London Daily

Focus on the big picture.
Wednesday, May 13, 2026

What's going on with TikTok?

TikTok has over 1 billion monthly active users and is dominating the App Store. TikTok lets users easily share short funny clips which can go viral really easily. But TikTok has been criticized by US senators for censorship, privacy, and child safety. Because TikTok is owned by the Chinese company ByteDance there are concerns that TikTok might censor content that doesn't appease China. Although TikTok has stated that it handles moderation separately for different regions.

Following is a transcript of the video.

Narrator: TikTok is one of the most popular apps in the world. It's been downloaded over a billion times in the two years that it's been around. And it has produced countless memes. Even Mark Zuckerberg sees TikTok as a threat. But its rise hasn't been seamless. US senators have criticized TikTok for censorship, privacy, and child safety. So, what's going on with TikTok?

Shona Ghosh: TikTok has a bit of a complicated history. It's owned by a parent company called ByteDance, which is from China. ByteDance is one of the most valuable startups in the world. It's thought to be worth about $75 billion, which is massive. There are definitely concerns in the US about TikTok being a Chinese app that has become hugely popular in America, and, frankly, that's probably a mix of Americans being worried that their own homegrown companies, like Facebook, Google, etc., being outdone by a Chinese firm, but secondarily, you know, this concern feeds into the wider backdrop of the US-China trade war.

Narrator: TikTok lets users easily share short, funny clips. That means things can go viral quickly, and that virality has helped TikTok grow.

Ghosh: So, TikTok has about 1 billion monthly active users, which is about the same as Instagram, and TikTok, in terms of downloads, is absolutely besting the competition. It's beaten Instagram, Snapchat, Facebook. That's not to say in total TikTok is more popular than these apps; it's to say that it's growing really quickly. Part of the reason is because TikTok is relatively new, it's only been around properly for one or two years, and so there's a kind of natural newness bias there. You know, the billions of people who were already going to download Instagram, WhatsApp, Facebook, they'll have probably already downloaded those apps, whereas TikTok, being new, the number of sort of growing installs we're seeing is about people downloading that app for the first time. It's all about these short video clips, most of which are kind of snappy and funny and involve someone kind of dancing and lip-synching to music. These things go viral really quickly, and it's also really easy to share what you've made on TikTok to other platforms.

Narrator: TikTok is sort of a natural successor to the once popular Vine. But there's a lot that sets TikTok apart from its current competition.

Ghosh: One of the big criticisms of, let's say, Instagram is that everything feels very artificial on Instagram. And it's not really an app about spontaneity or about posting spontaneously. You know, it makes people feel kind of pressured to post the perfect picture, by extension show that they're living the perfect life. Where TikTok comes in is it's a much more spontaneous, instantaneous, it's all about short clips, it's all about kind of goofing around. It's not about looking great or perfect. This is why it's so popular; people feel that they can just post immediately and they don't have to think too hard about the content. I'm sure many of the more popular TikTok-ers do think very hard about what they post, but it feels much more instant than Instagram. It's pretty clear just from who's posting on TikTok that the user base is younger than your average, certainly younger than the kinds of people who use Facebook, probably younger than the 20- to 30-year-olds who are using Instagram.

Narrator: Having so many young users is a clear sign of TikTok's popularity. But it's also gotten TikTok into trouble. In February, the company had to pay a $5.7 million fine after the Federal Trade Commission accused Musical.ly of violating US child-privacy laws. TikTok now requires users to verify their age in the app, although the age of TikTok's users isn't the only concern people have.

Ghosh: There are definitely concerns in the US about TikTok being a Chinese app. And TikTok itself isn't really a Chinese app, per se; it was born out of an acquisition called Musical.ly, which was popular in the US and the West, and ByteDance actually bought that in 2017 and reskinned that to become what we now know as TikTok. But there's actually a sort of separate version of TikTok that is available inside China, but that's called Douyin, and that's slightly different. Recently, Republican Sen. Marco Rubio called for a committee investigation into TikTok over whether it should ever have been allowed to buy Musical.ly, which is not a Chinese company, and then sort of turn it into TikTok. Whether that investigation actually happens I think remains to be seen, and sort of dependent on the US political environment. Something to remember is that there's a much larger culture of fear, especially in the US, about China and Chinese companies. There's still some criticism that TikTok, being owned by a Chinese company, might succumb to some pressure by the Chinese government either to hand over data on its users to the Chinese government or to kind of censor topics that, you know, would be fine in the West and in Europe but not sort of OK inside China. We're not actually really conclusively sure that China does have an influence. Recently, The Guardian got hold of some moderation guidelines that show that certainly, the parent company, ByteDance, was thinking about, you know, censoring videos that might be, that might cause offense to the Chinese government and other regimes. It wasn't just talking about moderating content offensive to China; it was talking about generally political content, too. So we do know that there are some thoughts inside the company about censorship, but what we don't really know is, you know, practically how this filters through. There isn't an awful lot of proof that TikTok does take guidance from China in terms of what users can and can't post. So far, the company has been quite good about explaining to journalists, or at least giving statements to journalists, about how it works, but it's definitely gonna continue batting off those concerns. There's really no easy answer to how TikTok can balance free speech with Chinese censorship. It's gonna have to make calls on a case-by-case basis; it's probably gonna have to be really transparent about how and why it makes decisions, but overall, other companies are really struggling with, you know, appeasing China and maintaining the balance with free speech, including American companies, so, Apple has run into issues over banning an app related to the Hong Kong protests, and there's criticism that Apple has really kowtowed to China over that decision. And so, you know, even American companies are really struggling with keeping Chinese consumers and China's government happy while, you know, maintaining that balance with free speech.

