London Daily

Focus on the big picture.
Thursday, Nov 06, 2025

Final whistle for talks between Matchroom Sport and Six Nations Rugby backer CVC

Final whistle for talks between Matchroom Sport and Six Nations Rugby backer CVC

A period of exclusive negotiations between Barry and Eddie Hearn's sports promoter and CVC Capital Partners has ended after they failed to agree a price.
The sports promoter created by Barry and Eddie Hearn has ended talks about the sale of a large stake to CVC Capital Partners, the buyout firm which backs Six Nations Rugby.

Sky News has learnt that a period of exclusive negotiations between Matchroom Sport and CVC has concluded after the two sides were unable to agree on a price.

Industry sources said on Thursday that the discussions fell apart last week.

While it was possible that they could be revived, such a development was unlikely, the sources added.

Sky News revealed nearly a year ago that Matchroom was exploring the sale of a big minority stake as the Hearns sought new capital to accelerate the company's expansion.

One insider said Matchroom could pursue a deal with another investor or, eventually, a public listing for its shares.

Founded by Barry Hearn in its current guise in 1982, Matchroom dominated the management and promotion of snooker during its heyday, with huge television audiences tuning in to watch stars such as Steve Davis and Jimmy 'Whirlwind' White.

This week, the elder Mr Hearn appeared at Sheffield's Crucible Theatre alongside the first winner of the World Snooker Championship from mainland Europe, the Belgian Luca Brecel.

Since the early 1980s, it has diversified into other sports, most notably boxing, and was responsible for staging the landmark fight between Frank Bruno and Joe Bugner at Tottenham Hotspur's White Hart Lane ground in 1987.

It is now one of the most important commercial players in the boxing world, promoting fighters including Anthony Joshua, Katie Taylor and Josh Warrington.

This week, Eddie Hearn, who runs Matchroom on a day-to-day basis, is in Guadalajara, Mexico, to promote a super-middleweight bout between Saul 'Canelo' Alvarez and John Ryder.

Sources said that a deal between CVC and Matchroom would have valued the sport's promoter at roughly £700m, while the Hearns believe it is worth £100m more than that figure.

The recent $21bn deal which saw Endeavor Group Holdings agree to combine UFC with World Wrestling Entertainment is said to have fuelled the Matchroom executives' expectations about the future value of their company.

CVC, meanwhile, is thought to have been determined to retain pricing discipline at a time of soaring valuations for premium sports assets.

The owners of Manchester United FC, for example, could agree a world record price for a football club in the coming days.

Last year, the TV and streaming rights to Indian Premier League cricket were bought for more than $6bn in deals involving global media giants such as Disney.

KKR and Searchlight Capital were interested in a deal with Matchroom last year, although it was unclear on Thursday whether either would seek to revive discussions.

The Hearns are understood to have no intention of relinquishing control of Matchroom, which also has a substantial presence in sports such as darts and pool.

In a recent Sunday Times interview, the younger Mr Hearn said: "It's such a difficult conversation over Sunday lunch, because my dad has always said to me: 'Whatever you do, do not sell this business, do not let people into the business, do not let people affect your decisions. This is our company - we will make all the decisions, and that's how it will always be.'

"But I recognise that through our growth, there is another level. We are already operating at a level that no one ever expected us to, but there's so much more potential for growth."

In 2021, Matchroom struck a global deal with the sports streaming platform DAZN, adding to a reported $1bn tie-up in 2018 that saw DAZN agree to show Matchroom's fights in the US.

Private equity firms have seized on the potential to acquire sports and related media assets to create new commercial formats which are more readily embraced by both fans and broadcasters.

CVC has been the most prolific example of this, snapping up stakes in leagues and other formats in rugby union, tennis and volleyball.

It has also been a major investor in football, buying a stake in Spain's La Liga commercial rights, while it is among the contenders for a similar deal in Germany's Bundesliga.

CVC's investment in Formula One motor racing, which it exited in 2016 through the sale of its remaining stake to Liberty Media Corporation, is often referred to as one of the most lucrative in the history of private equity.

