London Daily

Focus on the big picture.
Monday, Jun 01, 2026

The Britney Era Turned a Pop Star Into a Fashion Icon

The Britney Era Turned a Pop Star Into a Fashion Icon

With her 2001 album, Britney Spears transformed into a polarizing fashion plate. Cue the infamous denim gown.

“I’m not a girl, not yet a woman,” Britney Spears sang these now-iconic lyrics on track four of her 2001 album, Britney. Though the line directly spoke to her phase of life, it was also indicative of the pop icon’s evolving personal style. Having just skyrocketed to fame with her first two studio albums, “… Baby One More Time” and “Oops!… I Did It Again,” the then-20 year old shed her innocent schoolgirl look in favor of sexier outfits and a more provocative sound overall for her third. (Britney opens with “I’m a Slave 4 U,” in which she proclaims, “I need to do, what I feel like doin’-so let me go, and just listen.”) In honor of the game-changing album’s 20th anniversary this week, Vogue is looking back at some of the singer’s best looks from the era (cue the infamous denim gown she wore to the AMAs).

Having cultivated a more wholesome (but still theatrical) pop-star look with “…Baby One More Time” and “Oops!,” Spears experimented with her newfound confidence as a young adult during the Britney era, showing a little more skin in the process. Famously, the media relentlessly criticized her for it, saying her new image was overtly-sexualized-but looking back, there was nothing perverse about her style. In fact, it was quite refined, especially on the red carpet. Spears often wore glitzy evening gowns and minimal, ethereal slip dresses-two garments that hardly make her a “bad example for kids.” Consider her dress for a Cannes press conference in 2001, when she wore a sweet Matthew Williamson v-neck mini from his spring 2002 collection, covered in embroidered butterflies.



Spears also experimented with kitschier looks for events, which were often styled by the duo Kurt and Bart. Take the patchwork denim gown that the pair designed for her at the 2001 AMAs (her boyfriend at the time, Justin Timberlake, also wore a matching denim suit.) At the VMAs the same year, Spears wore a Dolce & Gabbana black lace dress that had everyone talking, thanks to its exposed black bra and underwear worn underneath it. But again, nobody would bat an eyelash if it were on the red carpet now. Perhaps people were mad because it was, quite simply, unapologetically hot.

In her stage performances and music videos, Spears further leaned into that racier vibe. Her 2001 VMAs “Slave” performance ensemble-the one with a real python on her shoulders-continues to be talked about today. But she often wore shredded or cropped tops made custom for her by Alina Campbell, who designed her off-the-shoulder top for the Britney album cover, during this era, too. For the “Slave 4 U” video, Campbell made a cropped top for Spears that was trimmed with gold lace and flower appliqués, and then completed with a matching arm cuff and low-rise jeans. Go figure, bicep cuffs and low-rise denim are both coming back today. Spears was simply ahead of the curve.


Newsletter

Related Articles

0:00
0:00
Close
Japanese Technology Firm Fujitsu Launches Advanced Artificial Intelligence Tool for Corporate Disclosures
South Africa Officially Launches Nationwide Campaign for Highly Contested Local Government Elections
United Kingdom Commits Additional Funding for Unexploded Ordnance Clearance in Laos
Singapore Announces Stringent New Greenhouse Gas Regulations for Commercial Cooling Systems
Cambodia and Thailand Hold High-Level Border Security Talks at United Nations Headquarters
Myanmar Military Government and China Sign Major Agreement to Upgrade Media and Cultural Cooperation
Knife Attack at Swiss Train Station Leaves Three Injured in Suspected Act of Domestic Terrorism
Transnational Extortion Gang Threatens Canadian Police With Army of One Thousand Armed Operatives
Australia Imposes Forty-Two-Day Quarantine on Cruise Ship Passengers Following Deadly Hantavirus Outbreak
International Monetary Fund Unlocks Seven Hundred Million United States Dollars for Sri Lanka Following Economic Reforms
Australia Launches Record One Point Four Billion Dollar Lawsuit Against Chemical Giant 3M Over Contamination
China and Canada Foreign Ministers Meet in Ottawa in Effort to Stabilize Strained Diplomatic Ties
Indonesia Demands Urgent United Nations Security Council Reform Amid Escalating Global Conflicts
Extreme Weather Patterns Trigger Severe Drought in Madagascar and Destructive Flooding in East Africa
Indian State of Karnataka Faces Political Upheaval as Chief Minister Siddaramaiah Abruptly Resigns
Philippines and Japan Reaffirm Defense Ties as Crucial for Indo-Pacific Regional Stability
Norway Joins French Nuclear Deterrence Initiative in Major Shift for European Security Architecture
Global Critical Mineral Alliances Expand as Western Nations Move to Counter Chinese Supply Dominance
United States Imposes Fifty Percent Tariffs on Mexican Steel and Aluminum Ahead of Trade Pact Review
European Union and China Head Toward Major Trade Conflict Over Clean Technology Exports
United States Economic Growth Severely Downgraded to One Point Six Percent as Stagflation Fears Mount
World Health Organization Warns Central African Ebola Epidemic is Outpacing Containment Efforts
United States Treasury Department Conditions Sanctions Relief on Reopening of the Strait of Hormuz
Iranian Air Defenses Intercept and Destroy United States Military Drone Over Bushehr Province
Iranian Armed Forces Launch Ballistic Missiles Toward Unspecified Targets Prompting Regional Condemnation
United Nations Secretary-General Warns Global Order Facing Highest Level of Conflict Since 1945
Israel Issues Sweeping Evacuation Orders in Southern Lebanon Amid Intensified Hezbollah Conflict
Russia Announces Systemic Military Strikes Targeting Ukrainian Defense and Energy Infrastructure
United States and Iranian Negotiators Reach Draft Agreement to Extend Ceasefire and Resume Nuclear Talks
United Nations Security Council Deeply Divided Over United States Capture of Venezuelan President
US and Iran Exchange Direct Military Strikes Amid Fragile Gulf Ceasefire
World Health Organization Warns of Catastrophic Ebola Outbreak in DR Congo
Russia Threatens New Wave of Strikes on Ukrainian Infrastructure and Embassies
Scientists Warn Atlantic Ocean Currents Could Collapse Faster Than Projected
Anthropic Reaches $900 Billion Valuation in Historic AI Funding Round
Washington Imposes Crippling Sanctions on Iranian Maritime Authority
Japan and the Philippines Initiate Strategic Intelligence-Sharing Pact
Microsoft Deploys Autonomous Computer-Using AI Agents to Global Markets
Anthropic Secures $45 Billion Compute Infrastructure Agreement With SpaceX
U.S. Director of National Intelligence Resigns Amid Administration Shakeup
Micron Technology Crosses Trillion-Dollar Valuation Amid Unprecedented Hardware Demand
Canada and Germany Finalize Historic Long-Term LNG Export Agreement
China Expands International Travel Restrictions on Domestic AI Researchers
Japan Approves Sweeping Overhaul of National Intelligence Apparatus
Global Airlines Scramble Logistics as Middle East Airspace Remains Fractured
Japan's Naphtha Imports Plunge 47 Percent Amid Strait of Hormuz Closure
Global Crude Prices Retreat Below $96 as Gulf Tensions Momentarily Ease
Generative AI Outperforms Human Baselines in Landmark Global Creativity Study
NASA Partners With Private Aerospace to Unveil Permanent Lunar Base Architecture
South Korean Equity Markets Surge on Next-Generation Memory Chip Frenzy
×