London Daily

Focus on the big picture.
Friday, Jul 10, 2026

Sir Richard Branson thought 'we were going to lose everything' in pandemic

Sir Richard Branson thought 'we were going to lose everything' in pandemic

Sir Richard Branson has said he feared he was going to lose his entire business empire during the pandemic.

The British businessman said he found a media backlash "painful" after the Virgin Group asked the UK government for a loan to save the company.

Given his personal wealth and home on a Caribbean island, he was criticised for asking for a bailout when airline Virgin Atlantic hit trouble.

Sir Richard told the BBC he personally lost around £1.5bn during the pandemic.

The struggles to save his businesses left him "a little depressed" for a couple of months, he said. "I'd never experienced that before in my life."


Worst case scenario


He explained: "We had 50, 60 planes all on the ground, and the health clubs all closed, the hotels all closed. And the worst [case] would have been 60,000 people out on the streets."

The support the company requested was, he said, "not gifts from government, but underwriting loans so the cost to the airline... was not prohibitive."

The government refused his request for a reported £500m bailout, however. A private rescue deal eventually saw the Virgin Group inject £200m, with an additional £1bn provided by investors and creditors.

"There was a time when I thought we were going to lose everything," Sir Richard said. "We sold shares in companies that were public and that was one way we managed to find money."

Sir Richard, pictured with burlesque artist Dita Von Teese in 2010, said people would feel "uncomfortable" with such photoshoots today


In a wide-ranging interview with the BBC's Amol Rajan, Sir Richard also discussed his marketing campaigns and publicity stunts of the past - often involving glamorous women, who he sometimes threw over his shoulder.

Asked if those stunts now made him wince, he replied: "It would make me wince if I felt the women were uncomfortable at all.

"I don't think that I ever made anybody feel uncomfortable. In those days, it made them smile... But today obviously, I think people would feel uncomfortable with something like that.

"So it's changed and I fully accept that. And I've changed alongside everybody else."

Sir Richard Branson travelled to space in 2021 in his Virgin Galactic commercial space plane


In 2021, Sir Richard achieved a lifelong ambition and reached the edge of space in his Virgin Galactic commercial space plane. "It was one of those most extraordinary days, every aspect of it", he said.

He defended space exploration as a worthwhile investment, when asked whether launching rockets should be a priority for the ultra-rich, or is compatible with tackling climate change - a cause to which he has devoted extensive effort and money.

"Communication between people is being transformed because of space travel and satellites up there," he said. "Monitoring things like the depredation of rainforests and illegal fishing... [there are] all these kinds of benefits that come from space travel."

However, his satellite launch rocket company Virgin Orbit filed for bankruptcy in the US last month after failing to secure new investment.


Succession planning


In recent years, Sir Richard has also campaigned to promote awareness of dyslexia, a term rarely used and even less understood when he dropped out of school at 15. He revealed that, shortly after being sent to boarding school aged seven, he was beaten so badly - "for being stupid" - that he bled.

"It was... pretty horrendous in those days. And yes, as a dyslexic, I thought I must be stupid because they had never heard of [it]. The word dyslexic didn't exist."

As well as dyslexia, Sir Richard thinks he probably has attention deficit disorder, and acknowledged he does get bored easily.

At the age of 72, the businessman still heads the Virgin Group - but admitted he does have thoughts about succession planning.

"We have serious discussions as a family about how the company can transform hopefully thousands people's lives in the years to come and hopefully in the centuries to come," he said.

