London Daily

Focus on the big picture.
Monday, Jan 26, 2026

How to stop the spread of fake news? Pause for a moment

How to stop the spread of fake news? Pause for a moment

It’s easy to get distracted by the urge to hit ‘share’. But most of us wouldn’t, if we gave it a moment’s thought

For a while now, I’ve been struggling to find words for a certain kind of mental state I keep experiencing, and of which I see signs in others. It’s not “being distracted”, but it’s not not “being distracted”, either. We tend to think of distraction as an all-or-nothing affair: either you’re concentrating successfully on something, or else you’ve been distracted by Twitter or Netflix yet again. But this is more like an erosion of attention, consistent with at least nominally remaining focused on the task at hand. (The label that comes closest is probably “continuous partial attention”, coined by the writer Linda Stone.) One key symptom is what I can only describe as an impatience with one’s own cognitive processes – an unwillingness to think your thoughts all the way through to the end. And I’m beginning to wonder if this bears some blame for the various predicaments we’re in.

My hunch was reinforced by a new study, which I discovered via Research Digest, about why people share fake news online. The two usual theories are that people who do so aren’t the sharpest tools in the shed (they believe the stories are true), or that they’re cynical jerks focused on slandering the opposition (they don’t care if they’re not true). But the Canadian psychologist Gordon Pennycook and his colleagues found evidence that most people prone to sharing fake news do think it’s important to share only true stories, and are capable of detecting fabricated ones. It’s just that they get distracted – by, among other things, the urge to share the story they’re reading – before they’ve had a proper chance to reflect on its veracity.

“It is hard to imagine,” the researchers write, “that large numbers of people really believed, for example, that Hillary Clinton was operating a child sex ring out of a pizza shop,” and their findings suggest they probably didn’t. When prompted to reflect on the accuracy of a fake headline, participants became much less likely to share it; that simple intervention was sufficient to make them dwell on their own thought processes long enough to see the story was suspect.

I wonder if this also helps explain the depressing tendency in contemporary debate to assume one’s opponents must be acting in bad faith – that instead of believing what they claim to believe, they must be motivated, deep down, by the desire to be evil. After all, how likely is it really that the average Conservative politician “hates poor people”, in a literal or conscious way? Or that people who disagree with you about how to treat childhood gender dysphoria must secretly revel in the suffering of children? Or that Bernie Sanders is, in any meaningful sense of the term, a white supremacist? A few moments’ reflection is enough to see that all are highly improbable. But I’ve seen them all, more or less often, online. And they’re clearly a terrible basis for actually changing anybody’s mind.

Maybe one day they’ll invent a smartphone accessory that physically seizes you by the collar just as you’re about to retweet and yells: “Come on – really? Listen to yourself!”

In the meantime, before we set out to convince others to believe what we believe, it might be worth pausing for a minute, to decide if we truly believe it ourselves.


Listen to this

The writer Rob Walker explores how uncomfortable it can feel to slow down in It Hurts To Be Present, an episode of the Hurry Slowly podcast.

