London Daily

Focus on the big picture.
Tuesday, Sep 01, 2026

'Exercise targets would trigger my eating disorder'

Food labels displaying the amount of exercise needed to burn off calories have been found by researchers at Loughborough University to help people consume less - but campaigners warn they could affect those vulnerable to eating disorders.

Hope Virgo has been in recovery from an eating disorder for over a decade, but she worries that the sight of exercise calorie labels on food packs could affect her mental health.

"Even though I am 11 years into my recovery I know that if I walked into a shop and saw that information I would find that incredibly triggering," she says.

"There isn't one thing that causes an eating disorder, but this idea adds to it and adds to the pressure. It will trigger people to feel certain things and in itself that is just as risky."

Researchers used data across 14 studies to find labelling exercise calories could cut about 200 calories from a person's average intake.

The study revealed it takes about four hours to walk off the calories in a pizza, or 22 minutes to run off a chocolate bar.

Hope, now a mental health campaigner, says the problem with exercise targets for snacks and meals is that they create "the mindset that you have to earn food".

"I developed anorexia when I was 13 and though it wasn't triggered by exercise, a huge part of it was an obsession with exercise," she says.

"I ended up being admitted to a mental health hospital and throughout that I had to re-learn about my body and learn how to exercise in a healthy way."

Hope adds that a lack of education about healthy lifestyles places unfair pressure on people.

Tom Quinn, from eating disorder charity Beat, also fears the concept could be unhelpful to those vulnerable to eating disorders.

"We know that many people with eating disorders struggle with excessive exercising, so being told exactly how much exercise it would take to burn off particular foods risks exacerbating their symptoms," he says.

"Policy makers looking to incorporate this change need to consider the impact that it may have on people's mental health."

Tally Rye, a personal trainer and health influencer, believes the idea of explicitly linking exercise with calories on food packaging would "promote feelings of shame and guilt around food".

"I don't think it will lead to long-term positive changes to having a healthy lifestyle," she says.

"Regardless of whether we have a completely sedentary day, we still need calories.

"This is also quite ableist - it is cutting out those who may not find it easy to move. Are the elderly not allowed to eat if they can't do the vigorous exercise required?"

"A more positive way to look would be to think how food can fuel a workout," she adds.


'Frightening'

Another person who has lived with an eating disorder, Rich, told BBC Radio 5 Live's Your Call programme on Wednesday that he found the idea of an exercise calorie label "frightening".

"I think anybody who has gone through an eating disorder, to then hear this kind of information... it is frightening," he said.

Rich recalled linking his calorie counts with exercise at the beginning of his eating disorder.

He added: "Food is an absolute necessity and it should be enjoyed not something you are looking at and worrying about. I think it is a very dangerous game."

But Prof Amanda Daley, who led the research at Loughborough, tells the BBC "there is no evidence that physical activity campaigns lead to eating disorders".

"We are not disregarding people with eating disorders, but this is about educating the broader public," she says.

"If you ask the public, they say that current food labelling is confusing. We have all different types of labels. Our view is that we need to put all the information in as clear a way as possible.

"When you say how much exercise is needed to burn off a muffin it is really clear."

Newsletter

Related Articles

0:00
0:00
Close
Royal Mail Keeps First-Class Stamps at £1.80 and Second-Class at 91p
Church of England Prepares Formal Apology Over Historical Forced Adoptions
UK Competition Regulator Caps Veterinary Prescription Fees at £21
UK Aviation Authorities Roll Out Airspace Changes to Reduce Flight Delays
England Makes School Allergy Policies Mandatory Under Benedict’s Law
England and Wales Tighten Child Safeguarding Checks by Removing Supervision Exemption
Cornwall Geothermal Plant Begins Commercial Power and Lithium Operations
UK Inflation Holds Near 2.9% as Energy Costs Remain a Risk
UK Productivity Growth Averages 1.1% Over Two Years, Resolution Foundation Says
England Introduces Nationwide School Smartphone Ban and Uniform Limits
UK Gives Border Officers New Powers to Seize Migrants’ Mobile Phones
Green Party Wins First Westminster By-Election in Gorton and Denton
UK and EU Advance Gibraltar Border Deal Allowing Spanish Guards to Conduct Arrival Checks
Robert Jenrick Joins Reform UK After Losing Conservative Whip
Andy Burnham Faces First Prime Minister’s Questions After Labour Cabinet Overhaul
ScottishPower Recycles Nearly All Materials From Historic Hagshaw Hill Wind Farm
Millions Travel Across England, Wales and Northern Ireland for Summer Bank Holiday
Met Office Issues Yellow Thunderstorm Warnings Across Southern England
Four Arrested After Bank Holiday Stabbing Violence in Kettering
Scottish Chamber of Commerce Warns Tax and Business Costs Risk Holding Back Scotland
UK Government Launches Youth Employment Drive With Major Retailers
UK and Ukraine Advance AI and Defence Technology Partnership
Prime Minister Andy Burnham Moves to Exclude Serious Offenders From Early Release
Twelve Arrested After A66 Crash Kills Seven, Including Two Police Officers
Bank of England Governor Warns AI Investment Boom Could Trigger Global Market Correction
London Science Museum Ends Long-Running BP Sponsorship
Scottish Homeowners Prepare Valuation Challenges Over Proposed Mansion Tax
UK Prosecutors Consider Charges Against Undercover Police in Spycops Scandal
James Cleverly Leaves Shadow Cabinet to Run for London Mayor
Avanti West Coast Drivers Agree 3.6% Pay Rise, Averting Strike Action
Allianz Explores £5 Billion Takeover of British Roadside Assistance Group AA
UK Government Retreats From Plan to Unfreeze Personal Income Tax Threshold
Northern Ireland Leaders Press UK Government for Sustainable Funding Settlement
UK Health Agency Warns Nationwide Salmonella Outbreak Could Worsen
NHS Warns Autism and ADHD Assessment Costs Have Become Unsustainable
UK Rejects Moratorium on AI Data Centres Despite Energy and Water Concerns
Thames Water Creditors Offer Government Golden Share in £10 Billion Rescue Plan
UK Warns Defence Executives of Russian Assassination and Sabotage Threats
Bank of England Holds Interest Rate at 3.75% Amid Inflation Risks
UK Restricts Early Prison Release for Serious Offenders as Jails Near Capacity
Genetic Study Finds Medieval Britain’s ‘Conquest Man’ Had Scandinavian Origins
Kemi Badenoch Plans Conservative Frontbench Reshuffle After Cleverly Departure
Nissan Sunderland Plant Highlighted as Key Economic Anchor for North East England
UK Arts Report Finds Women Face Persistent Barriers to Career Progression
Private Equity Consolidation of UK Veterinary Practices Raises Consumer Cost Concerns
South West Water Ranked Worst in England for Environmental Performance
British Train Drivers Secure 3.6% Pay Rise, Averting Strike Threat
UK Prosecutors Consider Charges Against Officers in Undercover Policing Scandal
James Cleverly Leaves Conservative Shadow Cabinet to Run for London Mayor
Allianz Explores £5 Billion Takeover of British Roadside Assistance Group AA
×