London Daily

Focus on the big picture.
Friday, Oct 02, 2026

What's going on with TikTok?

TikTok has over 1 billion monthly active users and is dominating the App Store. TikTok lets users easily share short funny clips which can go viral really easily. But TikTok has been criticized by US senators for censorship, privacy, and child safety. Because TikTok is owned by the Chinese company ByteDance there are concerns that TikTok might censor content that doesn't appease China. Although TikTok has stated that it handles moderation separately for different regions.

Following is a transcript of the video.

Narrator: TikTok is one of the most popular apps in the world. It's been downloaded over a billion times in the two years that it's been around. And it has produced countless memes. Even Mark Zuckerberg sees TikTok as a threat. But its rise hasn't been seamless. US senators have criticized TikTok for censorship, privacy, and child safety. So, what's going on with TikTok?

Shona Ghosh: TikTok has a bit of a complicated history. It's owned by a parent company called ByteDance, which is from China. ByteDance is one of the most valuable startups in the world. It's thought to be worth about $75 billion, which is massive. There are definitely concerns in the US about TikTok being a Chinese app that has become hugely popular in America, and, frankly, that's probably a mix of Americans being worried that their own homegrown companies, like Facebook, Google, etc., being outdone by a Chinese firm, but secondarily, you know, this concern feeds into the wider backdrop of the US-China trade war.

Narrator: TikTok lets users easily share short, funny clips. That means things can go viral quickly, and that virality has helped TikTok grow.

Ghosh: So, TikTok has about 1 billion monthly active users, which is about the same as Instagram, and TikTok, in terms of downloads, is absolutely besting the competition. It's beaten Instagram, Snapchat, Facebook. That's not to say in total TikTok is more popular than these apps; it's to say that it's growing really quickly. Part of the reason is because TikTok is relatively new, it's only been around properly for one or two years, and so there's a kind of natural newness bias there. You know, the billions of people who were already going to download Instagram, WhatsApp, Facebook, they'll have probably already downloaded those apps, whereas TikTok, being new, the number of sort of growing installs we're seeing is about people downloading that app for the first time. It's all about these short video clips, most of which are kind of snappy and funny and involve someone kind of dancing and lip-synching to music. These things go viral really quickly, and it's also really easy to share what you've made on TikTok to other platforms.

Narrator: TikTok is sort of a natural successor to the once popular Vine. But there's a lot that sets TikTok apart from its current competition.

Ghosh: One of the big criticisms of, let's say, Instagram is that everything feels very artificial on Instagram. And it's not really an app about spontaneity or about posting spontaneously. You know, it makes people feel kind of pressured to post the perfect picture, by extension show that they're living the perfect life. Where TikTok comes in is it's a much more spontaneous, instantaneous, it's all about short clips, it's all about kind of goofing around. It's not about looking great or perfect. This is why it's so popular; people feel that they can just post immediately and they don't have to think too hard about the content. I'm sure many of the more popular TikTok-ers do think very hard about what they post, but it feels much more instant than Instagram. It's pretty clear just from who's posting on TikTok that the user base is younger than your average, certainly younger than the kinds of people who use Facebook, probably younger than the 20- to 30-year-olds who are using Instagram.

Narrator: Having so many young users is a clear sign of TikTok's popularity. But it's also gotten TikTok into trouble. In February, the company had to pay a $5.7 million fine after the Federal Trade Commission accused Musical.ly of violating US child-privacy laws. TikTok now requires users to verify their age in the app, although the age of TikTok's users isn't the only concern people have.

Ghosh: There are definitely concerns in the US about TikTok being a Chinese app. And TikTok itself isn't really a Chinese app, per se; it was born out of an acquisition called Musical.ly, which was popular in the US and the West, and ByteDance actually bought that in 2017 and reskinned that to become what we now know as TikTok. But there's actually a sort of separate version of TikTok that is available inside China, but that's called Douyin, and that's slightly different. Recently, Republican Sen. Marco Rubio called for a committee investigation into TikTok over whether it should ever have been allowed to buy Musical.ly, which is not a Chinese company, and then sort of turn it into TikTok. Whether that investigation actually happens I think remains to be seen, and sort of dependent on the US political environment. Something to remember is that there's a much larger culture of fear, especially in the US, about China and Chinese companies. There's still some criticism that TikTok, being owned by a Chinese company, might succumb to some pressure by the Chinese government either to hand over data on its users to the Chinese government or to kind of censor topics that, you know, would be fine in the West and in Europe but not sort of OK inside China. We're not actually really conclusively sure that China does have an influence. Recently, The Guardian got hold of some moderation guidelines that show that certainly, the parent company, ByteDance, was thinking about, you know, censoring videos that might be, that might cause offense to the Chinese government and other regimes. It wasn't just talking about moderating content offensive to China; it was talking about generally political content, too. So we do know that there are some thoughts inside the company about censorship, but what we don't really know is, you know, practically how this filters through. There isn't an awful lot of proof that TikTok does take guidance from China in terms of what users can and can't post. So far, the company has been quite good about explaining to journalists, or at least giving statements to journalists, about how it works, but it's definitely gonna continue batting off those concerns. There's really no easy answer to how TikTok can balance free speech with Chinese censorship. It's gonna have to make calls on a case-by-case basis; it's probably gonna have to be really transparent about how and why it makes decisions, but overall, other companies are really struggling with, you know, appeasing China and maintaining the balance with free speech, including American companies, so, Apple has run into issues over banning an app related to the Hong Kong protests, and there's criticism that Apple has really kowtowed to China over that decision. And so, you know, even American companies are really struggling with keeping Chinese consumers and China's government happy while, you know, maintaining that balance with free speech.

