London Daily

Focus on the big picture.
Thursday, Nov 06, 2025

Community-And Style-Thrived at the Santa Fe Indian Market

Community-And Style-Thrived at the Santa Fe Indian Market

This weekend, Indigenous artists showcased their new works at the annual outdoor market, now in its 99th year.

Every year, the Santa Fe Indian Market brings in thousands of global tourists and collectors to the city. Visitors flock to the streets around the city’s main plaza, where hundreds of Indigenous artists from different tribes across North America showcase and sell their new works (including textiles, jewelry, art, and more) in their respective booths. This weekend, the 99th annual outdoor market returned once again, and the sense of community was as present as ever. While overall attendance was down (the typically free event was ticketed this year due to COVID) and the number of artists showcasing was fewer than usual, you could still feel the energy and excitement around the event. The streets were still lined with excited shoppers perusing the latest goods, and booths were filled with artists visiting each other and having a laughขmasks up, of course.



Indian Market weekend is a big tourism event for the city, but the occasion represents something much more important for the participating artists and artisans. Business aside, it’s a time for the Native American community to come back together, visit with friends and family, and get inspired by each other’s creativity. And this year, after a canceled 2020 event and a long time apart due to COVID-19, that spirit of connection was needed more than ever. “There is nothing like interacting with fellow creatives in person,” says Jamie Okuma, a Luiseño and Shoshone-Bannock fashion artist who showcased her new collection at the market’s fashion show this weekend. “Meeting collectors and enjoying being in the presence of other humans outside of family was something I really didn’t realize I needed. As an artist, I’m naturally isolated by profession, so the few shows I do in person are extremely important for my mental health. When those were gone, it was pretty rough.”



Beaded jewelry and a Lauren Good Day skirt at the Santa Fe Indian Market



A vibrant ribbon skirt and dentalium earrings at the Santa Fe Indian Market

Last year, the Santa Fe Indian Market was held virtually, and for many artists, that meant a considerable loss of income. Sales at the fair make up a significant portion of their yearly incomes, as a single piece can go for thousands of dollars. For all these reasons, the Indigenous artists were counting on the continuation of this year’s event. “There was a lot of trepidation leading up to it, with the delta variant looming overhead and the state of New Mexico’s mandates ever changing,” says Pat Pruitt, a Laguna, Chiricahua Apache, and Anglo metalsmith and jewelry designer. “But it was good to see friends, family, and collectors.”

Though there were fewer visitors, many artists still did surprisingly well in sales; it seems shoppers were ready to spend. For instance, Naiomi Glasses-a Diné textile artist and first-time shower at the market-says she got many future rug orders from the event and looks forward to returning next year for its centennial year. “As a working artist, the market is important so that I could meet new and current customers in person. It gives them and me a personable connection,” says Glasses.



Statement turquoise jewelry at the Santa Fe Indian Market



Along with a clear sense of togetherness, there was also major style present throughout the weekend—whether it was worn by visitors or artists on the streets or shown on the runway for the market’s annual fashion show, which was organized by Amber-Dawn Bear Robe.

Around the booths, visitors and artists alike dressed up for the affair, cladding themselves in their best ribbon skirts or turquoise squash-blossom necklaces. At the fashion show, Indigenous designers Jamie Okuma, Orlando Dugi, Pamela Baker, and Lauren Good Day showcased their newest collections, pieces that combined traditional craftsmanship with new, modern updates. Dugi and Baker showed refined eveningwear pieces like beaded gowns and velvet suiting, while Okuma opted for her signature statement prints on dresses, coats, and more. Good Day even showed sprightly athleticwear—the through line being that Native design doesn’t have to look one specific way. For all in attendance, that sense of innovation is forever an Indian Market staple. “The energy was palpable,” says Pruitt. “Spirits were high, and in the end, the machine that is Indian Market just keeps on going.”

Below, more stylish highlights from the Santa Fe Indian Market weekend.


