London Daily

Focus on the big picture.
Friday, Jul 10, 2026

R.I.P. ‘Dislike,’ YouTube’s best button

R.I.P. ‘Dislike,’ YouTube’s best button

YouTube’s removal of its ‘dislike’ counter is among its most tone-deaf moves ever. But it’s not really surprising, as after countless controversies it’s become clear the platform prioritizes ad revenue and hiding public dissent.

YouTube’s recent decision to remove dislike counts on all its videos seems to be yet another indicator that critique, discussion and feedback are slowly becoming things of the past. All to appease those who require complete conformity, and get triggered into a hysterical frenzy anytime someone disagrees with their opinion, rejects their narrative or points out flaws in their thinking.

The fact that people could freely express their dissent has apparently been bothering YouTube for a while now. They first tested the removal of the count earlier this year, but now they’ve made their final decision. The removal will be done gradually, as dislike counts will start disappearing from under videos. The button will still be there, and there will still be a ‘thumbs up’ count, too, but the public won’t be able to see the amount of dislikes. Creators, on the other hand, will still be allowed to see that information, should they choose to.

But the feature that counted the number of dislikes was easily one of the most useful on YouTube and set it apart from other social media websites that only feature 'Like' and 'Share' counters.

If anything, it actually had the practical function of saving time. Before watching a bunch of ads to get to a video that turned out to be clickbait garbage you could simply check the dislike count for an early warning.

And, with the sheer amount of videos on YouTube, a massive chunk of them being 20-minute-long useless tutorials with deafening music, 'leaked trailers' and 'full movie' uploads linking to shady websites, the dislike count was a godsend.

It also allowed users to gauge the truthfulness of a content creator. If a video had a clickbaity title such as ‘the truth about …’ the amount of dislikes quickly gave away the fact that the author was full of it.

But unwatched videos means unwatched ads, and that’s lost revenue for Google. So now users will actually have to sit through the whole thing or read through the comments (if they're even enabled) before realizing they’ve wasted their time.

YouTube says it removed the count display to supposedly 'protect smaller channels from dislike attacks' but, seriously, who are they kidding? YouTube itself has personally killed more channels with the use of its algorithm and shadowbanning tools than any dislike ratio ever could.

And the only people that seem to be happy about the removal are apparently the people who are incapable of handling ANY sort of debate or conflicting viewpoints. But the question is – if you can't handle the pressure of a thumbs-down icon, why would you even post something for the public to see in the first place? Just to stroke your ego? That would at least explain why these people equate a dislike button to "bullying and harassment."



Despite a few people applauding the move, the overwhelming response to the decision has been extremely negative. Users and creators are pleading with the platform to reverse the decision. But, in light of recent controversies, it’s become quite clear that YouTube doesn’t actually care all that much about its users or creators. The biggest benefactors of this move turn out to be the likes of YouTube itself, which still holds the record for the most disliked video on the website, with its 2018 YouTube Rewind amassing a staggering 19 million dislikes.

Using the cheap excuse of 'protecting the little guy' Youtube has effectively shielded itself and those it rubs shoulders with from one of the last remaining representations of public disapproval.

Because, be it Biden's latest speech or some woke company's latest PSA ad promoting progressive ideology, those videos have proven to be some of the most downvoted on the platform. Removing the dislike count in this context is literally hiding mass dissent.

And unsurprisingly the public's response to Google's decision seems to be overwhelmingly negative, with many citing it as yet another reason they can't wait to get off the platform.



While YouTube still essentially holds a monopoly on video sharing, there are still some rising platforms (DTube, Rumble, Odysee, etc) that could potentially challenge the tech giant in the near future. But, unfortunately, they still have a long way to go, so until then users will just have to read the comments (those that haven't been deleted) to gauge the public’s opinion on a YouTube video.

