London Daily

Focus on the big picture.
Wednesday, Jan 21, 2026

Germany needs a new business model

Germany needs a new business model

Germany's economic success is based largely on inflows of cheap energy. But the Ukraine war has put a sudden end to this. The rapid decarbonization of Europe's largest economy could be the solution, says Henrik Böhme.

The first victim of war is the truth they say, and Russia's aggression against Ukraine has proven this once more. At the same time, war can also reveal truths that normally would remain hidden and undiscussed.

One tough truth about the German economy was laid bare by Martin Brudermüller in an interview with German daily Frankfurter Allgemeine Zeitung recently. The head of the world's biggest chemical corporation, German-based BASF, said it was an undeniable fact that "Russian gas is the foundation of German industry's global competitiveness." When asked if Germany wasn't fueling Putin's war with its energy imports from Russia, he said a ban on those imports "will destroy the well-being of Germans."

What Brudermüller described as "a mainstay of Germany's economic strength," has been an essential part of the country's business model and has secured its place as one of the largest exporting nations in the world. The successful business models built by German companies over the past 20 years or so included importing energy below market prices and using it to develop competitive products.

Russia, China and the forces of globalization


In more recent years, China has also contributed significantly to the success story after German corporate heads jumped on the Chinese economic juggernaut much earlier than their rivals elsewhere in the world. By doing so, they were able to secure not only large segments of the Chinese market but at the same time access to China's rare earths and other valuable minerals, too. Small wonder that the German auto giant Volkswagen (VW), for example, currently sells about 40% of its annual production in China.

What's also come in handy for Germany was the worldwide drive for national economies to open themselves up to international competition under the banner of globalization. "Made in Germany" couldn't but shine in a global, free-market environment.

Cheap Russian energy and China's huge markets, coupled with liberalized trade and a strong domestic industry, was the perfect setting for the German economy to race ahead. The results are a massive foreign trade surplus, with exports far surpassing imports, and at the same time, precarious dependencies on Russia and China.


But what has long been a straight road to success for German businesses has suddenly turned into a slippery slope because of the brutal war in Ukraine. The COVID-19 pandemic already came as a sort of harbinger for what many believe is "the end of globalization."

Business leaders are beginning to think seriously about disentangling supply chains that have proven too complex in times of a global pandemic. In Germany, the absence of medical mask production opened the eyes of politicians and the public alike to the fact that essential infrastructure has been completely outsourced to other parts of the world.

"Reshoring" is likely to become the buzzword for the post-COVID era although bringing production home may prove a tall order for most industrialized countries.

'Bipolar' economic world order?


Now, the Ukraine war has added a new spin to the deglobalization story in Germany, heightening the national sense of urgency for the country to wean itself off Russian energy imports, in order not to fuel Putin's aggression any longer.

Newly emerging on the horizon, too, is the question of how to deal with China which is apparently choosing to back the Kremlin. Mind you, this is not happening out of a sudden love for Putin in Beijing, but a shrewd awareness on the part of the Chinese president that huge amounts of Russian energy and raw materials are suddenly up for grabs. What unites Putin and Xi, though, is their joint hatred for Western values such as democracy, freedom of speech, and the rule of law.

So, is the world again splitting up into two antagonistic blocks, or as German economist Gabriel Felbermayr put it, are we witnessing "the end of 30 glorious years of globalization"? Are we headed for a world in which Europe and the United States will be leading the West, while Russia, China, and likely India, which is undecided yet, are joining forces in the Far East?

Will the multipolar world of globalization come tumbling down and make way for a new East-West standoff?


Such a 'bipolar world' would severely undermine the German business model, and there'd be need for a new one. What may help in this is German businesses' undeniable ability to adapt to the vagaries of economic life. Focusing on the opportunities opening up from the much-needed energy transformation and the decarbonization of German industry could pave the way toward the future.

To begin with, Germany must finally get serious about becoming energy-self-sufficient because electricity from renewable sources and hydrogen could provide a competitive advantage.

Economy Minister Robert Habeck wants Germany to have carbon-free electricity within the next 13 years and has declared power generation from solar, wind and biomass to be of "overwhelming public interest." If achieved, it would be a huge leap forward and enable German industry to continue producing at competitive prices, while safeguarding the well-being of Germany in the future.

