London Daily

Focus on the big picture.
Saturday, Jun 27, 2026

Covid checks at pubs 'could nudge young people to get vaccine'

Covid checks at pubs 'could nudge young people to get vaccine'

Exclusive: UK government insiders believe certificates may tackle hesitancy in younger age groups

Making Covid certificates compulsory to enter pubs could help tackle vaccine hesitancy among young people, government figures believe, amid fears of a “stark” future fall in uptake among younger age groups.

Government insiders are understood to believe that threatening to restrict freedoms to visit venues such as pubs could act as a “nudge” for younger people in particular.

One senior source predicted the fall in uptake of vaccines offered to lower age groups could be “stark”, with young people thought to be a “particularly hesitant group”. With more than half of the UK population having had their first dose, uptake among older people has beaten expectations and exceeded 90% among some groups.

Earlier this year Israel – which is leading the world in vaccine distribution – reported a drop in the number of people attending vaccine appointments, put down in part to apathy after it began offering jabs to those aged under 35. There is concern the same could be true in England.

A UK government source said: “If the argument on health grounds doesn’t really wash because young people think they’re going to be fine and their grandparents and parents have all taken it, the strongest nudge is: ‘You’re not going to be able to be as free as you’d like.’ Not being allowed into pubs may focus minds.”

On Wednesday Boris Johnson told MPs that pubgoers could be asked to provide proof they have been inoculated, saying this “may be up to individual publicans”. Pressed on the issue on Thursday, he urged people to await the conclusions of a review and suggested the documents may not be introduced until all adults have been offered a jab.


Michael Gove, the Cabinet Office minister, is seen by government insiders as a strong supporter of the Covid status certificate scheme, buoyed up by the success of the Israeli system. But officials and ministers are said to be divided between whether the certification should only apply to mass events, for which there is broad support, or to smaller venues as well, which is more controversial.

The Guardian understands that the consultation has been taking outside evidence on whether certificates could act as an incentive for younger people to take the jab, with officials asking directly whether the tool could work as a “nudge” for them to get vaccinated.

Concern is less over whether younger people are vaccine-sceptical and more about whether those in their 20s and 30s will be more relaxed about the risk to their own health, and therefore more blase about booking an appointment. It is claimed that making them prove their vaccine status – or have a negative test – in order to enter a pub or bar could provide a powerful stimulus to get inoculated.

Officials have also taken evidence on the legal risks of the system, including whether it might contravene the European convention on human rights and what it might mean for employment rights.

They are considering whether it might be possible to permit pubs to check customers’ Covid status but not the status of their bartenders, which is how the law operates in Israel. This would be less complex than needing to change employment law.

Ensuring the scheme includes people able to prove a negative test result could negate the claim of indirect discrimination against the vaccine-hesitant, some believe. Another area under debate is whether those who have previously had the virus should be allowed to obtain a status certificate showing they have coronavirus antibodies to secure entry to a venue.

Questions have been raised in government about how the certificates would work given the “significant reduction” in vaccine supply predicted by NHS England next month, and as the final stage of lockdown easing could be as early as 21 June – before the government’s official end of July target for vaccinating all adults.

Research appears to back up the suggestion young people are less likely to get a vaccine. A survey of more than 170,000 people by Imperial College London and Ipsos Mori found that 99% of over-80s said they would accept a jab compared to 83% of 18- to 29-year-olds.

An Office for National Statistics study published last month found 17% of 16- to 29-year-olds reported being hesitant to get a Covid vaccine, compared to only 1% of over-70s.

Prof John Drury of the University of Sussex, a government scientific adviser who sits on its behaviour insights group, SPI-B, said in a personal capacity that ministers have “always had an issue with young people” since the pandemic began.

He cited them being less likely to stay at home towards the start of the outbreak in March 2020 because “social life is much more important for young people and some of the messaging probably didn’t help around that because it was about protect yourself and self-interest; then they changed that to think about your community and your family”.

Drury warned against a “crude” approach to encouraging people to get vaccinated, echoed by another SPI-B scientist, Prof Stephen Reicher, who warned those who need persuading to get vaccinated could be put off by feeling forced into it, which he said would “create major problems”.

A government spokesperson said: “We continue to do all we can to encourage all those eligible to get a vaccine. As set out in the roadmap, we’ll review whether Covid status certification could play a role in reopening our economy including international travel, reducing restrictions on social contact and improving safety.”