Narrator: Despite its rapid growth, TikTok hasn't developed a strong source of revenue. TikTok has a lot of venture-capital backing, but it will have to generate a profit eventually, which could mean ads or paywalled features. But if TikTok wants to continue growing at its current rate, it's going to have to find a way to gain the public's trust outside of China.

Newsletter

Related Articles

0:00
0:00
Close
Scottish Court to Rule on Bid to Force No-Confidence Vote Against Aberdeen Council Co-Leader
UK Bans Extra Charges for Seating Children Under 12 Beside Accompanying Adults
UK Introduces Vaping Duty and New Licensing Requirements
Greggs to Close Four UK Factories and Cut 740 Jobs
Hundreds of Prisoners Released Early as England and Wales Prisons Reach 98% Capacity
UK Unveils New Russia Sanctions Targeting War Funding and Shadow Fleet
Burnham Says There Are Strong Indications of Iranian Involvement in RAF Fairford Security Breach
Prime Minister Andy Burnham Raises Prospect of Reviewing Britain's Post-Brexit EU Relationship
Markets Price in Bank of England Rate Increases as Inflation Rises to 3.1%
UK Borrowing Costs Climb Toward 5.5% as Global Bond Sell-Off Intensifies
UK-France One-In-One-Out Migration Agreement Expires as London Seeks Alternative Measures
Southwest England Faces Flood Alerts After Heavy Autumn Storms
UK Expands Funding for Rapid Electric Vehicle Charging Infrastructure
Welsh Government Approves Funding to Upgrade South Wales Transport
Northern Ireland Tensions Rise as Orange Order Rejects Drumcree Compromise
NHS Leaders Back Early Design of Proposed National Care Service
More Than One-Third of Regional UK Universities Face Financial Deficits
UK Current Account Deficit Narrows as Cross-Border Financial Flows Remain Strong
Bank of England and FCA Issue New Rules for Stablecoins and Digital Assets
MI5 Warns UK Universities Over Research Links With Chinese Institutions
UK Energy Price Cap Rises 4% as Electricity VAT Is Temporarily Suspended
Equity Calls for UK Personality Rights to Protect Performers From AI Replication
OpenAI Pauses Advanced Model Training Following Safety Concerns
Scottish Government Proposes Replacing 32 Councils With Larger Regional Authorities
Ofgem Raises UK Household Energy Price Cap by 4% From October
UK Counter-Terrorism Police Continue Investigation After Five Arrests Near RAF Fairford
OECD Cuts UK 2027 Growth Forecast to 1%
Labour Says State Pension Triple Lock Remains Protected Through Current Parliament
Andy Burnham Pledges National Care Service With Free Social Care in England
Six Flags Permanently Shuts Landmark X2 Roller Coaster Following Safety Scandals
Metropolitan Police Rule Out Terrorism in Golders Green Stabbing Investigation
Lithium-Ion Battery Identified as Cause of Fatal Merseyside House Fire
UK Department Rejects New Sea Use Framework Due to Stakeholder Fatigue
Major Thames Water Pipe Burst Causes School Closures in London
Aldi Commits £900 Million to Expand UK Supermarket Network
Scottish Affairs Committee Warns Skills Shortages Threaten Defence Sector Expansion
Parliamentary Committee Warns Northern Ireland Budget Deadlock is Stalling Economic Growth
NHS Hospitals in England Face Severe Shortages of Essential Medications
Home Secretary Signals Major Overhaul of UK Immigration and Leave to Remain Policies
Chancellor Promises New Job Schemes Alongside Strict Fiscal Discipline
Energy Secretary Proposes Taxpayer-Funded Green Transition and National Electricity Grid
UK Government to Renationalise Avanti West Coast Railway Franchise in March
Prime Minister Andy Burnham Pledges Major Social Care and Infrastructure Reforms
Five Suspects Released on Bail Following Alleged Bomb Plot Near RAF Fairford
UK Diesel Prices Hit Record High of 199p Per Litre
Transport for Wales and Network Rail Complete Electrification of South Wales Metro
Defra Expands Incentives for Sustainable Farming and Biodiversity in England
Northern Ireland Executive Approves Funding Package to Resolve Public Sector Pay Disputes
Universities UK Warns of Financial Insolvency Risks for Higher Education Institutions
UK Prisons Activate Emergency Protocols to Manage Capacity Pressures
×