Newsletter

Related Articles

0:00
0:00
Close
University College London Report Proposes Replacing Council Tax and Stamp Duty With National Property Tax
Treasury Places Amazon, Google, Microsoft and Oracle Under New UK Financial System Oversight Rules
Severe Heatwave Drives Dangerous Ground-Level Ozone Pollution Across Two Thirds of European Union
Westminster in Freefall as Farage's By-Election Gamble Triggers Broader Systemic Crises
Institutional Fractures and Political Volatility Reshape Britain's Domestic Landscape
Deadly Fire, Health Emergencies and Political Upheaval Shape a Volatile Global News Cycle
UK Energy Strategy Focuses on Storage and Offshore Wind to Support Renewable Transition
Regional Governments Gain Greater Role in Britain’s Infrastructure and Economic Strategy
Britain Strengthens Technology Sovereignty Through Tougher Artificial Intelligence Competition Rules
UK Government Expands Artificial Intelligence Use Across Public Services Despite Privacy Debate
UK Universities Warn of Financial Pressure After Sharp Fall in International Student Enrolment
Welsh Government Completes Rail Nationalisation With One Point Five Billion Pound Modernisation Plan
Northern Ireland Records Export Growth as Companies Benefit From Dual UK and EU Market Access
Greater Manchester Launches Two Billion Pound Plan to Convert Empty Commercial Sites Into Housing
National Grid Connects Europe’s Largest Battery Storage Facility in Yorkshire
UK Defence Ministry Plans Royal Navy Autonomous Fleet Deployment to Indo-Pacific
Scotland Approves Europe’s Largest Floating Offshore Wind Project Near Aberdeen
Competition and Markets Authority Blocks Forty Billion Pound Technology Deal Over AI Security Concerns
UK Launches Five Hundred Million Pound Artificial Intelligence Network for National Health Service Diagnostics
Bank of England Signals Possible Interest Rate Cuts After Inflation Falls Below Target
UK Government Unveils Major Wealth Tax Reform to Fund National Health Service Infrastructure Expansion
Flight Instructor Jumped to His Death — Student Landed the Plane: "You Know What You Need to Do"
The Physical and Electronic Barriers Disrupting Domestic Wireless Networks
France and Morocco Open World Cup Quarter-Finals as Collina Defends Refereeing
Prince Harry Suffers Major Court Defeat in Legal Battle Against Daily Mail Publisher
Bonnie Tyler, Welsh Singer Behind Total Eclipse of the Heart, Dies at 75
Barclays and PwC Report Examines Economic Opportunities from Financial Asset Tokenisation
Pound Sterling Strengthens as Investors Anticipate Further Bank of England Rate Increases
British Business Bank Invests Twenty-Seven Million Pounds in Kraken Technology Defence Expansion
UK Business Secretary Peter Kyle Backs State Investment Strategy Inspired by US Approach
UK Electricity System Issues Margin Notice as Heatwave Tightens Evening Supply Outlook
Labour Leadership Contest Opens as Andy Burnham Emerges as Expected Sole Candidate
Tech Pulse: The Future of AI and Screen Culture
Global News Briefing: Escalating Geopolitical Tensions and Corporate Shakeups
Global News Brief: Escalating Conflicts, Public Health Crises, and World Cup Drama
Rare Early Copy of US Declaration of Independence Found in British Archive
Cornish Language Revival Gains Momentum Through Schools and Community Programs
UK Authorities Face Criticism Over Prisoner Early Release Safeguards
Clacton By-Election Set After Nigel Farage Resigns Seat to Trigger Contest
Government Agencies Review Long-Term Fiscal Risks from Aging Population and Low Productivity
UK Heatwaves Expose Pressure on Public Transport and Housing Infrastructure
UK Government Prepares Welfare Review Amid Debate Over Personal Independence Payment Reform
UK Government Expands Rapid Endometriosis Testing Across NHS Services
Vistry Group Issues Profit Warning as UK Housing Market Faces Continued Pressure
Virgin Media Receives Record Twenty-Eight Million Pound Fine Over Contract Cancellation Failures
Office for Budget Responsibility Warns UK Public Finances Face Long-Term Pressure
UK Watchdog Warns Regional Income Gap Has Barely Narrowed in Three Decades
IMF Raises United Kingdom Growth Forecast as Inflation and Energy Pressures Ease
UK Government Launches Regulatory Reform Bill to Speed Up Commercialization of Innovation
Prince Harry Loses Privacy Lawsuit Against Daily Mail Publisher After High Court Rejects Claims
×