London Daily

Focus on the big picture.
Friday, Mar 27, 2026

Google's management has reportedly issued a 'code red' amid the rising popularity of the ChatGPT AI

The artificial intelligence-based chatbot is a small and sophisticated software, capable of overcoming the manipulations of the search engines, bypassing the censorship that the search engines apply to certain websites, and ignoring the artificial superiority that the search engines give to those who pay them a commission, or are identified with the political and business agenda they promote . The AI-based chatbot also threatens to wipe out Google's advertising business, which earned it $81 billion last year.
Google has issued a "code red" over the rise of the AI bot ChatGPT, The New York Times reported. CEO Sundar Pichai redirected some teams to focus on building out AI products, the report said. The move comes as talks abound over whether ChatGPT could one day replace Google's search engine.

Google's management has issued a "code red" amid the launch of ChatGPT — a buzzy conversational-artificial-intelligence chatbot created by OpenAI — as it's sparked concerns over the future of Google's search engine, The New York Times reported Wednesday.

Sundar Pichai, the CEO of Google and its parent company, Alphabet, has participated in several meetings around Google's AI strategy and directed numerous groups in the company to refocus their efforts on addressing the threat that ChatGPT poses to its search-engine business, according to an internal memo and audio recording reviewed by The Times.

In particular, teams in Google's research, trust, and safety division, among other departments, have been directed to switch gears to assist in the development and launch of AI prototypes and products, The Times reported. Some employees have been tasked with building AI products that generate art and graphics, similar to OpenAI's DALL-E, which is used by millions of people, according to The Times. 

Google's move to build out its AI-product portfolio comes as Google employees and experts alike debate whether ChatGPT — run by Sam Altman, a former Y Combinator president — has the potential to replace the search engine and, in turn, hurt Google's ad-revenue business model. 

Sridhar Ramaswamy, who oversaw Google's ad team between 2013 and 2018, said ChatGPT could prevent users from clicking on Google links with ads, which generated $208 billion — 81% of Alphabet's overall revenue — in 2021, Insider reported.

ChatGPT, which amassed over 1 million users five days after its public launch in November, can generate singular answers to queries in a conversational, humanlike way by collecting information from millions of websites. Users have asked the chatbot to write a college essay, provide coding advice, and even serve as a therapist.

But some have been quick to say the bot is often riddled with errors. ChatGPT is unable to fact-check what it says and can't distinguish between a verified fact and misinformation, AI experts told Insider. It can also make up answers, a phenomenon that AI researchers call "hallucinations."

The bot is also capable of generating racist and sexist responses, Bloomberg reported.

Its high margin of error and vulnerability to toxicity are some of the reasons Google is hesitant to release its AI chatbot LaMDA — short for Language Model for Dialogue Applications — to the public, The Times reported. A recent CNBC report said Google execs were reluctant to release it widely in its current state over concerns over "reputational risk."

Chatbots are "not something that people can use reliably on a daily basis," Zoubin Ghahramani, who leads the Google's AI lab Google Brain, told The Times before ChatGPT was released. 

Instead, Google may focus on improving its search engine over time rather than taking it down, experts told The Times.

As Google reportedly works full steam ahead on new AI products, we might get an early look at them at Google's annual developer conference, I/O, which is expected to take place in May.
Newsletter