Newsletter

Related Articles

0:00
0:00
Close
London Ambulance Service Sees Record Emergency Demand as Heatwave Intensifies
British Chambers of Commerce Warns of Prolonged Weak Investment Climate Through 2027
Bank of England Holds Interest Rates as Inflation Risks Persist
UK Construction Sector Faces One Percent Contraction Amid Cost and Investment Pressures
Former DUP Leader Sir Jeffrey Donaldson Convicted of Sexual Offences
Church of England Appoints Dr Linsay Cunningham to Lead Faith and Public Life Division
UK Armed Forces Day Marked Nationwide With Events From Aberdeen to the Scilly Isles
Rising Tensions in Edinburgh Prompt Joint Warning From Scottish Local Government Leaders
UK Construction Sector Forecast to Contract One Percent in 2026 on Cost Pressures
UK Parliament Backs 87 Percent Emissions Cut as Government Deepens Electrification Drive
British Chambers of Commerce Forecast Weak UK Growth as Investment and Demand Slow
Bank of England Holds Interest Rates at 3.75 Percent Amid Energy and Inflation Uncertainty
London Ambulance Service Reports Record Surge in Life-Threatening Emergency Calls During Heatwave
UK Parliament Approves Legally Binding 87 Percent Emissions Cut Target by 2040
United Kingdom Records Third Consecutive Day of Record June Heat as Europe Faces Worsening Heatwave
Robert Jenrick Defends £5 Million Donation to Nigel Farage Amid Political Scrutiny
Plymouth Museum The Box Wins 2026 Art Fund Museum of the Year Award
UK Government Faces Backlash Over Plans to Use Former Military Sites for Asylum Accommodation
Labour Party Faces Pressure Over Cabinet Stability as Senior Figures Clash on Policy Direction
Heathrow Airport Forecasts Passenger Decline in 2026 as Costs and Climate Disruption Mount
UK Energy Regulator Approves Expansion of Long-Duration Storage to Boost Power System Resilience
Crown Estate Reports Third Consecutive Year of £1 Billion Profit as Debate Over Royal Finances Intensifies
Teenager Charged With Murder in Wales Following Death of 14-Year-Old Boy
Nottingham University Hospitals Maternity Failures Trigger Calls for Public Inquiry Into Patient Safety
EasyJet Rejects £4.9 Billion Takeover Offer From Castlelake but Keeps Door Open for Further Talks
Record Heatwave Triggers UK Transport and Infrastructure Strain as Heathrow Revises Passenger Forecast Downward
Ofgem Approves Sixteen Long-Duration Energy Storage Projects to Strengthen UK Grid Stability
Labour Government Faces Internal Tensions Over Cabinet Decisions and Net Zero Policy Direction
British Food and Drink Exports Fall to Decade Low Amid Trade Friction and US Tariffs
Great Britain Grid Operator Spends £10 Million to Stabilize Electricity Supply During Heatwave Demand Surge
UK Parliament Committee Calls for Urgent National Adaptation Strategy as Extreme Heat Strains Public Infrastructure
Record-Breaking Heatwave Pushes England’s National Health Service to Critical Incident Status as Hospitals Struggle With Surge in Emergencies
UK Government Launches Review of Voluntary National Insurance Contributions System
UK Planning Inspectorate Reports Key Infrastructure and Planning Milestones in Annual Review
UK Government Reviews Travel Expense Reimbursement Rates for Employers and Employees
Civil Nuclear Constabulary Launches National Digital Memorial for Officers Killed in Service
UK and US Expand Collaboration on Nuclear Fusion Research and Workforce Exchange
Environment Agency Secures £275,000 Enforcement Deal with Anglian Water Over Permit Breaches
Independent Inspector Flags Ongoing Failures in UK Home Office Border Case Management
UK Government Considers Zero VAT Rate on Land for Social Housing Development
Bank of England Reports Sharp Drop in Emissions and Warns on Climate-Driven Financial Risk
Consumer Confidence in the UK Falls at Fastest Quarterly Rate Since 2022
UK Borrowing Costs Rise Sharply on Gilt Markets Amid Fiscal and Political Concerns
UK Government Plans Legislation to Bring British Steel into Public Ownership
UK Government Secures £210 Million Nuclear Fuel Deal to Support Ukraine Energy Security
London Ambulance Service Reports Record Emergency Call Volume Amid Severe Heatwave
United Kingdom Faces Record June Heatwave as Temperatures Hit 36.7°C in Somerset
UK Financial Services Reform Debate Intensifies Over Ministerial Regulatory Powers
UK Energy Price Cap Rise Expected to Keep Inflation Above Target Through 2026
UK Biohacking and AI Wellness Trends Drive Surge in Personal Health Monitoring
×