London Daily

Focus on the big picture.
Tuesday, Sep 22, 2026

Why is it called 'Black Friday'? How the biggest shopping holiday of the year got its name

Why is it called 'Black Friday'? How the biggest shopping holiday of the year got its name

The Black Friday name comes from a late 1860s stock market crash, and now carries on to the annual shopping event the day after Thanksgiving.


Black Friday is the best day for finding great deals on just about any product, both online and in stores. Mattresses, laptops, TVs, clothing, kitchen appliances, and more drop to all-time low prices, often with very limited stock.

But have you ever wondered where the holiday shopping extravaganza got its name?

Many people believe we call the day after Thanksgiving "Black Friday" because stores would go from operating at a loss or being "in the red," to earning a profit or being "in the black." While that's technically true, the origins of the term are a bit darker.


Why is it called Black Friday?


The term "Black Friday" was first coined in 1869 when two investors, Jay Gould, and Jim Fisk, caused a market crash by driving up the price of gold. As a result, the stock market dropped 20%, foreign trade stopped, and farmers witnessed a huge drop in corn and wheat value.

Much later, in Philadelphia during the late 1950s and early 1960s, locals resurrected the term to refer to the day between Thanksgiving and the Army-Navy football game. The event would summon massive crowds of tourists and shoppers, putting a lot of strain on local law enforcement to keep everything in line.

It wouldn't be until the late 1980s that the term became synonymous with shopping. Retailers reinvented the "Black Friday" name to reflect the backstory of how accountants used different color ink — red for negative earnings, and black for positive earnings — to denote a company's profitability. Black Friday became the day when stores finally turned a profit.

The name stuck, and since then, Black Friday has evolved into a season-long event that's spawned more shopping holidays, like Small Business Saturday and Cyber Monday.


When is Black Friday 2022?


This year, Black Friday takes place today, November 25. Cyber Monday, the online-only sale event that follows, lands on November 28. In recent years, the two shopping events have become synonymous due to their proximity.

Newsletter

Related Articles

0:00
0:00
Close
Michelin Guide Faces Industry Questions Over Restaurant Inspection Coverage
English Woodlands Face Renewed Weather Stress From Dry Conditions and Strong Winds
Research Finds Extensive Alcohol, Gambling and Unhealthy Food Branding During 2026 World Cup
Five Charged After Newborn Baby Dies From Stab Wounds in Sheffield
BT Could Reap £2 Billion From Recycling Copper as Full-Fibre Network Expands
FCA Urges Young Adults to Trace £1.5 Billion in Unclaimed Child Trust Funds
Reform UK Names Helen Jenner as New Leader in Wales After Dan Thomas Steps Down
Resolution Foundation Calls for Broad-Based Tax Rises to Fund Higher UK Defence Spending
Ed Davey Calls for Global Treaty to Halt Development of Super-Intelligent AI
Scotland Consults on Legal Price Caps for Essential Foods
NHS Productivity Reforms Could Prevent More Than 20,000 Early Deaths a Year, Report Says
United Kingdom and ASEAN Deepen Trade and Investment Cooperation
United Kingdom Deploys RAF Refuelling Support to Saudi Arabia After Houthi Attacks
UK Fiscal Headroom Shrinks as Higher Borrowing Costs Complicate Autumn Budget
UK Public Borrowing Jumps to £18.3 Billion in August, Raising Pressure Before Budget
Andy Burnham Reaffirms UK Net-Zero Target With £30 Million Community Energy Fund
Scottish Labour Leader Backs Rosebank and Jackdaw North Sea Projects
UK Consumer Confidence Falls to Three-Year Low
UK Diesel Prices Approach £2 a Litre as Global Supply Shortages Intensify
Chiltern Railways Returns to Public Ownership as UK Rail Nationalisation Advances
British Museum Faces Questions Over Peter Thiel’s Private Bayeux Tapestry Viewing
Earl Spencer Memoir Excerpts Renew Public Debate Over Diana’s Death
Liberal Democrats Gather in Brighton for Autumn Conference
Mothercare Shares Plunge as Middle East Store Closures Threaten Long-Term Solvency
Kent Police Treat Folkestone Hotel Fire as Suspicious
Caribbean Governments Advance Reparations Campaign Seeking Engagement With Britain
Scottish Labour Leader Backs Rosebank and Jackdaw North Sea Projects
FCA Urges Young Adults to Trace £1.5 Billion in Unclaimed Child Trust Funds
UK Competition Regulator Opens Inquiry Into McCormick-Unilever Foods Deal
Public Inquiry Into Tees, Esk and Wear Valleys Mental Health Failings Set to Begin
Nigel Farage Looks to US Immigration Enforcement Model for UK Border Policy
Chiltern Railways Moves Into Public Ownership
Security Review Raises Concerns Over Sensitive UK Police Data Stored on Microsoft Cloud
Burnham Government Warns of Difficult Autumn Budget as Fiscal Headroom Narrows
Bank of England Holds Rates at 3.75% as Inflation Rises to 3.1%
Ed Sheeran Tour Faces Backlash After Macklemore Is Removed Over Pro-Palestinian Remarks
Vandalism of Traffic Cameras Intensifies Across Parts of England
Nearly 300 Evacuated as Fire Hits Grand Burstin Hotel in Folkestone
King Charles Warns AI Executives About Risks From Uncontrolled Technology
Church of England Apologises for Role in Historical Forced Adoption Practices
UK Debate Over Online Speech Intensifies After Arrest Figures Draw Scrutiny
Oxfordshire Village Holds Symbolic Independence Vote Over Asylum Accommodation Plan
Nigel Farage and Richard Tice Sue National Crime Agency Over Alleged Banking Data Leaks
Apple Introduces Stricter Age Checks for UK Accounts
BBC Cash Reserves Fall 66% to £125 Million as Broadcaster Restructures
McLaren Announces £500 Million UK Investment and Plans 1,000 Jobs
Green Party Wins Historic Gorton and Denton By-Election as Labour Falls to Third
Burnham Government Prepares October Budget Under Growing Fiscal Pressure
UK Energy Suppliers Pull Fixed-Price Deals as Wholesale Markets Turn More Volatile
Bank of England Holds Rates at 3.75% as Middle East Energy Shock Raises Inflation Risks
×