London Daily

Focus on the big picture.
Saturday, Jul 11, 2026

EU play puts ‘diabolical’ food industry lobbyists center stage

EU play puts ‘diabolical’ food industry lobbyists center stage

Europe Connexion is a cautionary tale of a corporate career in the Brussels bubble.

Corporate lobbying is literally poisoning the EU, says a forceful play that has just finished a two-week run in Brussels.

Europe Connexion is a melodramatic diatribe against lobbyists by Alexandra Badea, a francophone Romanian playwright who paints the food and farming industry as a supreme force of evil whose greedy henchmen in Brussels will stop at nothing to bend EU legislation to their benefit.

But it needn't just be about food — the play portrays Brussels as a cesspit of power-mad lobbyists and consultancies splashing millions to influence EU lawmakers to the detriment of ordinary Europeans and the planet.

Dark and angry, the piece tells the story of a ruthless assistant to an MEP who turns lobbyist for the pesticide industry, all for the sake of salary and status. Before long he’s in too deep, hallucinating about swarms of bees that he’s killed and the people he’s destroyed on his way to the top. It all ends in a full-blown mental health tailspin-cum-ethical crisis that he cannot resolve.

The narrative of cynical corporate lobbying that will be familiar to many Brussels aficionados — it's one that is often pushed by left-leaning NGOs and green groups which see any form of advocacy by industries who could stand to lose out from reforms as inherently unfair. Yet the very existence of the European Green Deal is proof the corporates don’t always have the upper hand – until it's entirely gutted of change-making powers by their lobbying influence, that is.

The play, which ran until November 26 at the downtown Théâtre des Martyrs, is strongest when it dissects the supposedly nefarious strategies lobbyists employ: schmoozing contacts over lunch, mastering the euphemistic lingo of the bubble, creating fake supportive NGOs — known as astro-turfing — or destroying an eminent professor’s credibility.

It paints the lobbyist — played by two actors, one male called Pierange Buondelmonte and one female called Aline Mahaux — as a maestro of these dark arts. In absurdist interludes the actors run on the spot to suggest how robotic and inhuman lobbying is, and swap business cards with their mouths à la American Psycho.


Thinly drawn


Europe Connexion is certainly timely and even prescient — even if it was written in 2015. Lobbying is a perennial issue in Brussels, but it's very much in the spotlight right now as the food and farming industries push back against the EU’s environmental policy agenda. Big Food's argument, that Europe can't afford to underwrite a green revolution in wartime, echoes the food-security mantra that runs through the play.

The play ran until November 26 at the downtown Théâtre des Martyrs


But, even if you believe a shadowy cabal of lobbyists is pulling the strings in Brussels, as a work of theater, it’s a dud. There’s one tone throughout, and no real characters bar the thinly-drawn lobbyist. The play's exaggerated plot ultimately weakens both its dramatic plausibility and political force: A student takes his own life after he’s outed for plagiarism by the lobbyist, whose wife slits her own wrists when he threatens to quit to save his sanity.

In fact, rather than the corporate empire, the chief villain of the piece is the one-dimensional wife who bullies her husband to stay in his hated job to make her “proud.” This retrograde depiction of the hen-pecking, materialistic wife jars with the progressive intent of the rest of the play.

The storyline also shatters on contact with the reality of the EU. Suggesting that the European Parliament is the all-important EU institution where minor acts of corporate pressure are a matter of life and death for Europe is pushing it, to say the least. To the contrary, the Parliament tends to be a more ambitious institution when it comes to banning toxic substances or calling for sweeping environmental and climate reform than other powerful parts of the EU machinery, such as the member countries assembled in the Council of the EU.

Most frustratingly of all, this outcry of Manichean activism didn't bother to engage with the other side's arguments or explore the reasons why so many intelligent human beings — who certainly could be doing other things — pursue a career in lobbying. Haven't some of them drunk the Kool-Aid and genuinely believe they're providing a vital service? Knocking down the lobbyist's scaremongering food security narrative would have made the play's arguments even stronger.

As an act of advocacy for its own cause, the play left me cold. Perhaps, instead of going to the theater, I needed to be taken out for an expensive lunch ...