Newsletter

Related Articles

0:00
0:00
Close
Massive Spoilers Emerge from MAFS UK 2025: Couple Swaps, Dating App Leaks and Reunion Bombshells
Kurdish-led Crime Network Operates UK Mini-Marts to Exploit Migrants and Sell Illicit Goods
UK Income Tax Hike Could Trigger £1 Billion Cut to Scotland’s Budget, Warns Finance Secretary
Tommy Robinson Acquitted of Terror-related Charge After Phone PIN Dispute
Boris Johnson Condemns Western Support for Hamas at Jewish Community Conference
HII Welcomes UK’s Westley Group to Strengthen AUKUS Submarine Supply Chain
Tragedy in Serbia: Coach Mladen Žižović Collapses During Match and Dies at 44
Diplo Says He Dated Katy Perry — and Justin Trudeau
Dick Cheney, Former U.S. Vice President, Dies at 84
Trump Calls Title Removal of Andrew ‘Tragic Situation’ Amid Royal Fallout
UK Bonds Rally as Chancellor Reeves Briefs Markets Ahead of November Budget
UK Report Backs Generational Smoking Ban Ahead of Tobacco & Vapes Bill Review
UK’s Domino’s Pizza Group Reports Modest Like-for-Like Sales Growth in Q3
UK Supplies Additional Storm Shadow Missiles to Ukraine as Trump Alleges Russian Underground Nuclear Tests
High-Profile Broodmare Puca Sells for Five Million Dollars at Fasig-Tipton ‘Night of the Stars’
Wilt Chamberlain’s One-of-a-Kind ‘Searcher 1’ Supercar Heads to Auction
Erling Haaland’s Remarkable Run: 13 Premier League Goals in 10 Matches and Eyes on History
UK Labour Peer Warns of Emerging ‘Constituency for Hating Jews’ in Britain
UK Home Secretary Admits Loss of Border Control, Warns Public Trust at Risk
President Trump Expresses Sympathy for UK Royal Family After Title Stripping of Prince Andrew
Former Prince Andrew to Lose His Last Military Title as King Charles Moves to End His Public Role
King Charles Relocates Andrew to Sandringham Estate and Strips Titles Amid Epstein Fallout
Two Arrested After Mass Stabbing on UK Train Leaves Ten Hospitalised
Glamour UK Says ‘Stay Mad Jo x’ After Really Big Rowling Backlash
Former Prince Prince Andrew Faces Possible U.S. Congressional Appearance Over Jeffrey Epstein Inquiry
UK Faces £20 Billion Productivity Shortfall as Brexit’s Impact Deepens
UK Chancellor Rachel Reeves Eyes New Council-Tax Bands for High-Value Homes
UK Braces for Major Storm with Snow, Heavy Rain and Winds as High as 769 Miles Wide
U.S. Secures Key Southeast Asia Agreements to Reshape Rare Earth Supply Chains
US and China Agree One-Year Trade Truce After Trump-Xi Talks
BYD Profit Falls 33 % as Chinese EV Maker Doubles Down on Overseas Markets
US Philanthropists Shift Hundreds of Millions to UK to Evade Regulatory Uncertainty in Trump Era
Israeli Energy Minister Delays $35 Billion Gas Export Agreement with Egypt
King Charles Strips Prince Andrew of Titles and Royal Residence
Trump–Putin Budapest Summit Cancelled After Moscow Memo Raises Conditions for Ukraine Talks
Amazon Shares Soar 11% as Cloud Business Hits Fastest Growth Since 2022
Credit Markets Flooded with More Than $200 Billion of AI-Linked Debt Issuance
U.S. Treasury Secretary Scott Bessent Says China Made 'a Real Mistake' by Threatening Rare-Earth Exports
Report Claims Nearly Two Billion Dollars in Foreign Charity Funds Flowed into U.S. Advocacy Groups
White House Refutes Reports That US Targeting Military Sites in Venezuela
Meta Seeks Dismissal of Strike 3’s $350 Million Copyright Lawsuit
Apple Exceeds Forecasts With $102.5 Billion Q3 Revenue Despite iPhone Miss
Israel's IDF Major General Yifat Tomer-Yerushalmi Admits to Act Amounting to Aiding Hamas During Wartime (Treason)
Shawbrook IPO Marks London’s Biggest UK Listing in Two Years
UK Government Split Over Backing Brazil’s $125 Billion Tropical Forest Fund Ahead of COP30
J.K. Rowling Condemns Glamour UK Feature of Nine Trans Women as 'Men Better at Being Women'
King Charles III Removes Prince Andrew’s Titles and Orders His Departure from Royal Lodge
UK Finance Minister Reeves Releases Email Correspondence to Clarify Rental-Licence Breach
UK and Vietnam Sign Landmark Migration Deal to Fast-Track Returns of Irregular Arrivals
UK Drug-Pricing Overhaul Essential for Life-Sciences Ambition, Says GSK Chief
×