Newsletter

Related Articles

0:00
0:00
Close
Severe Heatwave Drives Dangerous Ground-Level Ozone Pollution Across Two Thirds of European Union
Westminster in Freefall as Farage's By-Election Gamble Triggers Broader Systemic Crises
Institutional Fractures and Political Volatility Reshape Britain's Domestic Landscape
Deadly Fire, Health Emergencies and Political Upheaval Shape a Volatile Global News Cycle
UK Energy Strategy Focuses on Storage and Offshore Wind to Support Renewable Transition
Regional Governments Gain Greater Role in Britain’s Infrastructure and Economic Strategy
Britain Strengthens Technology Sovereignty Through Tougher Artificial Intelligence Competition Rules
UK Government Expands Artificial Intelligence Use Across Public Services Despite Privacy Debate
UK Universities Warn of Financial Pressure After Sharp Fall in International Student Enrolment
Welsh Government Completes Rail Nationalisation With One Point Five Billion Pound Modernisation Plan
Northern Ireland Records Export Growth as Companies Benefit From Dual UK and EU Market Access
Greater Manchester Launches Two Billion Pound Plan to Convert Empty Commercial Sites Into Housing
National Grid Connects Europe’s Largest Battery Storage Facility in Yorkshire
UK Defence Ministry Plans Royal Navy Autonomous Fleet Deployment to Indo-Pacific
Scotland Approves Europe’s Largest Floating Offshore Wind Project Near Aberdeen
Competition and Markets Authority Blocks Forty Billion Pound Technology Deal Over AI Security Concerns
UK Launches Five Hundred Million Pound Artificial Intelligence Network for National Health Service Diagnostics
Bank of England Signals Possible Interest Rate Cuts After Inflation Falls Below Target
UK Government Unveils Major Wealth Tax Reform to Fund National Health Service Infrastructure Expansion
Flight Instructor Jumped to His Death — Student Landed the Plane: "You Know What You Need to Do"
The Physical and Electronic Barriers Disrupting Domestic Wireless Networks
France and Morocco Open World Cup Quarter-Finals as Collina Defends Refereeing
Prince Harry Suffers Major Court Defeat in Legal Battle Against Daily Mail Publisher
Bonnie Tyler, Welsh Singer Behind Total Eclipse of the Heart, Dies at 75
Barclays and PwC Report Examines Economic Opportunities from Financial Asset Tokenisation
Pound Sterling Strengthens as Investors Anticipate Further Bank of England Rate Increases
British Business Bank Invests Twenty-Seven Million Pounds in Kraken Technology Defence Expansion
UK Business Secretary Peter Kyle Backs State Investment Strategy Inspired by US Approach
UK Electricity System Issues Margin Notice as Heatwave Tightens Evening Supply Outlook
Labour Leadership Contest Opens as Andy Burnham Emerges as Expected Sole Candidate
Tech Pulse: The Future of AI and Screen Culture
Global News Briefing: Escalating Geopolitical Tensions and Corporate Shakeups
Global News Brief: Escalating Conflicts, Public Health Crises, and World Cup Drama
Rare Early Copy of US Declaration of Independence Found in British Archive
Cornish Language Revival Gains Momentum Through Schools and Community Programs
UK Authorities Face Criticism Over Prisoner Early Release Safeguards
Clacton By-Election Set After Nigel Farage Resigns Seat to Trigger Contest
Government Agencies Review Long-Term Fiscal Risks from Aging Population and Low Productivity
UK Heatwaves Expose Pressure on Public Transport and Housing Infrastructure
UK Government Prepares Welfare Review Amid Debate Over Personal Independence Payment Reform
UK Government Expands Rapid Endometriosis Testing Across NHS Services
Vistry Group Issues Profit Warning as UK Housing Market Faces Continued Pressure
Virgin Media Receives Record Twenty-Eight Million Pound Fine Over Contract Cancellation Failures
Office for Budget Responsibility Warns UK Public Finances Face Long-Term Pressure
UK Watchdog Warns Regional Income Gap Has Barely Narrowed in Three Decades
IMF Raises United Kingdom Growth Forecast as Inflation and Energy Pressures Ease
UK Government Launches Regulatory Reform Bill to Speed Up Commercialization of Innovation
Prince Harry Loses Privacy Lawsuit Against Daily Mail Publisher After High Court Rejects Claims
Federal Financial Framework Shifts as Treasury Launches Universal Savings Program for Minors
Jet2 Reports Strong Summer Travel Demand as Bookings Rise Seven Percent
×