London Daily

Focus on the big picture.
Thursday, Mar 26, 2026

Analysis: Zuckerberg tries to hit hard at the whistleblower, but nothing lands

Analysis: Zuckerberg tries to hit hard at the whistleblower, but nothing lands

Hours after Facebook whistleblower Frances Haugen testified before Congress about how the social network poses a danger to children and democracy, Mark Zuckerberg took to the platform he built and posted a 1,300-word screed trying to undermine her.

His main argument was that Haugen was taking Facebook's research on its impact on children -- among the tens of thousands of pages of internal documents and research she took before she left the company -- out of context. In essence, he argued she cannot be trusted to properly portray the company's findings, claiming she painted a "false picture of the company."

But although Facebook employs many talented and diligent researchers, its top executive who cannot be trusted when it comes to sharing the work of those researchers with the public.

In August, Facebook (FB) released a report about the most-viewed posts on its platform in the United States. Guy Rosen, Facebook's vice president of integrity (yes, that's a real job title at Facebook) said at the time the company had become "by far the most transparent platform on the internet."

The report covered Facebook data for the second quarter of this year, and Facebook suggested it painted a rather rosy picture. "Many of the most-viewed pages focused on sharing content about pets, cooking, family," Facebook said.

There was a catch. The research report focused on the second quarter of 2021 -- but what about the first quarter? Had Facebook not gathered data and compiled a report for the first three months of 2021?

It had, but Facebook executives chose not to share it with the public "because of concerns that it would look bad for the company," The New York Times reported. The shelved report showed that the most-viewed link on Facebook in the first quarter of this year was a news article that said a doctor died after receiving the coronavirus vaccine, the Times reported.

That a news article with clear potential to be reshared in a way that undermines the safety of vaccination would be one of the most popular pieces of content on Facebook amid a pandemic didn't fit with the image the company's executives are trying to project: that anti-vaccine sentiment isn't running rampant on the platform and the company isn't contributing to America's vaccine hesitancy problem.

When the research eventually leaked to the Times, Facebook came clean, "We're guilty of cleaning up our house a bit before we invited company," said Andy Stone, a Facebook spokesperson.

The next month, the company was criticized after New York University researchers who were studying misinformation on Facebook said they were booted from the platform. (The company said their decision to deplatform the researchers was related to a separate study on political ads that involved using a browser extension that allowed users to anonymously share the ads they saw on Facebook with the researchers.)

Facebook does regularly publish reports on its enforcement of its rules and how much content it catches that is against them, such as hate speech. Earlier this year the company announced it had brought on EY to audit the research beyond those reports.

Bringing in an auditor could be a welcome move, but when it comes to the company's handling of its engagement reports earlier this year, the very blatant cherry-picking of what research to make public and what to hide raises the question: what else does Facebook know that it's not telling us? And who is really creating a "false picture" of the company and its impact on society?

Facebook whistleblower, Frances Haugen appears before the Senate Commerce, Science, and Transportation Subcommittee.


A low-level employee


Facebook's other attempt to undermine the whistleblower was to portray Haugen as a low-level employee who doesn't know what she is talking about. But that strategy appears to be backfiring, too.

Samidh Chakrabarti was head of "civic engagement" at Facebook. Chakrabarti had regularly been put forward by the company to speak publicly about the good work Facebook was doing, even being part of the press tour of the Facebook "war room" for the 2018 US Midterm elections. (The war room was later widely mocked as a publicity stunt.)

After her testimony Tuesday, Facebook described Haugen as "a former product manager at Facebook who worked for the company for less than two years, had no direct reports, never attended a decision-point meeting with C-level executives."

That prompted Chakrabati to respond on Twitter, "Well I was there for over 6 years, had numerous direct reports, and led many decision meetings with C-level execs, and I find the perspectives shared on the need for algorithmic regulation, research transparency, and independent oversight to be entirely valid for debate."

Unfortunately for Facebook, Haugen is on to something.

