London Daily

Focus on the big picture.
Thursday, Aug 27, 2026

Why is it called 'Black Friday'? How the biggest shopping holiday of the year got its name

Why is it called 'Black Friday'? How the biggest shopping holiday of the year got its name

The Black Friday name comes from a late 1860s stock market crash, and now carries on to the annual shopping event the day after Thanksgiving.


Black Friday is the best day for finding great deals on just about any product, both online and in stores. Mattresses, laptops, TVs, clothing, kitchen appliances, and more drop to all-time low prices, often with very limited stock.

But have you ever wondered where the holiday shopping extravaganza got its name?

Many people believe we call the day after Thanksgiving "Black Friday" because stores would go from operating at a loss or being "in the red," to earning a profit or being "in the black." While that's technically true, the origins of the term are a bit darker.


Why is it called Black Friday?


The term "Black Friday" was first coined in 1869 when two investors, Jay Gould, and Jim Fisk, caused a market crash by driving up the price of gold. As a result, the stock market dropped 20%, foreign trade stopped, and farmers witnessed a huge drop in corn and wheat value.

Much later, in Philadelphia during the late 1950s and early 1960s, locals resurrected the term to refer to the day between Thanksgiving and the Army-Navy football game. The event would summon massive crowds of tourists and shoppers, putting a lot of strain on local law enforcement to keep everything in line.

It wouldn't be until the late 1980s that the term became synonymous with shopping. Retailers reinvented the "Black Friday" name to reflect the backstory of how accountants used different color ink — red for negative earnings, and black for positive earnings — to denote a company's profitability. Black Friday became the day when stores finally turned a profit.

The name stuck, and since then, Black Friday has evolved into a season-long event that's spawned more shopping holidays, like Small Business Saturday and Cyber Monday.


When is Black Friday 2022?


This year, Black Friday takes place today, November 25. Cyber Monday, the online-only sale event that follows, lands on November 28. In recent years, the two shopping events have become synonymous due to their proximity.

Newsletter

Related Articles

0:00
0:00
Close
TSA Unveils Major Airport-Security Overhaul as It Drops Gold+ Privatization Plan
CIA Chief Warned Russia Against Attacking NATO in Secret Moscow Mission
Raheem Sterling Charged With Dangerous Driving After Lamborghini Crash
The Secret Dolly Parton Kept Until Her Death: "She Was Much Sicker Than She Let On"
Middlesbrough House Fire Kills Woman and Seven-Year-Old Girl
Prince Harry and Meghan Markle Return to UK Amid Renewed Media Attention
Raheem Sterling Charged With Dangerous Driving After London Collision
Greenpeace Threatens Legal Action Over Crown Estate Offshore Wind Leasing
Nvidia Revenue Surges to Ninety-Six Point Two Billion Dollars on Artificial Intelligence Demand
Meta Agrees to Global Youth Safety Changes Following Multi-State Legal Settlement
UK Government Plans Autumn Summit With Scottish, Welsh and Northern Irish Leaders
CMA Caps Veterinary Prescription Fees at Twenty-One Pounds
Thames Water Pilot Records Forever Chemicals at Thirteen Times the Legal Limit
Kent Meningitis Outbreak Reaches Thirty-Four Confirmed Cases
Forty Children Missing From UK Asylum Accommodation Remain Unaccounted For
UK Court Upholds VAT on Private School Fees
US Designates Palestine Action as Foreign Terrorist Organization
UK Approves Massive New Chinese Embassy Complex in London Amid Security Concerns
Prime Minister Andy Burnham Visits Kyiv and Offers Cruise Missile Designs to Ukraine
Glacier Collapse, Not Earthquake, Triggered Deadly Nepal-Tibet Flood
Andy Burnham Drops Plan to Cap Political Donations
Conservative Leadership Contest Intensifies as Robert Jenrick Attacks Kemi Badenoch
French-Born Defence Secretary Wes Streeting Condemns Homophobic Abuse Since Taking Office
UK Government Delays Commercial Robotaxi Rollout in London Over Regulatory Gaps
NHS Complaints About Autism and ADHD Care Waiting Times Triple Over Five Years
UK Government Launches 10,000 Work Placements for Young People With Sainsbury's
NHS England to Offer Free At-Home Cervical Cancer Screening Kits
EU Biometric Border Checks Cause Delays of Up to Five Hours for British Travellers
US Imposes Economic Sanctions on UK-Based Protest Group Palestine Action
Two Planned UK Datacentres Could Produce More Annual Carbon Emissions Than ExxonMobil's Entire UK Operation
London Surgeons Complete First Artificial Intelligence-Assisted Brain Tumour Removal
UK Services Growth Rebounds as Consumer Confidence Reaches Two-Year High
Ofgem Confirms Four Percent October Energy Price Cap Increase for UK Households
Government Considers Insolvency Law Changes to Bring Thames Water Into Public Ownership
Andy Burnham Signs Artificial Intelligence Defence Pact During Visit to Kyiv
Church of England Faces Renewed Scrutiny Over Historical Safeguarding Failures
Reform UK Proposes £30 Tax Credit for Long HMRC Telephone Queues
Greater Manchester Secures More Than £100 Million to Upgrade Victorian Railway Stations
East Midlands Railway Urges Essential Travel Ahead of Bank Holiday Strikes
UK Economy Grows 0.4 Percent in Second Quarter as Global and Energy Pressures Weigh
UK Government and Sainsbury’s Launch Plan for 10,000 Youth Work Experience Placements
Scottish Government Plans Tighter Remote-Working Rules and Possible Voluntary Redundancies
Scottish Budget Faces More Than £700 Million Reduction After Tax Revenue Adjustment
Nearly 100 Labour MPs Press Andy Burnham to Back Electoral Reform Commission
UK Energy Price Cap Rises Four Percent to £1,723 as Middle East Conflict Drives Wholesale Gas Costs
Turnbull Warns AUKUS Could Leave Australia Without Promised Nuclear Submarines
California Billionaires Pour More Than $150 Million Into Fight Over Proposed Wealth Tax
German Broadcaster Goes Dark to Warn AfD Could End Its Saxony-Anhalt Service
Badenoch Plans Major Shadow Cabinet Reshuffle as Tories Struggle in Third Place
UK Government Demands Action Against Social Media Content Promoting Dangerous Driving
×