London Daily

Focus on the big picture.
Saturday, Feb 21, 2026

How face masks became part of the Hong Kong identity

Seventeen years after the deadly Sars epidemic, masks are once again part of daily life in the city, but what are they doing to the face of society?

Hard though it may be to believe, there was once a time when no one in Hong Kong wore a mask in public except for a laugh. Unless you were unfortunate enough to find yourself in hospital, masks were for jokers. (Or the Japanese – along with onsen and bonsai, they were considered part of that country’s arcane customs.)

Six weeks after the planes flew into the World Trade Centre, in September 2001, Central’s Pottinger Street was selling rubber masks of Osama bin Laden in time for Halloween. Eighteen months later, as the war in Iraq was about to begin, Raymond Wong – TVB’s man in Kuwait – donned a gas mask for a muffled on-camera report about chemical weapons. Oh, how we smirked.

That was the second week of March 2003. Already medical workers at the Prince of Wales Hospital, in Sha Tin, were falling mysteriously ill. Soon, the joke was on us: severe acute respiratory syndrome (Sars) revealed itself as the real biological weapon and in the following three months it would kill 299 people here (and 475 in the rest of the world). Although Covid-19 seems to be doing a better job of global domination this time round, for Hong Kong Sars was the more deadly experience.

In its desperation for armour, the city turned to masks. Then, as now, they were in short supply. Then, as now, there wasn’t strong evidence they gave full-on protection. Even if you wore them continuously in the outside world, the virus could still scythe you down at home: the single worst cluster, in Amoy Gardens, in Ngau Tau Kok, killed 42 residents via their bathrooms.

But a belief took hold that masks would protect you, even if you wore them dangling from your ear or clasped under your chin or damp with the germ-laden moisture of your own breath; and that psycho­logy has never left.

After Sars, the government had to persuade people to take off their masks: they may have been a community crutch but they weren’t a good look for tourism. By then, however, trust in Tung Chee-hwa’s administration was evaporating.

I’ve kept a folder of cuttings from that time. Initially, I’d just labelled it “Sars” but there’s an additional scribble – “Democracy March” – because one ran into the other. The march was against the enactment of a national security law; it took place on July 1, 2003, eight days after the World Health Organisation removed the city from its Sars-affected list and, with a crowd of half a million people, it was Hong Kong’s first huge post-handover protest.

Throughout last year’s protests, which began against the amendment of another law, the British colonial flag flew above the crowds. Once more, people disappeared behind their masks (including, apologies to Raymond Wong, gas masks). We seem to have travelled full circle between two variations of a virus shaped like a crown. In that time, the mainlanders have come. And, for now, gone.

In 2003, the headlines read WHO, WHO, WHO. Seventeen years later, it’s still the same question of identity, more urgent, even less answerable. In Italy, they are singing unity from their balconies; but in Hong Kong, the twilight chorus of the protests has stopped and the nights are silent.

And so the city retreats into its solitary facelessness. Masks remind me of childhood hospital stays and para­militaries and I fear them. They convey something uncanny, less than human. Often these days, I walk from Kennedy Town along Victoria Road – a thoroughfare that commemorates a crown – past the graves of 1894’s plague victims and the memorial arch of the old Tung Wah Smallpox Hospital, as far as the cemetery. The visitors emerge swathed and blank; the only faces to be seen are on the gravestones. All the way, the pavement is lined with fallen cotton-tree blooms, like scarlet shuttlecocks; and pale blue masks that have been wilfully discarded as if any sense of community has gone.

You can sense the isolation in these photographs. The deaths are far fewer this time round; the divide so much greater. What is that child on this week’s cover – half-schooled this year – thinking from his tram perch? I watched a boy crying recently as his mother put on his mask. Head to head, she lovingly smoothed it all over his face as he sobbed, her bare fingers rubbing their droplets into it … In life, no one ever gets it completely right but maybe, in a few months, when the masks are unnecessary and the city unveils itself, a new cycle can begin for the next generation.

