London Daily

Focus on the big picture.
Monday, Sep 21, 2026

Cost-of-living crisis: Jack Monroe hails ONS update of inflation calculations

Cost-of-living crisis: Jack Monroe hails ONS update of inflation calculations

Move by government statisticians follows analysis by UK poverty activist of impact on poorest families

Concern that rising inflation is having a disproportionate impact on people in poorer households in the UK has prompted government number-crunchers to provide a more detailed breakdown of the cost of living.

The Office for National Statistics said it accepted that every person had their own inflation rate and it would do more to capture the impact of price increases on different income groups.

Mike Hardie, the head of inflation statistics at the ONS, said in a blog the published annual inflation rate – currently 5.4% – was an average for all households. “But everyone has their own personal inflation rate. Some people may spend a larger proportion of their income on gas and electricity, or petrol if you commute via car daily.”

The move was welcomed by the food writer and activist Jack Monroe, who has exposed how prices for cheaper food products have soared as availability fell, contributing to rising hunger and poverty.

Monroe, who is drawing up an inflation index to track basic food prices, tweeted: “Delighted to be able to tell you that the @ONS have just announced that they are going to be changing the way they collect and report on the cost of food prices and inflation to take into consideration a wider range of income levels and household circumstances.”


Writing in last week’s Observer, Monroe said: “In 2012, 10 stock cubes from Sainsbury’s Basics range were 10p. In 2022, those same stock cubes are 39p, but only available in chicken or beef. The cheapest vegetable stock cubes are, inexplicably, £1 for 10.

“Last year the Smart Price pasta in my local Asda was 29p for 500g. Today it is unavailable, so the cheapest bag is 70p; a 141% price rise for the same product in more colourful packaging.”

Terry Pratchett’s estate has authorised Monroe to use the Vimes Boots index as the name of the new price index, which is intended to document the “insidiously creeping prices” of basic food products.

The index, Monroe said, would be called the Vimes Boots index in honour of Pratchett’s creation Sam Vimes, who in the Discworld novel Men at Arms lays out the “Sam Vimes ‘Boots’ theory of socioeconomic unfairness”.

The author’s daughter, the writer Rhianna Pratchett, said her father would have been proud to see his work used in this way by the anti-poverty campaigner.

The ONS previously published a more detailed breakdown of inflation but it was suspended during the Covid pandemic because so many items were unavailable. During the previous economic downturn, the financial crisis of 2008-09, when inflation also surged, the ONS said poorer households were more severely affected.

“Given the level of interest in the cost of living and inflation we are planning to restart this series,” Hardie said.

Over the longer term, he added, the ONS was “transforming” the way it measured prices in order to understand people’s spending patterns in a more detailed and timely way. The ONS measures inflation by looking at the cost of 700 items from a number of price points.

“We are currently developing radical new plans to increase the number of price points dramatically each month from 180,000 to hundreds of millions, using prices sent to us directly from supermarket checkouts,” Hardie said.

“This will mean we won’t just include one apple in a shop … but how much every apple costs, and how many of each type were purchased, in many more shops in every area of the country.”

Newsletter

Related Articles

0:00
0:00
Close
British Museum Faces Questions Over Peter Thiel’s Private Bayeux Tapestry Viewing
Earl Spencer Memoir Excerpts Renew Public Debate Over Diana’s Death
Liberal Democrats Gather in Brighton for Autumn Conference
Mothercare Shares Plunge as Middle East Store Closures Threaten Long-Term Solvency
Kent Police Treat Folkestone Hotel Fire as Suspicious
Caribbean Governments Advance Reparations Campaign Seeking Engagement With Britain
Scottish Labour Leader Backs Rosebank and Jackdaw North Sea Projects
FCA Urges Young Adults to Trace £1.5 Billion in Unclaimed Child Trust Funds
UK Competition Regulator Opens Inquiry Into McCormick-Unilever Foods Deal
Public Inquiry Into Tees, Esk and Wear Valleys Mental Health Failings Set to Begin
Nigel Farage Looks to US Immigration Enforcement Model for UK Border Policy
Chiltern Railways Moves Into Public Ownership
Security Review Raises Concerns Over Sensitive UK Police Data Stored on Microsoft Cloud
Burnham Government Warns of Difficult Autumn Budget as Fiscal Headroom Narrows
Bank of England Holds Rates at 3.75% as Inflation Rises to 3.1%
Ed Sheeran Tour Faces Backlash After Macklemore Is Removed Over Pro-Palestinian Remarks
Vandalism of Traffic Cameras Intensifies Across Parts of England
Nearly 300 Evacuated as Fire Hits Grand Burstin Hotel in Folkestone
King Charles Warns AI Executives About Risks From Uncontrolled Technology
Church of England Apologises for Role in Historical Forced Adoption Practices
UK Debate Over Online Speech Intensifies After Arrest Figures Draw Scrutiny
Oxfordshire Village Holds Symbolic Independence Vote Over Asylum Accommodation Plan
Nigel Farage and Richard Tice Sue National Crime Agency Over Alleged Banking Data Leaks
Apple Introduces Stricter Age Checks for UK Accounts
BBC Cash Reserves Fall 66% to £125 Million as Broadcaster Restructures
McLaren Announces £500 Million UK Investment and Plans 1,000 Jobs
Green Party Wins Historic Gorton and Denton By-Election as Labour Falls to Third
Burnham Government Prepares October Budget Under Growing Fiscal Pressure
UK Energy Suppliers Pull Fixed-Price Deals as Wholesale Markets Turn More Volatile
Bank of England Holds Rates at 3.75% as Middle East Energy Shock Raises Inflation Risks
Addison Lee Founder Loses £20 Million UK Tax Tribunal Case
BrewDog Creditors Face Losses on About £190 Million of Debt
Harrods Seeks to Recover Abuse Compensation Costs From Mohamed Al Fayed’s Estate
Ed Davey Targets Reform UK as Liberal Democrat Conference Opens
Great Britain Retail Sales Rise 0.5% in August
NHS England Approves Life-Extending Treatment for Incurable Breast Cancer
Proposals to Limit NHS ADHD Diagnoses Draw Criticism From Patient Groups
Resolution Foundation Warns of Housing Cost Crunch for Low-Income UK Families
BBC Cash Reserves Fall to Decade Low as Annual Deficit Reaches £121 Million
Millisecond Software Error Triggered Major UK Air Traffic Control Disruption
Twenty Women Underwent Unnecessary Mastectomies During NHS Cancer Care
Sensitive UK Police Data Found Vulnerable to Access by Foreign Actors
British Steel Faces Renewed Pressure for a Long-Term Financial Plan
MPs Urge Government to End Thames Water Restructuring Talks With U.S. Hedge Funds
Andy Burnham Warns of Difficult UK Budget Choices as Inflation Returns to 3.1%
England Tightens School Food Standards With Restrictions on Deep-Fried and High-Sugar Foods
Oxfordshire Village Votes Symbolically to Leave UK Over Proposed Asylum Centre
Michael Marra Elected Leader of Scottish Labour
BBC Cash Reserves Fall Sharply as Financial Pressures Mount
George Osborne Calls for UK to Rejoin EU Customs Union
×