London Daily

Focus on the big picture.
Thursday, Apr 23, 2026

How face masks became part of the Hong Kong identity

Seventeen years after the deadly Sars epidemic, masks are once again part of daily life in the city, but what are they doing to the face of society?

Hard though it may be to believe, there was once a time when no one in Hong Kong wore a mask in public except for a laugh. Unless you were unfortunate enough to find yourself in hospital, masks were for jokers. (Or the Japanese – along with onsen and bonsai, they were considered part of that country’s arcane customs.)

Six weeks after the planes flew into the World Trade Centre, in September 2001, Central’s Pottinger Street was selling rubber masks of Osama bin Laden in time for Halloween. Eighteen months later, as the war in Iraq was about to begin, Raymond Wong – TVB’s man in Kuwait – donned a gas mask for a muffled on-camera report about chemical weapons. Oh, how we smirked.

That was the second week of March 2003. Already medical workers at the Prince of Wales Hospital, in Sha Tin, were falling mysteriously ill. Soon, the joke was on us: severe acute respiratory syndrome (Sars) revealed itself as the real biological weapon and in the following three months it would kill 299 people here (and 475 in the rest of the world). Although Covid-19 seems to be doing a better job of global domination this time round, for Hong Kong Sars was the more deadly experience.

In its desperation for armour, the city turned to masks. Then, as now, they were in short supply. Then, as now, there wasn’t strong evidence they gave full-on protection. Even if you wore them continuously in the outside world, the virus could still scythe you down at home: the single worst cluster, in Amoy Gardens, in Ngau Tau Kok, killed 42 residents via their bathrooms.

But a belief took hold that masks would protect you, even if you wore them dangling from your ear or clasped under your chin or damp with the germ-laden moisture of your own breath; and that psycho­logy has never left.

After Sars, the government had to persuade people to take off their masks: they may have been a community crutch but they weren’t a good look for tourism. By then, however, trust in Tung Chee-hwa’s administration was evaporating.

I’ve kept a folder of cuttings from that time. Initially, I’d just labelled it “Sars” but there’s an additional scribble – “Democracy March” – because one ran into the other. The march was against the enactment of a national security law; it took place on July 1, 2003, eight days after the World Health Organisation removed the city from its Sars-affected list and, with a crowd of half a million people, it was Hong Kong’s first huge post-handover protest.

Throughout last year’s protests, which began against the amendment of another law, the British colonial flag flew above the crowds. Once more, people disappeared behind their masks (including, apologies to Raymond Wong, gas masks). We seem to have travelled full circle between two variations of a virus shaped like a crown. In that time, the mainlanders have come. And, for now, gone.

In 2003, the headlines read WHO, WHO, WHO. Seventeen years later, it’s still the same question of identity, more urgent, even less answerable. In Italy, they are singing unity from their balconies; but in Hong Kong, the twilight chorus of the protests has stopped and the nights are silent.

And so the city retreats into its solitary facelessness. Masks remind me of childhood hospital stays and para­militaries and I fear them. They convey something uncanny, less than human. Often these days, I walk from Kennedy Town along Victoria Road – a thoroughfare that commemorates a crown – past the graves of 1894’s plague victims and the memorial arch of the old Tung Wah Smallpox Hospital, as far as the cemetery. The visitors emerge swathed and blank; the only faces to be seen are on the gravestones. All the way, the pavement is lined with fallen cotton-tree blooms, like scarlet shuttlecocks; and pale blue masks that have been wilfully discarded as if any sense of community has gone.

You can sense the isolation in these photographs. The deaths are far fewer this time round; the divide so much greater. What is that child on this week’s cover – half-schooled this year – thinking from his tram perch? I watched a boy crying recently as his mother put on his mask. Head to head, she lovingly smoothed it all over his face as he sobbed, her bare fingers rubbing their droplets into it … In life, no one ever gets it completely right but maybe, in a few months, when the masks are unnecessary and the city unveils itself, a new cycle can begin for the next generation.

