London Daily

Focus on the big picture.
Saturday, Dec 13, 2025

The Reshaping of Couture: A Reflection on the Fall 2021 Season

The Reshaping of Couture: A Reflection on the Fall 2021 Season

The fall 2021 couture season was shape-shifting on many levels.


Couture shouldn’t be such a slippery subject. You can look it up in a dictionary, for one. And, in 1945 the governing body of French fashion, now known as the Fédération de la Haute Couture et de la Mode, registered a legal designation of “Haute Couture.” Still, the métier remains the Greta Garbo of the fashion system: glamorous, mysterious, and elusive.



There are times, such as now, when couture feels vital, the highest expression of new ideas. But there have been periods, such as after the infusion of energy provided by Christian Lacroix in the late 1980s, when couture seemed to be operating in an “I want to be left alone” mode. When that happens, hands are wrung until, with perfect timing, the “star” gathers her skirts, raises her chin, and makes a grand entrance once again-always in a new guise. She’s taken on a new role this season.



When we talk about couture, we are really talking about shape-shifting. It’s not only that silhouettes change, but we periodically reconfigure the meaning we assign to couture as well. And often this is related to changes in the ways we look at women’s bodies and roles in society. At around the same time that Coco Chanel introduced the streamlined, cylindrical, and somewhat androgynous silhouette, American women had gained suffrage and the Model T was being mass-produced. Society, and women, were on the move. The postwar yearning for a “return to normalcy” saw a retrograde take on gender (see Revolutionary Road), supported by the heavily architected New Look by Christian Dior. You get the idea.

We didn’t get a single new silhouette for fall 2021, but we did get a reshaping of couture on material and conceptual levels-along with four debuts.

There was young Andrea Brocca, the Sri Lankan–Italian designer, who explored the golden mean, and the experienced Pieter Mulier, who stepped out at Azzedine Alaïa with a collection that included retakes of specific archival pieces (like perforated leather corset belts) but also captured some of the spirit of the late designer’s body-con dressing. This, at a time that “sexy” dressing is being reimagined apart from the male gaze.



Kerby Jean-Raymond, the first Black designer to be invited by the Fédération to show on the couture schedule, elected to create his own format, rather than follow tradition. For starters, he presented his message-driven collection in America (where the word couture is often casually applied). His choice of location, the estate of C.J. Walker, the country’s first female millionaire, was part and parcel of his narrative around Black excellence.



In Paris, Demna Gvasalia referenced an old-time couture custom, by having models hold, or stand by, cards showing the number of their exit in the look book. Back in the day, it wasn’t unusual for a big house to have a collection numbering a hundred or more looks. Getting admittance to a Balenciaga show was a feat in itself, involving various levels of “approval.” Such was the level of haute-ness that in 1968, as prêt-à-porter was starting to develop, Cristòbal Balenciaga walked his client Bunny Mellon across the street to Givenchy, and hung up his scissors and white coat.

When Gvaslaia joined the house in 2016, he elevated his ready-to-wear with couture touches. His off-the-shoulder puffers and hip-jutting jackets were posture changing and tenure defining. Now, it would be easy to say that the designer’s take on couture, which included day pieces, some even made of denim, was trickle-up. But it’s more nuanced than that. Trickle-through is more like it, as Gvaslaia seemed to be in dialogue with the legacy of Balenciaga and his own body of work. The most significant change here was that his couture is imagined for varied bodies and genders. (It should be mentioned that the house founder was adept at “improving” his clients’ silhouettes through cut. They might have had perfect pedigrees, but they did not all have models’ physiques.)



Gvasalia has brought a modern view on gender to a métier in which it was never really a topic. With few exceptions, like Jean Paul Gaultier, couture was designed and aimed at women (if sometimes sold to men); Savile Row provided a masculine alternative. Now Gvasalia-and others-are proposing couture fashion for men and for gender-nonconforming individuals.



The elaborate formal looks at Balenciaga evoke the romance and aura of Irving Penn’s photographs of postwar couture. Yet, in the tradition of Gaultier, there are wardobe staples, too, like a black suit and a trench coat, which is arguably the piece that defines this season. Rainwear, a staple in many closets, made appearances at Balenciaga, Christian Dior, Gaultier, and Maison Rabih Kayrouz. This seems significant because the pandemic shifted our notions of time and place. For some, their home became their castle, and the delights of the everyday replaced the outward, social focus of the past.



The celebrification of fashion in the late 1990s and aughts affected couture as well; the front rows that had usually been dedicated to clients shifted to accommodate celebrities, and a métier that caters to the very few became a marketing tool, focused on showmanship, fantasy, and the wow factor, all of which make for good imagery. But couture was never just about red carpet dresses.



In the 1950s, a Balenciaga day suit was the de facto uniform of fashion editors. And in 1960, one of the most shocking looks in Yves Saint Laurent’s collection for Christian Dior was a leather “Chicago” jacket with a vaguely beatnik vibe. Kayrouz, for one, is wary of couture being siloed. If designers don’t “keep on doing pieces that people will wear,” he says, “the ateliers will only work for some pieces and [for] some fortunate clients that will only wear those pieces in very specific places.” In other words, to remain relevant, couture needs to relate both to contemporary modes of living and to fantasy, as it has traditionally done.