Narrator: Despite its rapid growth, TikTok hasn't developed a strong source of revenue. TikTok has a lot of venture-capital backing, but it will have to generate a profit eventually, which could mean ads or paywalled features. But if TikTok wants to continue growing at its current rate, it's going to have to find a way to gain the public's trust outside of China.

Newsletter

Related Articles

0:00
0:00
Close
The Great Western Exit: Why Best Citizens Are Fleeing the Rich World [PODCAST]
The New Robber Barons of Intelligence: Are AI Bosses More Powerful Than Rockefeller?
The End of the Old Order [Podcast]
Britain’s Democracy Is Now a Costume
The AI Gold Rush Is Coming for America’s Last Open Spaces [Podcast]
The Pentagon’s AI Squeeze: Eight Tech Giants Get In, Anthropic Gets Shut Out [Podcast]
The War Map: Professor Jiang’s Dark Theory of Iran, Trump, China, Russia, Israel, and the Coming Global Shock [Podcast]
Labour Is No Longer a National Party [Podcast]
AI Isn’t Stealing Your Job. It’s Dismantling It Piece by Piece.
Lawyers vs Engineers: Why China Builds While America Litigates [Podcast]
Churchill’s Glass: The Drunk, the Doctor, and the Myth Britain Refuses to Sober Up From
Apple issues an unusual warning: this is how your iPhone can be hacked without you doing anything
Kennedy’s Quiet War on Antidepressants Sparks Alarm Across America’s Medical Establishment
The Met Gala Meets the Age of Billionaire Backlash
Russian Oligarch’s Superyacht Crosses Hormuz via Iran-Controlled Route
Gunfire Disrupts White House Correspondents’ Dinner as Trump Is Evacuated
A Leak, a King, and a Fracturing Alliance
Inside the Gates Foundation Turmoil: Layoffs, Scrutiny, and the Cost of Reputational Risk
UK Biobank Breach Exposes Health Data of 500,000, Listed for Sale on Chinese Platform
KPMG Cuts Around 10% of US Audit Partners After Failed Exit Push
French Police Probe Suspected Weather-Data Tampering After Unusual Polymarket Bets on Paris Temperatures
CATL Unveils Revolutionary EV Battery Tech: 1000 km Range and 7-Minute Charging Ahead of Beijing Auto Show
Crypto Scammers Capitalize on Maritime Chaos Near the Strait of Hormuz: A Rising Threat to Shipping Companies
Changi Airport: How Singapore Engineered the World’s Most Efficient Travel Experience
Power Dynamics: Apple’s Leadership Shakeup, Geopolitical Risks in the Strait of Hormuz, and Europe's Energy Strategy Amidst Global Challenges
Apple's Leadership Transition: Can New CEO John Ternus Navigate AI Challenges and Geopolitical Pressures?
Italy’s €100K Tax Gambit: Europe’s Soft Power Tax Haven
News Roundup
Microsoft lost 2.5 millions users (French government) to Linux
Privacy Problems in Microsoft Windows OS
News roundup
Péter András Magyar and the Strategic Reset of Hungary
Hungary After the Landslide — A Strategic Reset in Europe
Meghan Markle Plans Exclusive Women-Focused Retreat During Australia Visit
Starmer and Trump Hold Strategic Talks on Securing Strait of Hormuz Amid Rising Tensions
Unofficial Australia Visit by Prince Harry and Meghan Expected to Stir Tensions with Royal Circles
Pipeline Attack Cuts Significant Share of Saudi Arabia’s Oil Export Capacity
UK Stocks Rise on Ceasefire Momentum and Renewed Focus on Diplomacy
UK to Hold Further Strategic Talks on Strait of Hormuz Security
Starmer Voices Frustration as Global Tensions Drive Up UK Energy Costs
UK Students Voice Concern Over Proposal for Automatic Military Draft Registration
Rising Volatility Drives Uncertainty in UK Fuel and Petrol Prices
UK Moves to Deploy ‘Skyhammer’ Anti-Drone System to Strengthen Airspace Defense
New Analysis Explores UK Budget Mechanics in ‘Behind the Blue’ Feature
Man Arrested After Four Die in Channel Crossing Tragedy
UK Tightens Immigration Framework with New Sponsor Rules and Fee Increases
UK Foreign Secretary Highlights Impact of Intensified Strikes in Lebanon
UK Urges Inclusion of Lebanon in US-Iran Ceasefire Framework
UK Stocks Ease as Ceasefire Doubts in Middle East Weigh on Investor Confidence
UK Reassesses Cloud Strategy Amid Criticism Over Limited Support Measures
×