Newsletter

Related Articles

0:00
0:00
Close
The AI Invoice Shock: Layoffs Didn't Save Managers Money — They Cost Them More
Concern: Sexually Transmitted Bacterium Among Men Develops Antibiotic Resistance
Following Massive Investor Demand: SK Hynix Raises 26.5 Billion Dollars on Nasdaq
Passenger Partially Pulled Out of Ryanair Jet After Cabin Window Fails Mid-Flight
After Four Years, and Under a Heavy Veil of Secrecy: King Charles Meets His Grandchildren, Harry and Meghan's Children
Cross-Party MPs Call for National Climate Emergency Broadcast
Bayeux Tapestry Arrives in the United Kingdom for Landmark Exhibition
United Kingdom Launches Modern Slavery Prevention Programme in Vietnam
Police Warn Against Misinformation Following Disorder in Glasgow
Pension Reform Takes Effect to Consolidate Workplace Savings Industry
Treasury and Bank of England Monitor Economy as Energy Price Pressures Ease
Government Orders Treasury Reform of Disciplinary Procedures Following Civil Servant's Death
Ofcom to Require Major Technology Platforms to Block Scam Advertisements
Labour Apologizes Over Gaza Position in Bid to Rebuild Support
High Court Rules UK-France Asylum Agreement Protection Cuts Were Unlawful
Metropolitan Police Open Murder Investigation Into Death of Former MP Ann Widdecombe
University College London Report Proposes Replacing Council Tax and Stamp Duty With National Property Tax
Treasury Places Amazon, Google, Microsoft and Oracle Under New UK Financial System Oversight Rules
Severe Heatwave Drives Dangerous Ground-Level Ozone Pollution Across Two Thirds of European Union
Westminster in Freefall as Farage's By-Election Gamble Triggers Broader Systemic Crises
Institutional Fractures and Political Volatility Reshape Britain's Domestic Landscape
Deadly Fire, Health Emergencies and Political Upheaval Shape a Volatile Global News Cycle
UK Energy Strategy Focuses on Storage and Offshore Wind to Support Renewable Transition
Regional Governments Gain Greater Role in Britain’s Infrastructure and Economic Strategy
Britain Strengthens Technology Sovereignty Through Tougher Artificial Intelligence Competition Rules
UK Government Expands Artificial Intelligence Use Across Public Services Despite Privacy Debate
UK Universities Warn of Financial Pressure After Sharp Fall in International Student Enrolment
Welsh Government Completes Rail Nationalisation With One Point Five Billion Pound Modernisation Plan
Northern Ireland Records Export Growth as Companies Benefit From Dual UK and EU Market Access
Greater Manchester Launches Two Billion Pound Plan to Convert Empty Commercial Sites Into Housing
National Grid Connects Europe’s Largest Battery Storage Facility in Yorkshire
UK Defence Ministry Plans Royal Navy Autonomous Fleet Deployment to Indo-Pacific
Scotland Approves Europe’s Largest Floating Offshore Wind Project Near Aberdeen
Competition and Markets Authority Blocks Forty Billion Pound Technology Deal Over AI Security Concerns
UK Launches Five Hundred Million Pound Artificial Intelligence Network for National Health Service Diagnostics
Bank of England Signals Possible Interest Rate Cuts After Inflation Falls Below Target
UK Government Unveils Major Wealth Tax Reform to Fund National Health Service Infrastructure Expansion
Flight Instructor Jumped to His Death — Student Landed the Plane: "You Know What You Need to Do"
The Physical and Electronic Barriers Disrupting Domestic Wireless Networks
France and Morocco Open World Cup Quarter-Finals as Collina Defends Refereeing
Prince Harry Suffers Major Court Defeat in Legal Battle Against Daily Mail Publisher
Bonnie Tyler, Welsh Singer Behind Total Eclipse of the Heart, Dies at 75
Barclays and PwC Report Examines Economic Opportunities from Financial Asset Tokenisation
Pound Sterling Strengthens as Investors Anticipate Further Bank of England Rate Increases
British Business Bank Invests Twenty-Seven Million Pounds in Kraken Technology Defence Expansion
UK Business Secretary Peter Kyle Backs State Investment Strategy Inspired by US Approach
UK Electricity System Issues Margin Notice as Heatwave Tightens Evening Supply Outlook
Labour Leadership Contest Opens as Andy Burnham Emerges as Expected Sole Candidate
Tech Pulse: The Future of AI and Screen Culture
Global News Briefing: Escalating Geopolitical Tensions and Corporate Shakeups
×