Nostalgia is ingrained in couture. The ateliers preserve know-how the way that the Brothers Grimm did folklore. And this fall season was one of the backwards-forward glance, with Gvaslaia looking at the heritage of Balenciaga, Pieter Mulier at that of Azzedine Alaïa, and Sacai’s Chitose Abe at Gaultier. This kind of back-and-forth was also happening through upcycling. While this practice is not totally new to couture-Christian Lacroix repurposed a matador jacket into a skirt in 2002-led by Ronald van der Kemp and Maison Margiela’s John Galliano, it now has reached enough of a critical mass for my colleague Nicole Phelps to herald the arrival of truly circular couture. Couture is once again on an upward spiral.


Newsletter

Related Articles

0:00
0:00
Close
UK Government Declines to Comment After ICC Prosecutor Alleges Britain Threatened to Defund Court Over Israel Arrest Warrant
Apple Shutters All Retail Stores in the United Kingdom Under New National COVID-19 Lockdown
US–UK Technology Partnership Strains as Key Trade Disagreements Emerge
UK Police Confirm No Further Action Over Allegation That Andrew Asked Bodyguard to Investigate Virginia Giuffre
Giuffre Family Expresses Deep Disappointment as UK Police Decline New Inquiry Into Andrew Mountbatten-Windsor Claims
Transatlantic Trade Ambitions Hit a Snag as UK–US Deal Faces Emerging Challenges
Ex-ICC Prosecutor Alleges UK Threatened to Withdraw Funding Over Netanyahu Arrest Warrant Bid
UK Disciplinary Tribunal Clears Carter-Ruck Lawyer of Misconduct in OneCoin Case
‘Pink Ladies’ Emerge as Prominent Face of UK Anti-Immigration Protests
Nigel Farage Says Reform UK Has Become Britain’s Largest Party as Labour Membership Falls Sharply
Google DeepMind and UK Government Launch First Automated AI Lab to Accelerate Scientific Discovery
UK Economy Falters Ahead of Budget as Growth Contracts and Confidence Wanes
Australia Approves Increased Foreign Stake in Strategic Defence Shipbuilder
Former UK Prime Minister Boris Johnson proclaims, “For Ukraine, surrendering their land would be a nightmare.”
Microsoft Challenges £2.1 Billion UK Cloud Licensing Lawsuit at Competition Tribunal
Fake Doctor in Uttar Pradesh Accused of Killing Woman After Performing YouTube-Based Surgery
Hackers Are Hiding Malware in Open-Source Tools and IDE Extensions
Traveling to USA? Homeland Security moving toward requiring foreign travelers to share social media history
UK Officials Push Back at Trump Saying European Leaders ‘Talk Too Much’ About Ukraine
UK Warns of Escalating Cyber Assault Linked to Putin’s State-Backed Operations
UK Consumer Spending Falters in November as Households Hold Back Ahead of Budget
UK Orders Fresh Review of Prince Harry’s Security Status After Formal Request
U.S. Authorises Nvidia to Sell H200 AI Chips to China Under Security Controls
Trump in Direct Assault: European Leaders Are Weak, Immigration a Disaster. Russia Is Strong and Big — and Will Win
"App recommendation" or disguised advertisement? ChatGPT Premium users are furious
"The Great Filtering": Australia Blocks Hundreds of Thousands of Minors From Social Networks
Mark Zuckerberg Pulls Back From Metaverse After $70 Billion Loss as Meta Shifts Priorities to AI
Nvidia CEO Says U.S. Data-Center Builds Take Years while China ‘Builds a Hospital in a Weekend’
Indian Airports in Turmoil as IndiGo Cancels Over a Thousand Flights, Stranding Thousands
Hollywood Industry on Edge as Netflix Secures Near-$60 Bln Loan for Warner Bros Takeover
Drugs and Assassinations: The Connection Between the Italian Mafia and Football Ultras
Hollywood megadeal: Netflix acquires Warner Bros. Discovery for 83 billion dollars
The Disregard for a Europe ‘in Danger of Erasure,’ the Shift Toward Russia: Trump’s Strategic Policy Document
Two and a Half Weeks After the Major Outage: A Cloudflare Malfunction Brings Down Multiple Sites
UK data-regulator demands urgent clarity on racial bias in police facial-recognition systems
Labour Uses Biscuits to Explain UK Debt — MPs Lean Into Social Media to Reach New Audiences
German President Lays Wreath at Coventry as UK-Germany Reaffirm Unity Against Russia’s Threat
UK Inquiry Finds Putin ‘Morally Responsible’ for 2018 Novichok Death — London Imposes Broad Sanctions on GRU
India backs down on plan to mandate government “Sanchar Saathi” app on all smartphones
King Charles Welcomes German President Steinmeier to UK in First State Visit by Berlin in 27 Years
UK Plans Major Cutback to Jury Trials as Crown Court Backlog Nears 80,000
UK Government to Significantly Limit Jury Trials in England and Wales
U.S. and U.K. Seal Drug-Pricing Deal: Britain Agrees to Pay More, U.S. Lifts Tariffs
UK Postpones Decision Yet Again on China’s Proposed Mega-Embassy in London
Head of UK Budget Watchdog Resigns After Premature Leak of Reeves’ Budget Report
Car-sharing giant Zipcar to exit UK market by end of 2025
Reports of Widespread Drone Deployment Raise Privacy and Security Questions in the UK
UK Signals Security Concerns Over China While Pursuing Stronger Trade Links
Google warns of AI “irrationality” just as Gemini 3 launch rattles markets
Top Consultancies Freeze Starting Salaries as AI Threatens ‘Pyramid’ Model
×