumer usage of the tech ticked up slowly before 2020. The coronavirus pandemic has given consumers the push they need to adopt telemedicine on a wide scale — and we expect adoption to keep climbing so long as the pandemic rages on. Once outbreaks became severe in the US, consumers began flocking to telehealth: Telehealth usage among US adults climbed 6 percentage points month-over-month from February 2020 — when 11% of respondents reported having tried telehealth — to March — when 17% said the same, per a survey by CivicScience. And we expect adoption to continue climbing to reach 22% of US adults by June.

As many patients are being urged to stay home and avoid seeking out nonurgent medical care in-person, providers, payers, and clinical researchers have been forced to restrategize to ensure their customers' needs are being met — and they're increasingly leaning on telehealth. Hospitals and physicians offices have had to invest in and ramp up telemedicine services to make sure that they're able to reach their patients, private and government-sponsored payers are lengthening the lists of virtual services they'll reimburse clinicians for, and pharma companies and researchers have had to restrategize the ways they conduct visits with participants.

In this report, Insider Intelligence explains how the coronavirus pandemic has fast-tracked the implementation and use of virtual care channels in the US. We outline the benefits that virtual care offers for players across the healthcare ecosystem — including health systems, payers, and clinical researchers. Next, we examine where the market is headed, including forecasting telehealth adoption in 2020 and beyond, outlining the key drivers behind usage and adoption, and unpacking our predictions regarding funding and mergers we expect to see in the space. Finally, we identify barriers that stand in the way of sustained adoption post-pandemic.

The companies mentioned in this report are: 98point6, AbleTo, Aetna, AiCure, AliveCor, Alphabet, Amazon, Amwell, Anthem, Apple, Biofourmis, Blue Shield of California, BlueCross Blue Shield of Tennessee, Boeing, Bristol-Myers Squibb, Chipotle, Cigna, Circle K, Cleveland Clinic, Doctor on Demand, Fitbit, GE Healthcare, Google, Google Nest, GreatCall,, HCA Healthcare, Humana, InTouch Health, Iora Health, Kindercare, MDLive, MedicalAlert, Microsoft,, Mount Sinai, One Medical, Philips, Plushcare, Samsung, Science 37, Pfizer, Teladoc, UnitedHealthcare,, Verizon, Vertex, VirTrial, and Zipnosis.

Here are some key takeaways from this report:

*  The coronavirus pandemic has catalyzed a major telehealth boom, and as long as outbreaks continue to crop up throughout the US, telehealth adoption rates will continue to soar. Even once outbreaks subside, we think a sizable share of consumers will remain tethered to the convenience virtual care efforts.

*  Telehealth presents opportunities for providers, payers, and and pharma companies: Providers can use the tech retain business and hook in revenue as practices remain closed or at lighter in-person capacity; payers can ensure their members healthcare needs are being met; and clinical researchers and pharma companies can keep track of patients who are unable to venture into trial sites for visits.

*  As telehealth vendors become more central to the healthcare landscape, we expect recent upticks in funding for these startups and M&A activity in the telehealth space to carry on throughout 2020.

*  We think tech behemoths Alphabet, Amazon, Apple, and Microsoft won't want to miss out on the telehealth opportunity as they expand deeper into healthcare — and we anticipate to see these four dig deeper into the virtual care space.

*  Barriers including poor interoperability, regulation that differs state-by-state, and lack of consumer access to connectivity continue to weigh on telehealth's potential to reach wide-scale penetration.

In full, the report:

*  Provides an overview of the ways in which the coronavirus pandemic is forcing providers', payers', and pharma companies' hands to build out telehealth services — and how this is spurring broader-scale adoption among consumers.

*  Highlights how leading telehealth vendors have reacted to a sudden, rapid uptick in adoption of their services.

*  Outlines what we expect to see in the telehealth market through 2020 — and our predictions for consumer adoption.

*  Identifies the barriers that are still in place that are weighing on sustained, wide-scale telehealth adoption.