Newsletter

Related Articles

0:00
0:00
Close
UK Confirms Preferential U.S. Trading Terms Will Continue After Supreme Court Tariff Ruling
U.S. and U.K. to Hold Talks on Diego Garcia as Iran Objects to Potential Military Use
UK Officials Weigh Possible Changes to Prince Andrew’s Position in Line of Succession Amid Ongoing Scrutiny
British Police Probe Epstein’s UK Airport Links and Expand High-Profile Inquiries
The Impact of U.S. Sanctions on Cuba's Humanitarian Crisis: A Tightening Noose
Trump Directs Government to Release UFO and Alien Information
Trump Signs Global 10% Tariffs on Imports
United Kingdom Denies U.S. Access to Military Base for Potential Iran Strike
British Co-founder of ASOS falls to his death from Pattaya apartment
Early 2026 Data Suggests Tentative Recovery for UK Businesses and Households
UK Introduces Digital-First Passport Rules for Dual Citizens in Border Control Overhaul
Unable to Access Live Financial Data for January UK Surplus Report
UK Government Considers Law to Remove Prince Andrew from Royal Line of Succession
UK ‘Working Closely with US’ to Assess Impact of Supreme Court Tariff Ruling
Trump Criticises UK Decision to Restrict Use of Bases in Potential Iran Strike Scenario
UK Foreign Secretary and U.S. State Chief Hold Strategic Talks as Tensions Rise Over Joint Air Base
Two teens arrested in France for alleged terror plot.
Nordic Fracture: How Criminal Scandals and Toxic Ties are Dismantling the Norwegian Crown
US Supreme Court Voids Trump’s Emergency Tariff Plan, Reshaping Trade Power and Fiscal Risk
King Charles III Opens London Fashion Week as Royal Family Faces Fresh Scrutiny
Trump’s Evolving Stance on UK Chagos Islands Deal Draws Renewed Scrutiny
House Democrat Says Former UK Ambassador Unable to Testify in Congressional Epstein Inquiry
No Record of Prince Andrew Arrest in UK as Claims Circulate Online
UK Has Not Granted US Approval to Launch Iran Strikes from RAF Bases, Government Confirms
AI Pricing Pressure Mounts as Chinese Models Undercut US Rivals and Margin Risks Grow
Global Counsel, Advisory Firm Co-Founded by Lord Mandelson, Enters Administration After Client Exodus
London High Court dispute over Ricardo Salinas’s $400mn Elektra share-backed bitcoin loan
UK Intensifies Efforts to Secure Saudi Investment in Next-Generation Fighter Jet Programme
Former Student Files Civil Claim Against UK Authorities After Rape Charges Against Peers Are Dropped
Archer Aviation Chooses Bristol for New UK Engineering Hub to Drive Electric Air Taxi Expansion
UK Sees Surge in Medical Device Testing as Government Pushes Global Competitiveness
UK Competition Watchdog Flags Concerns Over Proposed Getty Images–Shutterstock Merger
Trump Reasserts Opposition to UK Chagos Islands Proposal, Urges Stronger Strategic Alignment
Greek Prime Minister Kyriakos Mitsotakis advocates for a ban on minors using social media.
Liberal Senator Michaelia Cash Accuses Prime Minister of Lying to Australians
Meanwhile in Time Square, NYC One of the most famous landmarks
Jensen Huang just told the story of how Elon Musk became NVIDIA’s very first customer for their powerful AI supercomputer
A Lunar New Year event in Taiwan briefly came to a halt after a temple official standing beside President Lai Ching‑te suddenly vomited, splashing Lai’s clothing
Jillian Michaels reveals Bill Gates’ $55 million investment in mRNA vaccines turned into over $1 billion.
Ex-Prince Andrew Mountbatten-Windsor's arrested
Former British Prince Andrew Arrested on Suspicion of Misconduct in Public Office
Four Chagos Islanders Establish Permanent Settlement on Atoll
Unitree Robotics founder Wang Xingxing showcases future robot deployment during Spring Festival Gala.
UK Inflation Slows Sharply in January, Strengthening Case for Bank of England Rate Cut
Hide the truth, fake the facts, pretend the opposite, Britain is as usual
France President Macron says Free Speech is Bull Sh!t
Viktor Orbán getting massive praise for keeping Hungary safe, rich and migrant-free!
UK Inflation Falls to Ten-Month Low, Markets Anticipate Interest Rate Cut
UK House Prices Climb 2.4% in December as Market Shows Signs of Stabilisation
BAE Systems Predicts Sustained Expansion as Defence Orders Reach Record High
×