London Daily

Focus on the big picture.
Tuesday, Jul 28, 2026

R.I.P. ‘Dislike,’ YouTube’s best button

R.I.P. ‘Dislike,’ YouTube’s best button

YouTube’s removal of its ‘dislike’ counter is among its most tone-deaf moves ever. But it’s not really surprising, as after countless controversies it’s become clear the platform prioritizes ad revenue and hiding public dissent.

YouTube’s recent decision to remove dislike counts on all its videos seems to be yet another indicator that critique, discussion and feedback are slowly becoming things of the past. All to appease those who require complete conformity, and get triggered into a hysterical frenzy anytime someone disagrees with their opinion, rejects their narrative or points out flaws in their thinking.

The fact that people could freely express their dissent has apparently been bothering YouTube for a while now. They first tested the removal of the count earlier this year, but now they’ve made their final decision. The removal will be done gradually, as dislike counts will start disappearing from under videos. The button will still be there, and there will still be a ‘thumbs up’ count, too, but the public won’t be able to see the amount of dislikes. Creators, on the other hand, will still be allowed to see that information, should they choose to.

But the feature that counted the number of dislikes was easily one of the most useful on YouTube and set it apart from other social media websites that only feature 'Like' and 'Share' counters.

If anything, it actually had the practical function of saving time. Before watching a bunch of ads to get to a video that turned out to be clickbait garbage you could simply check the dislike count for an early warning.

And, with the sheer amount of videos on YouTube, a massive chunk of them being 20-minute-long useless tutorials with deafening music, 'leaked trailers' and 'full movie' uploads linking to shady websites, the dislike count was a godsend.

It also allowed users to gauge the truthfulness of a content creator. If a video had a clickbaity title such as ‘the truth about …’ the amount of dislikes quickly gave away the fact that the author was full of it.

But unwatched videos means unwatched ads, and that’s lost revenue for Google. So now users will actually have to sit through the whole thing or read through the comments (if they're even enabled) before realizing they’ve wasted their time.

YouTube says it removed the count display to supposedly 'protect smaller channels from dislike attacks' but, seriously, who are they kidding? YouTube itself has personally killed more channels with the use of its algorithm and shadowbanning tools than any dislike ratio ever could.

And the only people that seem to be happy about the removal are apparently the people who are incapable of handling ANY sort of debate or conflicting viewpoints. But the question is – if you can't handle the pressure of a thumbs-down icon, why would you even post something for the public to see in the first place? Just to stroke your ego? That would at least explain why these people equate a dislike button to "bullying and harassment."



Despite a few people applauding the move, the overwhelming response to the decision has been extremely negative. Users and creators are pleading with the platform to reverse the decision. But, in light of recent controversies, it’s become quite clear that YouTube doesn’t actually care all that much about its users or creators. The biggest benefactors of this move turn out to be the likes of YouTube itself, which still holds the record for the most disliked video on the website, with its 2018 YouTube Rewind amassing a staggering 19 million dislikes.

Using the cheap excuse of 'protecting the little guy' Youtube has effectively shielded itself and those it rubs shoulders with from one of the last remaining representations of public disapproval.

Because, be it Biden's latest speech or some woke company's latest PSA ad promoting progressive ideology, those videos have proven to be some of the most downvoted on the platform. Removing the dislike count in this context is literally hiding mass dissent.

And unsurprisingly the public's response to Google's decision seems to be overwhelmingly negative, with many citing it as yet another reason they can't wait to get off the platform.



While YouTube still essentially holds a monopoly on video sharing, there are still some rising platforms (DTube, Rumble, Odysee, etc) that could potentially challenge the tech giant in the near future. But, unfortunately, they still have a long way to go, so until then users will just have to read the comments (those that haven't been deleted) to gauge the public’s opinion on a YouTube video.