Interested in getting the full report? Here's how to get access:

1. Insider Intelligence analyzes the healthcare industry and provides in-depth analyst reports, proprietary forecasts, customizable charts, and more. >> Check if your company has BII Enterprise membership access to the full report  

2. Sign up for the Digital Health Briefing, Insider Intelligence's expert email newsletter tailored for today's (and tomorrow's) decision-makers in the healthcare industry, delivered to your inbox 6x a week. >> Get Started  

3. Purchase & download the full report from our research store. >> Purchase & Download Now

Newsletter

Related Articles

0:00
0:00
Close
UK Upholds Firm Rules on Stablecoins to Shield Financial System
Brussels Divided as UK-EU Reset Stalls Over Budget Access
Prince Harry’s Remembrance Day Essay Expresses Strong Regret at Leaving Britain
UK Unemployment Hits 5% as Wage Growth Slows, Paving Way for Bank of England Rate Cut
Starmer Warns of Resurgent Racism in UK Politics as He Vows Child-Poverty Reforms
UK Grocery Inflation Slows to 4.7% as Supermarkets Launch Pre-Christmas Promotions
UK Government Backs the BBC amid Editing Scandal and Trump Threat of Legal Action
UK Assessment Mis-Estimated Fallout From Palestine Action Ban, Records Reveal
UK Halts Intelligence Sharing with US Amid Lethal Boat-Strike Concerns
King Charles III Leads Britain in Remembrance Sunday Tribute to War Dead
UK Retail Sales Growth Slows as Households Hold Back Ahead of Black Friday and Budget
Shell Pulls Out of Two UK Floating Wind Projects Amid Renewables Retreat
Viagogo Hit With £15 Million Tax Bill After HMRC Transfer-Pricing Inquiry
Jaguar Land Rover Cyberattack Pinches UK GDP, Bank of England Says
UK and Germany Sound Alarm on Russian-Satellite Threat to Critical Infrastructure
Former Prince Andrew Faces U.S. Congressional Request for Testimony Amid Brexit of Royal Title
BBC Director-General Tim Davie and News CEO Deborah Turness Resign Amid Editing Controversy
Tom Cruise Arrives by Helicopter at UK Scientology Fundraiser Amid Local Protests
Prince Andrew and Sarah Ferguson Face Fresh UK Probes Amid Royal Fallout
Mothers Link Teen Suicides to AI Chatbots in Growing Legal Battle
UK Government to Mirror Denmark’s Tough Immigration Framework in Major Policy Shift
UK Government Turns to Denmark-Style Immigration Reforms to Overhaul Border Rules
UK Chancellor Warned Against Cutting Insulation Funding as Budget Looms
UK Tenant Complaints Hit Record Levels as Rental Sector Faces Mounting Pressure
Apple to Pay Google About One Billion Dollars Annually for Gemini AI to Power Next-Generation Siri
UK Signals Major Shift as Nuclear Arms Race Looms
BBC’s « Celebrity Traitors UK » Finale Breaks Records with 11.1 Million Viewers
UK Spy Case Collapse Highlights Implications for UK-Taiwan Strategic Alignment
On the Road to the Oscars? Meghan Markle to Star in a New Film
A Vote Worth a Trillion Dollars: Elon Musk’s Defining Day
AI Researchers Claim Human-Level General Intelligence Is Already Here
President Donald Trump Challenges Nigeria with Military Options Over Alleged Christian Killings
Nancy Pelosi Finally Announces She Will Not Seek Re-Election, Signalling End of Long Congressional Career
UK Pre-Budget Blues and Rate-Cut Concerns Pile Pressure on Pound
ITV Warns of Nine-Per-Cent Drop in Q4 Advertising Revenue Amid Budget Uncertainty
National Grid Posts Slightly Stronger-Than-Expected Half-Year Profit as Regulatory Investments Drive Growth
UK Business Lobby Urges Reeves to Break Tax Pledges and Build Fiscal Headroom
UK to Launch Consultation on Stablecoin Regulation on November 10
UK Savers Rush to Withdraw Pension Cash Ahead of Budget Amid Tax-Change Fears
Massive Spoilers Emerge from MAFS UK 2025: Couple Swaps, Dating App Leaks and Reunion Bombshells
Kurdish-led Crime Network Operates UK Mini-Marts to Exploit Migrants and Sell Illicit Goods
UK Income Tax Hike Could Trigger £1 Billion Cut to Scotland’s Budget, Warns Finance Secretary
Tommy Robinson Acquitted of Terror-related Charge After Phone PIN Dispute
Boris Johnson Condemns Western Support for Hamas at Jewish Community Conference
HII Welcomes UK’s Westley Group to Strengthen AUKUS Submarine Supply Chain
Tragedy in Serbia: Coach Mladen Žižović Collapses During Match and Dies at 44
Diplo Says He Dated Katy Perry — and Justin Trudeau
Dick Cheney, Former U.S. Vice President, Dies at 84
Trump Calls Title Removal of Andrew ‘Tragic Situation’ Amid Royal Fallout
UK Bonds Rally as Chancellor Reeves Briefs Markets Ahead of November Budget
×