Newsletter

Related Articles

0:00
0:00
Close
Buying an Ally’s Territory: Strategic Genius or Geopolitical Breakdown?
AI Everywhere: Power, Money, War, and the Race to Control the Future
Trump vs the World Order: Disruption Genius or Global Arsonist?
Trump vs the World Order: Disruption Genius or Global Arsonist?
Trump vs the World Order: Disruption Genius or Global Arsonist?
Trump vs the World Order: Disruption Genius or Global Arsonist?
Arctic Power Grab: Security Chessboard or Climate Crime Scene?
Starmer Steps Back from Trump’s ‘Board of Peace’ Amid Strained US–UK Relations
Prince Harry’s Lawyer Tells UK Court Daily Mail Was Complicit in Unlawful Privacy Invasions
UK Government Approves China’s ‘Mega Embassy’ in London Amid Debate Over Security and Diplomacy
Trump Cites UK’s Chagos Islands Sovereignty Shift as Justification for Pursuing Greenland Acquisition
UK Government Weighs Australia-Style Social Media Ban for Under-Sixteens Amid Rising Concern Over Online Harm
Trump Aides Say U.S. Has Discussed Offering Asylum to British Jews Amid Growing Antisemitism Concerns
UK Seeks Diplomatic De-escalation with Trump Over Greenland Tariff Threat
Prince Harry Returns to London as High Court Trial Begins Over Alleged Illegal Tabloid Snooping
High-Speed Train Collision in Southern Spain Kills at Least Twenty-One and Injures Scores
Meghan Markle May Return to the U.K. This Summer as Security Review Advances
Trump’s Greenland Tariff Threat Sparks EU Response and Risks Deep Transatlantic Rift
Prince Harry’s High Court Battle With Daily Mail Publisher Begins in London
Trump’s Tariff Escalation Presents Complex Challenges for the UK Economy
UK Prime Minister Starmer Rebukes Trump’s Greenland Tariff Strategy as Transatlantic Tensions Rise
Prince Harry’s Last Press Case in UK Court Signals Potential Turning Point in Media and Royal Relations
OpenAI to Begin Advertising in ChatGPT in Strategic Shift to New Revenue Model
GDP Growth Remains the Most Telling Barometer of Britain’s Economic Health
Prince William and Kate Middleton Stay Away as Prince Harry Visits London Amid Lingering Rift
Britain Braces for Colder Weather and Snow Risk as Temperatures Set to Plunge
Mass Protests Erupt as UK Nears Decision on China’s ‘Mega Embassy’ in London
Prince Harry to Return to UK to Testify in High-Profile Media Trial Against Associated Newspapers
Keir Starmer Rejects Trump’s Greenland Tariff Threat as ‘Completely Wrong’
Trump to hit Europe with 10% tariffs until Greenland deal is agreed
Prince Harry Returns to UK High Court as Final Privacy Trial Against Daily Mail Publisher Begins
Britain Confronts a Billion-Pound Wind Energy Paradox Amid Grid Constraints
The graduate 'jobpocalypse': Entry-level jobs are not shrinking. They are disappearing.
Cybercrime, Inc.: When Crime Becomes an Economy. How the World Accidentally Built a Twenty-Trillion-Dollar Criminal Economy
The Return of the Hands: Why the AI Age Is Rewriting the Meaning of “Real Work”
UK PM Kier Scammer Ridicules Tories With "Kamasutra"
Strategic Restraint, Credible Force, and the Discipline of Power
United Kingdom and Norway Endorse NATO’s ‘Arctic Sentry’ Mission Including Greenland
Woman Claiming to Be Freddie Mercury’s Secret Daughter Dies at Forty-Eight After Rare Cancer Battle
UK Launches First-Ever ‘Town of Culture’ Competition to Celebrate Local Stories and Boost Communities
Planned Sale of Shell and Exxon’s UK Gas Assets to Viaro Energy Collapses Amid Regulatory and Market Hurdles
UK Intensifies Arctic Security Engagement as Trump’s Greenland Rhetoric Fuels Allied Concern
Meghan Markle Could Return to the UK for the First Time in Nearly Four Years If Security Is Secured
Meghan Markle Likely to Return to UK Only if Harry Secures Official Security Cover
UAE Restricts Funding for Emiratis to Study in UK Amid Fears Over Muslim Brotherhood Influence
EU Seeks ‘Farage Clause’ in Brexit Reset Talks to Safeguard Long-Term Agreement Stability
Starmer’s Push to Rally Support for Action Against Elon Musk’s X Faces Setback as Canada Shuns Ban
UK Free School Meals Expansion Faces Political and Budgetary Delays
EU Seeks ‘Farage Clause’ in Brexit Reset Talks With Britain
Germany Hit by Major Airport Strikes Disrupting European Travel
×