Comments

Oh ya 4 year ago
Talking about hitting and zuckersucker do you remember years ago they had weighted punching bags for kids. It was a cheap inflatable bag with a picture printed on it and when you punched it it stood back up. I think I had Howdy Duty printed on mine. Well one with zucks face could be a great selling idea. A punch a elbow or a bitch slap across his smug face would be a good start to lots of peoples day

Newsletter

Related Articles

0:00
0:00
Close
Jaguar Land Rover Halts Production at UK Plant Amid Supplier Disruption
UK Police Reverse Position, Confirm Arrests Will Resume for Palestine Action Protests
UK Small Businesses Face Europe’s Steepest Cost Pressures, New Survey Reveals
US Envoy Urges UK to Proceed with King’s Visit Amid Diplomatic Sensitivities
FTSE 100 Drops Over One Percent as Middle East Tensions Weigh on Markets
UK CO2 Plant Set to Reopen as Authorities Move to Safeguard Supplies Amid Middle East Tensions
Trump Urges Stronger Defence Investment as He Questions Allied Naval Capabilities
New COVID Variant Detected in UK Raises Concerns Over Vaccine Effectiveness
FTSE Russell Moves to Standardise Free-Float Rules for UK and International Listings
HBO Max Launches in UK and Ireland, Marking Major Step in Global Streaming Expansion
UK Signals Readiness to Seize Russian ‘Shadow Fleet’ Vessels in Escalation of Sanctions Enforcement
Escalating Middle East Conflict Seen as Major Threat to UK Economic Stability
Early Challenges Mark Prince Harry and Meghan’s Australia Visit
UK Government Rejects Cover-Up Claims After Theft of Former PM Aide’s Phone
Cyprus Opens Strategic Talks with UK Over Sovereign Base Areas
UK Faces Risk of Sharp Inflation Surge Despite Stable Pre-Crisis Figures
UK Police Arrest Two Over Suspected Antisemitic Arson as Iran Link Investigated
UK Inflation Holds at Three Percent Ahead of Oil Price Shock from Iran Conflict
UK Fuel Prices Face Upward Pressure as Global Oil Trends Raise Cost Outlook
Girlguiding UK Sets September Deadline for Membership Policy Change Affecting Trans Participants
Germany and UK Accelerate Wind Power Expansion to Strengthen Energy Security
UK Moves to Ban Cryptocurrency Donations to Political Parties Over Foreign Influence Concerns
UK and Turkey Finalise Major Air Defence Agreement Worth Billions
Apple Introduces Mandatory Age Verification for iPhone Users in the UK
Diverging Views Emerge Over Meghan Markle’s Planned Australia Appearance
Trump Signals Frustration with UK Leadership Amid Diverging Approaches to Iran Conflict
UK Government Takes Control of Hunterston B as Landmark Nuclear Decommissioning Begins
UK Public Inflation Expectations Jump Sharply in March, Raising Pressure on Bank of England
UK Ministers Warn Expanded North Sea Drilling Would Deepen Exposure to Global Energy Volatility
Delayed UK Defence Investment Plan Leaves Suppliers Under Severe Financial Strain
Can Iran Strike the UK? Assessing the Real Military Threat as Conflict Escalates
Sanctioned Iranian Banker Linked to Luxury Marbella Villa Through UK Corporate Structure
Casey Bloys Navigates HBO Max UK Launch, Paramount Integration and Industry Buzz Over Netflix Meeting
Iran Conflict Sparks Sharp Turbulence in UK Mortgage Market, Reaching Pandemic-Era Disruption Levels
Major Donor Urges University of Kentucky to Reconsider Mitch Barnhart’s Post-Retirement Role
United Kingdom Moves to Lead International Effort to Reopen Strait of Hormuz
UK Police Investigate Targeted Attack on Jewish Ambulance Vehicles
UK Police Investigate Targeted Attack on Jewish Ambulance Vehicles
Senior UK Advocate Criticises Barnhart Retirement Appointment, Calls for Reconsideration
UK Finds No Evidence of Direct Iranian Threat to Britain, Says Prime Minister Starmer
Assessing Iran’s Strike Capability and the UK’s Readiness Amid Rising Tensions
NATO Unable to Confirm Iran’s Role in Strike on UK-US Base as Tehran Denies Involvement
University of Kentucky’s Youling Xiong Receives SEC Faculty Achievement Award for 2026
Trump Highlights Satirical Portrayal of UK Leadership Amid Talks with Prime Minister Starmer on Iran Conflict
Trump Highlights Satirical Portrayal of UK Leadership Amid Talks with Prime Minister Starmer on Iran Conflict
UK Fuel Prices Surge Toward Crisis Levels as Experts Warn of Further Sharp Increases
UK Fuel Prices Surge Toward Crisis Levels as Experts Warn of Further Sharp Increases
Duchess of Sussex Secures ‘As Ever’ Trademark Rights in Australia Ahead of High-Profile Visit
UK Reaffirms Security as Officials Reject Claims of Immediate Iranian Missile Threat
Rising Middle East Tensions Spark ‘Trumpflation’ Debate Over Impact on UK Households
×