Newsletter

Related Articles

0:00
0:00
Close
Greenland’s NATO Stress Test: Coercion, Credibility, and the New Arctic Bargaining Game
Diego Garcia and the Chagos Dispute: When Decolonization Collides With Alliance Power
Trump Claims “Total” U.S. Access to Greenland as NATO Weighs Arctic Basing Rights and Deterrence
Air France and KLM Suspend Multiple Middle East Routes as Regional Tensions Disrupt Aviation
U.S. winter storm triggers 13,000-plus flight cancellations and 160,000 power outages
Poland delays euro adoption as Domański cites $1tn economy and zloty advantage
White House: Trump warns Canada of 100% tariff if Carney finalizes China trade deal
PLA opens CMC probe of Zhang Youxia, Liu Zhenli over Xi authority and discipline violations
ICE and DHS immigration raids in Minneapolis: the use-of-force accountability crisis in mass deportation enforcement
UK’s Starmer and Trump Agree on Urgent Need to Bolster Arctic Security
Starmer Breaks Diplomatic Restraint With Firm Rebuke of Trump, Seizing Chance to Advocate for Europe
UK Finance Minister Reeves to Join Starmer on China Visit to Bolster Trade and Economic Ties
Prince Harry Says Sacrifices of NATO Forces in Afghanistan Deserve ‘Respect’ After Trump Remarks
Barron Trump Emerges as Key Remote Witness in UK Assault and Rape Trial
Nigel Farage Attended Davos 2026 Using HP Trust Delegate Pass Linked to Sasan Ghandehari
Gold Jumps More Than 8% in a Week as the Dollar Slides Amid Greenland Tariff Dispute
BlackRock Executive Rick Rieder Emerges as Leading Contender to Succeed Jerome Powell as Fed Chair
Boston Dynamics Atlas humanoid robot and LG CLOiD home robot: the platform lock-in fight to control Physical AI
United States under President Donald Trump completes withdrawal from the World Health Organization: health sovereignty versus global outbreak early-warning access
FBI and U.S. prosecutors vs Ryan Wedding’s transnational cocaine-smuggling network: the fight over witness-killing and cross-border enforcement
Trump Administration’s Iran Military Buildup and Sanctions Campaign Puts Deterrence Credibility on the Line
Apple and OpenAI Chase Screenless AI Wearables as the Post-iPhone Interface Battle Heats Up
Tech Brief: AI Compute, Chips, and Platform Power Moves Driving Today’s Market Narrative
NATO’s Stress Test Under Trump: Alliance Credibility, Burden-Sharing, and the Fight Over Strategic Territory
OpenAI’s Money Problem: Explosive Growth, Even Faster Costs, and a Race to Stay Ahead
Trump Reverses Course and Criticises UK-Mauritius Chagos Islands Agreement
Elizabeth Hurley Tells UK Court of ‘Brutal’ Invasion of Privacy in Phone Hacking Case
UK Bond Yields Climb as Report Fuels Speculation Over Andy Burnham’s Return to Parliament
America’s Venezuela Oil Grip Meets China’s Demand: Market Power, Legal Shockwaves, and the New Rules of Energy Leverage
TikTok’s U.S. Escape Plan: National Security Firewall or Political Theater With a Price Tag?
Trump’s Board of Peace: Breakthrough Diplomacy or a Hostile Takeover of Global Order?
Trump’s Board of Peace: Breakthrough Diplomacy or a Hostile Takeover of Global Order?
The Greenland Gambit: Economic Genius or Political Farce?
The Greenland Gambit: Economic Genius or Political Farce?
The Greenland Gambit: Economic Genius or Political Farce?
Will AI Finally Make Blue-Collar Workers Rich—or Is This Just Elite Tech Spin?
Prince William to Make Official Visit to Saudi Arabia in February
Prince Harry Breaks Down in London Court, Says UK Tabloids Have Made Meghan Markle’s Life ‘Absolute Misery’
Malin + Goetz UK Business Enters Administration, All Stores Close
EU and UK Reject Trump’s Greenland-Linked Tariff Threats and Pledge Unified Response
UK Deepfake Crackdown Puts Intense Pressure on Musk’s Grok AI After Surge in Non-Consensual Explicit Images
Prince Harry Becomes Emotional in London Court, Invokes Memory of Princess Diana in Testimony Against UK Tabloids
UK Inflation Rises Unexpectedly but Interest Rate Cuts Still Seen as Likely
AI vs Work: The Battle Over Who Controls the Future of Labor
Buying an Ally’s Territory: Strategic Genius or Geopolitical Breakdown?
AI Everywhere: Power, Money, War, and the Race to Control the Future
Trump vs the World Order: Disruption Genius or Global Arsonist?
Trump vs the World Order: Disruption Genius or Global Arsonist?
Trump vs the World Order: Disruption Genius or Global Arsonist?
Trump vs the World Order: Disruption Genius or Global Arsonist?
×