London Daily

Focus on the big picture.
Friday, Dec 05, 2025

Price of some everyday groceries have 'more than doubled over the last year'

Price of some everyday groceries have 'more than doubled over the last year'

Data reveals that prices increased most at Lidl, followed by Aldi, Asda, Morrisons, Waitrose, Sainsbury's, Tesco and then Ocado.
Mozzarella, cornflakes and brie are some of the food products to have more than doubled in price in the last year, new analysis has found.

The cost of some everyday groceries has increased by more than 100%, consumer brand Which? found, when it looked at 25,000 food and drink products from eight major supermarkets.

Own-brand products have been particularly hard hit.

Which? looked at the average price of the products in the three months to the end of February 2023 compared to the same time period last year.

Data revealed that prices increased most at Lidl, followed by Aldi, Asda, Morrisons, Waitrose, Sainsbury's, Tesco and then Ocado.

Which? found a range of everyday items - including milk, meat and fruit - on each supermarket's list of groceries with the highest inflation.

Which products increased in price the most?

The average price for Asda's Free From Special Flakes (300g) increased by 129%, rising from 62p to £1.43.

Meanwhile, Waitrose's Essential Italian Mozzarella Strength 1 (drained 150g) rose from 80p to £1.77, a 121% increase.

Morrison's Free From Corn Flakes (300g) also rose significantly from 60p to £1.29 (115%).

Sainsbury's Hubbard's Foodstore Water (2L), Tesco Creamfields French Brie (200g) and Lidl's Chene D'argent Camembert (250g) also more than doubled in price.

Sue Davies, Which? head of food policy, said: "Worryingly our tracker shows that some everyday essentials have more than doubled in price over the last year - with cheaper own-brand items particularly hard hit.

"Supermarkets need to step up and ensure everyone has easy access to basic, affordable food ranges at a store near them, particularly in areas where people are most in need.

"Retailers must also provide transparent pricing so people can easily work out which products offer the best value."

Supermarkets lash out at tracker

Which? has been monitoring the price of grocery items since last year amid the cost of living crisis, however, supermarkets have hit out at the "inaccurate" tracker.

An Aldi spokesperson said: "We have repeatedly raised concerns with Which? over the accuracy of this survey. We are working hard to shield customers from industry-wide inflation, and our promise to our customers is that we will always provide the lowest grocery prices in Britain. Which? named us as the cheapest supermarket in 2022 and it has again confirmed that we were the lowest-priced supermarket in January and February 2023."

A Lidl spokesperson added: "We are extremely concerned that since the launch of this 'tracker' Which? has consistently chosen to publish information that we, and other retailers, have confirmed to be incorrect. This includes data for products that we do not even sell."

But a statement from Which? said that Lidl has "failed to say what the inaccuracies are".

An Asda spokesperson said: "We're working hard to keep prices in check for customers despite global inflationary pressures and we remain the lowest-priced major supermarket - a position recognised by Which? in their regular monthly basket comparison which has named Asda as the cheapest supermarket for a big shop every month for the last three years.

"We recently announced we would be freezing the prices of over 500 popular branded and own-label products, more than half of which are fresh meat, dairy, fruit and vegetable products until the end of May."

What the other shops said

A Morrison's spokesperson added: "This is an unprecedented period of inflation and we are working hard to keep prices down and competitive for our customers while maintaining high standards and availability in all our stores.

"We recently reduced the price of 1,000 popular products and remain committed to doing all we can to help when it comes to the cost of grocery shopping."

An Ocado spokesperson said: "We continue to support our customers by investing in price across branded and own-brand products. We've also recently introduced the Ocado Price Promise so customers can be sure they're getting great value."

A Waitrose spokesperson also said: "Although no retailer is immune to inflation, particularly with dairy products comprising the majority of this basket, we've been working hard to keep prices as affordable as possible for our customers - and have already committed a record £100 million to lower the prices on hundreds of everyday staples."