Matchroom and CVC both declined to comment on the talks.
Newsletter

Related Articles

0:00
0:00
Close
UK Pre-Budget Blues and Rate-Cut Concerns Pile Pressure on Pound
ITV Warns of Nine-Per-Cent Drop in Q4 Advertising Revenue Amid Budget Uncertainty
National Grid Posts Slightly Stronger-Than-Expected Half-Year Profit as Regulatory Investments Drive Growth
UK Business Lobby Urges Reeves to Break Tax Pledges and Build Fiscal Headroom
UK to Launch Consultation on Stablecoin Regulation on November 10
UK Savers Rush to Withdraw Pension Cash Ahead of Budget Amid Tax-Change Fears
Massive Spoilers Emerge from MAFS UK 2025: Couple Swaps, Dating App Leaks and Reunion Bombshells
Kurdish-led Crime Network Operates UK Mini-Marts to Exploit Migrants and Sell Illicit Goods
UK Income Tax Hike Could Trigger £1 Billion Cut to Scotland’s Budget, Warns Finance Secretary
Tommy Robinson Acquitted of Terror-related Charge After Phone PIN Dispute
Boris Johnson Condemns Western Support for Hamas at Jewish Community Conference
HII Welcomes UK’s Westley Group to Strengthen AUKUS Submarine Supply Chain
Tragedy in Serbia: Coach Mladen Žižović Collapses During Match and Dies at 44
Diplo Says He Dated Katy Perry — and Justin Trudeau
Dick Cheney, Former U.S. Vice President, Dies at 84
Trump Calls Title Removal of Andrew ‘Tragic Situation’ Amid Royal Fallout
UK Bonds Rally as Chancellor Reeves Briefs Markets Ahead of November Budget
UK Report Backs Generational Smoking Ban Ahead of Tobacco & Vapes Bill Review
UK’s Domino’s Pizza Group Reports Modest Like-for-Like Sales Growth in Q3
UK Supplies Additional Storm Shadow Missiles to Ukraine as Trump Alleges Russian Underground Nuclear Tests
High-Profile Broodmare Puca Sells for Five Million Dollars at Fasig-Tipton ‘Night of the Stars’
Wilt Chamberlain’s One-of-a-Kind ‘Searcher 1’ Supercar Heads to Auction
Erling Haaland’s Remarkable Run: 13 Premier League Goals in 10 Matches and Eyes on History
UK Labour Peer Warns of Emerging ‘Constituency for Hating Jews’ in Britain
UK Home Secretary Admits Loss of Border Control, Warns Public Trust at Risk
President Trump Expresses Sympathy for UK Royal Family After Title Stripping of Prince Andrew
Former Prince Andrew to Lose His Last Military Title as King Charles Moves to End His Public Role
King Charles Relocates Andrew to Sandringham Estate and Strips Titles Amid Epstein Fallout
Two Arrested After Mass Stabbing on UK Train Leaves Ten Hospitalised
Glamour UK Says ‘Stay Mad Jo x’ After Really Big Rowling Backlash
Former Prince Prince Andrew Faces Possible U.S. Congressional Appearance Over Jeffrey Epstein Inquiry
UK Faces £20 Billion Productivity Shortfall as Brexit’s Impact Deepens
UK Chancellor Rachel Reeves Eyes New Council-Tax Bands for High-Value Homes
UK Braces for Major Storm with Snow, Heavy Rain and Winds as High as 769 Miles Wide
U.S. Secures Key Southeast Asia Agreements to Reshape Rare Earth Supply Chains
US and China Agree One-Year Trade Truce After Trump-Xi Talks
BYD Profit Falls 33 % as Chinese EV Maker Doubles Down on Overseas Markets
US Philanthropists Shift Hundreds of Millions to UK to Evade Regulatory Uncertainty in Trump Era
Israeli Energy Minister Delays $35 Billion Gas Export Agreement with Egypt
King Charles Strips Prince Andrew of Titles and Royal Residence
Trump–Putin Budapest Summit Cancelled After Moscow Memo Raises Conditions for Ukraine Talks
Amazon Shares Soar 11% as Cloud Business Hits Fastest Growth Since 2022
Credit Markets Flooded with More Than $200 Billion of AI-Linked Debt Issuance
U.S. Treasury Secretary Scott Bessent Says China Made 'a Real Mistake' by Threatening Rare-Earth Exports
Report Claims Nearly Two Billion Dollars in Foreign Charity Funds Flowed into U.S. Advocacy Groups
White House Refutes Reports That US Targeting Military Sites in Venezuela
Meta Seeks Dismissal of Strike 3’s $350 Million Copyright Lawsuit
Apple Exceeds Forecasts With $102.5 Billion Q3 Revenue Despite iPhone Miss
Israel's IDF Major General Yifat Tomer-Yerushalmi Admits to Act Amounting to Aiding Hamas During Wartime (Treason)
Shawbrook IPO Marks London’s Biggest UK Listing in Two Years
×