Related Articles

0:00
0:00
Close
Jaguar Land Rover Halts Production at UK Plant Amid Supplier Disruption
UK Police Reverse Position, Confirm Arrests Will Resume for Palestine Action Protests
UK Small Businesses Face Europe’s Steepest Cost Pressures, New Survey Reveals
US Envoy Urges UK to Proceed with King’s Visit Amid Diplomatic Sensitivities
FTSE 100 Drops Over One Percent as Middle East Tensions Weigh on Markets
UK CO2 Plant Set to Reopen as Authorities Move to Safeguard Supplies Amid Middle East Tensions
Trump Urges Stronger Defence Investment as He Questions Allied Naval Capabilities
New COVID Variant Detected in UK Raises Concerns Over Vaccine Effectiveness
FTSE Russell Moves to Standardise Free-Float Rules for UK and International Listings
HBO Max Launches in UK and Ireland, Marking Major Step in Global Streaming Expansion
UK Signals Readiness to Seize Russian ‘Shadow Fleet’ Vessels in Escalation of Sanctions Enforcement
Escalating Middle East Conflict Seen as Major Threat to UK Economic Stability
Early Challenges Mark Prince Harry and Meghan’s Australia Visit
UK Government Rejects Cover-Up Claims After Theft of Former PM Aide’s Phone
Cyprus Opens Strategic Talks with UK Over Sovereign Base Areas
UK Faces Risk of Sharp Inflation Surge Despite Stable Pre-Crisis Figures
UK Police Arrest Two Over Suspected Antisemitic Arson as Iran Link Investigated
UK Inflation Holds at Three Percent Ahead of Oil Price Shock from Iran Conflict
UK Fuel Prices Face Upward Pressure as Global Oil Trends Raise Cost Outlook
Girlguiding UK Sets September Deadline for Membership Policy Change Affecting Trans Participants
Germany and UK Accelerate Wind Power Expansion to Strengthen Energy Security
UK Moves to Ban Cryptocurrency Donations to Political Parties Over Foreign Influence Concerns
UK and Turkey Finalise Major Air Defence Agreement Worth Billions
Apple Introduces Mandatory Age Verification for iPhone Users in the UK
Diverging Views Emerge Over Meghan Markle’s Planned Australia Appearance
Trump Signals Frustration with UK Leadership Amid Diverging Approaches to Iran Conflict
UK Government Takes Control of Hunterston B as Landmark Nuclear Decommissioning Begins
UK Public Inflation Expectations Jump Sharply in March, Raising Pressure on Bank of England
UK Ministers Warn Expanded North Sea Drilling Would Deepen Exposure to Global Energy Volatility
Delayed UK Defence Investment Plan Leaves Suppliers Under Severe Financial Strain
Can Iran Strike the UK? Assessing the Real Military Threat as Conflict Escalates
Sanctioned Iranian Banker Linked to Luxury Marbella Villa Through UK Corporate Structure
Casey Bloys Navigates HBO Max UK Launch, Paramount Integration and Industry Buzz Over Netflix Meeting
Iran Conflict Sparks Sharp Turbulence in UK Mortgage Market, Reaching Pandemic-Era Disruption Levels
Major Donor Urges University of Kentucky to Reconsider Mitch Barnhart’s Post-Retirement Role
United Kingdom Moves to Lead International Effort to Reopen Strait of Hormuz
UK Police Investigate Targeted Attack on Jewish Ambulance Vehicles
UK Police Investigate Targeted Attack on Jewish Ambulance Vehicles
Senior UK Advocate Criticises Barnhart Retirement Appointment, Calls for Reconsideration
UK Finds No Evidence of Direct Iranian Threat to Britain, Says Prime Minister Starmer
Assessing Iran’s Strike Capability and the UK’s Readiness Amid Rising Tensions
NATO Unable to Confirm Iran’s Role in Strike on UK-US Base as Tehran Denies Involvement
University of Kentucky’s Youling Xiong Receives SEC Faculty Achievement Award for 2026
Trump Highlights Satirical Portrayal of UK Leadership Amid Talks with Prime Minister Starmer on Iran Conflict
Trump Highlights Satirical Portrayal of UK Leadership Amid Talks with Prime Minister Starmer on Iran Conflict
UK Fuel Prices Surge Toward Crisis Levels as Experts Warn of Further Sharp Increases
UK Fuel Prices Surge Toward Crisis Levels as Experts Warn of Further Sharp Increases
Duchess of Sussex Secures ‘As Ever’ Trademark Rights in Australia Ahead of High-Profile Visit
UK Reaffirms Security as Officials Reject Claims of Immediate Iranian Missile Threat
Rising Middle East Tensions Spark ‘Trumpflation’ Debate Over Impact on UK Households
×