London Daily

Focus on the big picture.
Saturday, Aug 01, 2026

Octopus to take on failed Avro Energy’s 580,000 stranded customers

Octopus to take on failed Avro Energy’s 580,000 stranded customers

Supplier appointed by Ofgem also at centre of speculation that it could bid for rival challenger Bulb
Octopus Energy is taking on 580,000 customers left stranded when Avro Energy ceased trading last week, and is at the centre of speculation that it could bid for another player, Bulb Energy.

As the UK gas crisis continued to wreak havoc on the sector, the regulator, Ofgem, appointed Octopus to take over supplying Avro Energy’s customers following what was described as a competitive process “to get the best deal possible”.

Octopus had 2.5 million customers before the announcement, and Sunday’s move takes this to about 3.1 million. In a message to the new arrivals, the company said: “We have a strong track record in large customer migrations and would like to reassure customers that there will be no interruption or impact to their energy supply.”

The collapse last week of Avro Energy and another firm, Green, which had more than 250,000 customers, brings the number of suppliers that have buckled under the pressure of record gas market prices to seven in just over six weeks, affecting 1.5m households.

Ofgem said the switchover from Avro to Octopus would take effect immediately, and that while this news “may be unsettling”, customers did not need to worry. Outstanding credit balances, including money owed to current and former Avro users, would be honoured.

Octopus will take on Avro’s customers through Ofgem’s supplier of last resort (SoLR) process.

Gillian Cooper, head of energy policy for Citizens Advice, said Octopus must continue to protect vulnerable Avro customers once they transfer supplier.

“Anyone struggling to pay their bills must be supported, and Octopus Energy must make sure that any debt repayment plans Avro Energy customers may have been on before are continued,” said Cooper. “It’s important they continue to provide the warm home discount to all customers who previously received it from Avro Energy. It’s up to the government and Ofgem to work with suppliers to ensure this happens.”

Octopus has been named in reports as one of the suppliers that could consider bidding for a rival challenger brand, Bulb. Bulb, which has 1.7 million customers and made a £63m loss in the year to 31 March 2020, is currently hunting for fresh investment to fund the company.

Both Octopus and Bulb say that they provide their customers with 100% renewable electricity from solar, wind and hydro. Any tie-up between the two would create a large supplier with almost 5 million customers that could pose a stronger competitive threat to the giants of the energy sector.

Bulb’s financial advisers at Lazard have set up a data room to provide potential backers with documents and key information so they can review its finances.

A senior City source said Bulb had been looking to raise funds for some time and there was no reason to believe the company was facing an imminent threat to its survival or seeking a bailout. However, the current turmoil, with predictions of a difficult winter ahead, may mean that it struggles to find new backers.

Octopus entered the market in 2016 and claims to have been picking up 50,000 customers a month. It has been highly critical of the big players that dominate the sector, saying: “The energy industry in Britain is ruled by a handful of complacent dinosaurs peddling fossil fuels, pricing trickery and poor customer service.”

Bulb, meanwhile, says it provides 100% renewable electricity to homes in the UK, France, Spain and Texas in the US, and 100% carbon-neutral gas in the UK.

Talk of a possible bid from Octopus was first reported by Sky News.

There are fears that millions of households could lose their energy supplier by the end of the winter – providing a growth opportunity for the incumbent supply giants after years of losing customers to smaller challenger brands.

A Bulb spokesperson declined to comment on the speculation, saying: “From time to time we explore various opportunities to fund our business plans and further our mission to lower bills and lower CO2. Like everyone in the industry, we’re monitoring wholesale prices and their impact on our business.”