Sainsbury's and Tesco were contacted for comment.
Newsletter

Related Articles

0:00
0:00
Close
UK Inquiry Finds Putin ‘Morally Responsible’ for 2018 Novichok Death — London Imposes Broad Sanctions on GRU
India backs down on plan to mandate government “Sanchar Saathi” app on all smartphones
King Charles Welcomes German President Steinmeier to UK in First State Visit by Berlin in 27 Years
UK Plans Major Cutback to Jury Trials as Crown Court Backlog Nears 80,000
UK Government to Significantly Limit Jury Trials in England and Wales
U.S. and U.K. Seal Drug-Pricing Deal: Britain Agrees to Pay More, U.S. Lifts Tariffs
UK Postpones Decision Yet Again on China’s Proposed Mega-Embassy in London
Head of UK Budget Watchdog Resigns After Premature Leak of Reeves’ Budget Report
Car-sharing giant Zipcar to exit UK market by end of 2025
Reports of Widespread Drone Deployment Raise Privacy and Security Questions in the UK
UK Signals Security Concerns Over China While Pursuing Stronger Trade Links
Google warns of AI “irrationality” just as Gemini 3 launch rattles markets
Top Consultancies Freeze Starting Salaries as AI Threatens ‘Pyramid’ Model
Macron Says Washington Pressuring EU to Delay Enforcement of Digital-Regulation Probes Against Meta, TikTok and X
UK’s DragonFire Laser Downs High-Speed Drones as £316m Deal Speeds Naval Deployment
UK Chancellor Rejects Claims She Misled Public on Fiscal Outlook Ahead of Budget
Starmer Defends Autumn Budget as Finance Chief Faces Accusations of Misleading Public Finances
EU Firms Struggle with 3,000-Hour Paperwork Load — While Automakers Fear De Facto 2030 Petrol Car Ban
White House launches ‘Hall of Shame’ site to publicly condemn media outlets for alleged bias
UK Budget’s New EV Mileage Tax Undercuts Case for Plug-In Hybrids
UK Government Launches National Inquiry into ‘Grooming Gangs’ After US Warning and Rising Public Outcry
Taylor Swift Extends U.K. Chart Reign as ‘The Fate of Ophelia’ Hits Six Weeks at No. 1
250 Still Missing in the Massive Fire, 94 Killed. One Day After the Disaster: Survivor Rescued on the 16th Floor
Trump: National Guard Soldier Who Was Shot in Washington Has Died; Second Soldier Fighting for His Life
UK Chancellor Reeves Defends Tax Rises as Essential to Reduce Child Poverty and Stabilise Public Finances
No Evidence Found for Claim That UK Schools Are Shifting to Teaching American English
European Powers Urge Israel to Halt West Bank Settler Violence Amid Surge in Attacks
"I Would Have Given Her a Kidney": She Lent Bezos’s Ex-Wife $1,000 — and Received Millions in Return
European States Approve First-ever Military-Grade Surveillance Network via ESA
UK to Slash Key Pension Tax Perk, Targeting High Earners Under New Budget
UK Government Announces £150 Annual Cut to Household Energy Bills Through Levy Reforms
UK Court Hears Challenge to Ban on Palestine Action as Critics Decry Heavy-Handed Measures
Investors Rush Into UK Gilts and Sterling After Budget Eases Fiscal Concerns
UK to Raise Online Betting Taxes by £1.1 Billion Under New Budget — Firms Warn of Fallout
Lamine Yamal? The ‘Heir to Messi’ Lost to Barcelona — and the Kingdom Is in a Frenzy
Warner Music Group Drops Suit Against Suno, Launches Licensed AI-Music Deal
HP to Cut up to 6,000 Jobs Globally as It Ramps Up AI Integration
MediaWorld Sold iPad Air for €15 — Then Asked Customers to Return Them or Pay More
UK Prime Minister Sir Keir Starmer Promises ‘Full-Time’ Education for All Children as School Attendance Slips
UK Extends Sugar Tax to Sweetened Milkshakes and Lattes in 2028 Health Push
UK Government Backs £49 Billion Plan for Heathrow Third Runway and Expansion
UK Gambling Firms Report £1bn Surge in Annual Profits as Pressure Mounts for Higher Betting Taxes
UK Shares Advance Ahead of Budget as Financials and Consumer Staples Lead Gains
Domino’s UK CEO Andrew Rennie Steps Down Amid Strategic Reset
UK Economy Stalls as Reeves Faces First Budget Test
UK Economy’s Weak Start Adds Pressure on Prime Minister Starmer
UK Government Acknowledges Billionaire Exodus Amid Tax Rise Concerns
UK Budget 2025: Markets Brace as Chancellor Faces Fiscal Tightrope
UK Unveils Strategic Plan to Secure Critical Mineral Supply Chains
UK Taskforce Calls for Radical Reset of Nuclear Regulation to Cut Costs and Accelerate Build
×