Newsletter

Related Articles

0:00
0:00
Close
Crypto Scammers Capitalize on Maritime Chaos Near the Strait of Hormuz: A Rising Threat to Shipping Companies
Changi Airport: How Singapore Engineered the World’s Most Efficient Travel Experience
Power Dynamics: Apple’s Leadership Shakeup, Geopolitical Risks in the Strait of Hormuz, and Europe's Energy Strategy Amidst Global Challenges
Apple's Leadership Transition: Can New CEO John Ternus Navigate AI Challenges and Geopolitical Pressures?
Italy’s €100K Tax Gambit: Europe’s Soft Power Tax Haven
News Roundup
Microsoft lost 2.5 millions users (French government) to Linux
Privacy Problems in Microsoft Windows OS
News roundup
Péter András Magyar and the Strategic Reset of Hungary
Hungary After the Landslide — A Strategic Reset in Europe
Meghan Markle Plans Exclusive Women-Focused Retreat During Australia Visit
Starmer and Trump Hold Strategic Talks on Securing Strait of Hormuz Amid Rising Tensions
Unofficial Australia Visit by Prince Harry and Meghan Expected to Stir Tensions with Royal Circles
Pipeline Attack Cuts Significant Share of Saudi Arabia’s Oil Export Capacity
UK Stocks Rise on Ceasefire Momentum and Renewed Focus on Diplomacy
UK to Hold Further Strategic Talks on Strait of Hormuz Security
Starmer Voices Frustration as Global Tensions Drive Up UK Energy Costs
UK Students Voice Concern Over Proposal for Automatic Military Draft Registration
Rising Volatility Drives Uncertainty in UK Fuel and Petrol Prices
UK Moves to Deploy ‘Skyhammer’ Anti-Drone System to Strengthen Airspace Defense
New Analysis Explores UK Budget Mechanics in ‘Behind the Blue’ Feature
Man Arrested After Four Die in Channel Crossing Tragedy
UK Tightens Immigration Framework with New Sponsor Rules and Fee Increases
UK Foreign Secretary Highlights Impact of Intensified Strikes in Lebanon
UK Urges Inclusion of Lebanon in US-Iran Ceasefire Framework
UK Stocks Ease as Ceasefire Doubts in Middle East Weigh on Investor Confidence
UK Reassesses Cloud Strategy Amid Criticism Over Limited Support Measures
UK Calls for Full and Toll-Free Access Through Strait of Hormuz Amid Rising Tensions
Starmer Signals Strategic Shift for Britain Amid Escalating Iran-Linked Tensions
UK Issues Firm Warning to Russia Over Covert Underwater Military Activity
OpenAI Halts Stargate UK Project, Casting Uncertainty Over Britain’s AI Expansion Plans
Starmer Voices Frustration Over Global Pressures Driving UK Energy Costs Higher
UK Deploys Military Assets to Protect Undersea Cables From Suspected Russian Threat
Canada Aligns With US, UK and Australia as Europe Prepares Major Digital Border Overhaul
Meghan Markle’s Planned Australia Appearance Sparks Fresh Speculation
Starmer Warns Sustained Effort Needed to Ensure US–Iran Ceasefire Holds
UK to Partner with Shipping Industry to Rebuild Confidence in Strait of Hormuz, Cooper Says
UK Interest Rate Expectations Ease Following US–Iran Ceasefire Agreement
Starmer Signals Major Effort Needed to Fully Reopen Strait of Hormuz During Gulf Visit
UK Fuel Prices Face Ongoing Volatility Amid Global Pressures and Domestic Factors
Kanye West’s Planned Italy Festival Appearance Draws Debate After UK Entry Ban
Smuggling Routes Shift Toward Belgium as Migrant Crossings to UK Evolve
Ceasefire Offers Potential Relief for UK Fuel and Food Prices Amid Ongoing Uncertainty
Iran Conflict Raises Questions Over UK’s Global Influence and Military Preparedness
Senator McConnell Visits Kentucky to Highlight Federal Investment in Local Projects
Kanye West Barred from Entering UK as Legal Grounds Come into Focus
UK Denies Visa to Kanye West After Sponsors Withdraw from Wireless Festival
Trump-Era Forest Service Restructuring Leads to Closure of UK Lab Focused on Kentucky Woodland Health
Foreign Students in the UK Describe Harsh Living Conditions and Financial Pressures
×