Asked about Bulb, Octopus said it did not comment on merger and acquisition rumours or speculation.
Newsletter

Related Articles

0:00
0:00
Close
Finland Deploys Commercial-Scale Thermal Batteries Using Crushed Rock to Store Renewable Grid Energy
Valued at $109 Million: F-35B Fighter Jet Crashes in Southern California
Sainsbury Agrees to Sell Argos in £120 Million Deal to Private Consortium
High Court Clears Way for Construction of Chinese Embassy at Royal Mint Court
UK Fuel Prices Climb to Multi-Month Highs as Strait of Hormuz Tensions Disrupt Oil Supplies
Severe Summer Drought and Record Heat Put UK Harvests at Risk
Prime Minister Andy Burnham Faces Labour Backbench Opposition Over Potential Support for New North Sea Oil and Gas Drilling
Bank of England Warns Inflation Will Stay Above 3% as Middle East Energy Shock Prolongs Cost-of-Living Pressures
Andy Burnham has Announces Plans to Redistribute Income Tax Revenue to English Mayors
Early-Release Scheme Faces Fresh Scrutiny as Reoffending and Prison Recalls Rise
Police Phone Checks Followed Report on Murder of MI5 Agent Inside Sinn Féin
Archbishop of Canterbury Reaffirms £100 Million Reparative Justice Fund During Ghana Visit
Charities Allege French Police Used Tear Gas Against Channel Migrants
Norwegian Teenager Convicted Over Iran-Linked Murder Plot in Britain
Christian Organisations File Charity Complaints Against Amnesty International UK
Ofgem Tightens Grid Connection Rules for New Data Centres
FTSE 100 Reaches Record High Despite Global Technology Sell-Off
Millions of UK Households Urged to Check Eligibility for Winter Energy Discount
Labour Restores Parliamentary Whips to Diane Abbott and Joani Reid
UK Supreme Court to Hear Challenge Over Palestine Action Ban
UK Commits More Than £8.4 Billion to Dreadnought Nuclear Submarine Programme
England Declares Severe Drought as Wildfire Burns Near Sizewell Nuclear Site
Bank of England Holds Interest Rates at 3.75% as Middle East Tensions Fuel Inflation Risks
Drought Status Extended Across All of Wales as Heat and Dry Weather Deepen Environmental Strain
Record-Low Danube Exposes Probable Mammoth Remains in Bulgaria
UK Business Confidence Climbs to Four-Month High
Greater Manchester Gains Expanded Powers Under Regional Funding Reforms
UK Supreme Court to Hear Appeal Over Palestine Action Terror Ban
Shell's Quarterly Profit Doubles to Nearly $10 Billion on Higher Energy Prices
UK Government Removes VAT From Household Electricity Bills
Exceptional Drought Grips Half of England as Wildfire Threatens Sizewell
Bank of England Holds Interest Rates at 3.75% as Inflation Risks Persist
US Says It Has Carried Out Heavy Strikes on Iran After Attempted Attacks on Its Forces
The chief executive of the popular gaming company laid off many employees and his pay rose to 38 million dollars
UK Employment Holds Steady as Wage Growth Remains Moderate
England to Introduce Artificial Intelligence into Secondary School Curriculum
Wales Launches £1.2 Billion Industrial Regeneration Programme
High Court Upholds UK Digital Surveillance Framework
Northern Ireland Reaches Budget Agreement on Infrastructure and Public Sector Pay
Home Office Expands Digital Border Checks Nationwide
UK Approves Major North Sea Wind and Carbon Capture Project
The World's Most Terrifying Smartphone: Recording, Documenting, and Reporting to the Regime
Scotland Approves Major Renewable Energy Expansion
UK and United States Sign AI and Semiconductor Cooperation Pact
UK Treasury Tightens Fiscal Controls After Gilt Market Volatility
Bank of England Holds Interest Rates at 4.5%
UK Unveils £10 Billion NHS Funding Overhaul and Workforce Reform
The AI User Nightmare: Private Claude Conversations Leaked to the Internet
UK: Former Football Association Leaders Call for World Cup Boycott Over FIFA Privatization Plan
Forbidden Love: China severs millions from their virtual partners
×