Newsletter

Related Articles

0:00
0:00
Close
Badenoch Offers Tory Votes to Keep Serious Offenders in Prison
Why Americans Queue for $15 Ice Cream and a $100 Caviar Pint
Another AI Genius Left the United States — and Silicon Valley Is Starting to Worry
Shein Reports $99mn Loss as Trade Barriers Test Low-Cost Model
CXMT Gains 466% in China’s Biggest IPO Since 2010
Amazon Seeks Approval for 5,105-Satellite Mobile Network
Burnham Puts School-to-Work Reform at Centre of Welfare Strategy
Johnson & Johnson Agrees to $5.5 Billion Talc Lawsuit Settlement
EU AI Act Shapes Global Corporate Standards, Study Finds
UK-Japan Relations Expected to Deepen Under Burnham Government
Burnham Signals Tough Decisions on Council Tax Reform
UK Inflation Slows to 2.6% in June
Bank of England Holds Interest Rates at 3.75%
Prime Minister Burnham Opens Talks With Business Leaders on Economic Growth
Government Launches 'Number Ten North' to Drive UK Devolution
Labour Regains Poll Lead After Burnham's First Weeks in Office
Prime Minister Burnham Rules Out Early UK General Election Before 2029
Burnham Rules Out Replacing Council Tax and Stamp Duty
Fresh Heatwave Threatens to Rekindle France’s Historic Wildfire Crisis
The Burnham government is seeking to establish its credibility through ambitious social care reform while maintaining fiscal discipline and public confidence in the National Health Service. Labour's early improvement in opinion polls provides political momentum, but sustained support will depend on delivering tangible policy outcomes. Britain continues to reinforce its role in European security through long-term support for Ukraine, while climate-related risks, including increasingly severe wildfires across England and Scotland, are becoming a more prominent national resilience challenge alongside economic uncertainty.
United Kingdom Economy Remains Exposed to Global Energy Risks
Prime Minister Dismisses Calls for an Early General Election
Scottish Wildfires Continue to Stretch Emergency Services
United Kingdom Faces Rising Wildfire Risk as Heatwave Continues
Lower Oil Prices Ease Inflation Concerns and Support Financial Markets
Financial Conduct Authority Launches Consumer Campaign on Car Finance Compensation
Government Prioritises Employment Over Benefit Cuts in Welfare Reform Plans
Prime Minister Rules Out Sweeping Property Tax Changes Before Autumn Budget
AstraZeneca Beats Expectations as Cancer Medicines Drive Strong Profit Growth
Labour Regains Narrow Polling Lead After Burnham's First Week in Office
United Kingdom Reaffirms Long-Term Commitment to Ukraine Under Burnham Government
Prime Minister Andy Burnham Makes Social Care Reform the First Major Test of His Government
Following OpenAI's Cyberattack: 'Most Companies Still Do Not Understand What Is Coming'
Autopsy Finds No Violence in Death of Epstein-Linked Model Scout
Indian Education Minister Resigns After Cockroach Youth Protests
California Desert Data-Centre Plan Stalls as Water and Power Disputes Mount
Northern Ireland Border Security Tightened After Military-Grade Explosive Interception
British Hospitality Sector Targets Summer Visitors Through Regional Promotions
England River Access Debate Intensifies After New Data Shows Limited Public Access
Royal Navy Strengthens Maritime Vigilance Amid Rising Security Concerns
UK Education Department Expands Mental Health Support for Young People Entering Work
UK Tourism Industry Launches Summer Campaigns to Boost Domestic Travel
North England Transport Plans Advance to Support Industrial Growth
Financial Markets Watch New Government’s Economic Strategy as Investors Assess Fiscal Risks
Royal Navy Continues Monitoring Russian Naval Activity Near UK Waters
UK Care Workers May Receive Immigration Exemptions Under Proposed Visa Changes
Health Secretary Yvette Cooper Begins Emergency Talks to Address NHS Staffing Shortages
UK Banks Launch High-Interest Savings Offers to Attract Household Deposits
North Sea Oil Drilling Projects Face Delays After Offshore Equipment Accident
Cairngorms Wildfire Highlights Growing Pressure on UK Emergency Services
×