London Daily

Focus on the big picture.
Thursday, Oct 01, 2026

CEO Secrets: 'My billion-pound company has no office'

CEO Secrets: 'My billion-pound company has no office'

In just two years, Johnny Boufarhat has turned his online conference-hosting platform, Hopin, into a company valued at over £4bn.

He employs more than 500 people, but some of them he's never met and none of them work from a central office.

According to The Sunday Times Rich List, the 27-year-old is now the UK's youngest self-made billionaire and in a recent round of fundraising Hopin raised $400m from private investors, giving it an impressive valuation of $5.65bn (£4.05bn).

But he likes to do things differently.

"Being a fully-remote company allows us to do things that other companies haven't been able to do before," explains Johnny Boufarhat, from his latest Airbnb rental property in Barcelona, Spain.

Never mind not having a permanent office, this entrepreneur doesn't even have a permanent home.

He's a digital nomad moving from one rental property to another, running his company from wherever he happens to be.

Boufarhat working from a rented property in Barcelona

"Ten years ago you couldn't do this because the software wasn't good enough, sending emails back and forth doesn't cut it," says Boufarhat. It is not an ideological decision, he adds, remote working has just proven more efficient as the company has expanded at warp speed.

Perfect timing


Hopin only started in 2019 with six employees, but has grown exponentially during the pandemic, as lockdowns meant the conference industry was effectively mothballed.

Hopin stepped in to offer an online alternative. Like Zoom, it was in the right technology space at the right time.

The platform has hosted more than 80,000 events since 2020, working with organisations and companies like the United Nations, Nato, Slack and Unilever.

Hopin is a platform for hosting interactive digital conferences

He has no immediate plans to change the remote working model that has served his start-up so well. In fact, he has developed a unique digital company culture to support it.

It's a template that could indicate how more companies are launched and run in the future.

There is an all-hands' "town hall" video meeting for all 500 employees hosted once a month on Hopin's own platform, which Boufarhat describes as "more like a TV game show".

When it comes to the practicalities of working while physically apart, Hopin takes advantage of cloud-based, collaborative software: Microsoft Teams, Slack, video-messaging platform Loom, Figma (for design work) and Notion (which allows you to share information in Wiki notes).

There are bots to patrol messaging platform Slack, that pairs up random colleagues once a month for an online coffee (in a bid to replace those water cooler moments).

Hopin also holds a monthly online staff survey to see which areas of working life need improvement.

Boufarhat thinks there will be appetite for colleagues to meet up in person for social reasons in a post-lockdown world, but for work it is not likely to be necessary because their productivity tools are so good.

"Also, remote working has allowed us to hire from a global talent pool," he adds, "which is necessary when you are growing so fast."

'It made me a different person'


His personal story is compelling - his idea for Hopin was born of illness.

His family is originally from Lebanon, but he was born and raised in Australia, before moving to London as a teenager.

He went travelling with his girlfriend around South East Asia in 2015, after a mechanical engineering degree from Manchester University.

But he caught a bug on the trip that left him immuno-suppressed. Back in London he was laid up in bed for months.

"It made me a different person," recalls Boufarhat. "I was unable to leave my home, I was vomiting, the fatigue was really, really bad. After more than a year of it, I was truly at my wit's end. I didn't feel I could continue living such an enclosed life."

Boufarhat eventually brought his health condition under control by adjusting his diet

Whilst he felt he could socialise to a certain extent online - thanks to social media and YouTube - he struggled to network and he felt his career was in freefall.

He was able to do the odd freelance shift coding to keep afloat financially, but he felt in limbo.

Attending webinars and video conferences was one thing he could successfully do, when bedbound, but he found that you couldn't meet people and make new contacts, which he realised was the key to progress.

"There might be 1,000 people in the webinar, but it was still essentially just two people talking and you couldn't even see who else was watching with you," recalls Boufarhat.

His solution was to code himself the first version of Hopin, which is designed to be an interactive experience for delegates, allowing them to connect with other attendees, through messaging and online breakout rooms.

The Hopin platform facilitates interactions between delegates, both open and private

In time, he was able to improve his health condition by experimenting with different diets.

"Looking back, the illness gave me a second life, it put me on a mission to make the world smaller."

In 2019 he finally felt well enough to launch the product he had devised during his confinement.

Little did he know it would be a global illness, Covid-19, that would lead to its massive uptake and success.


WATCH: Johnny Boufarhat on letting go of your ego in business


Newsletter

Related Articles

0:00
0:00
Close
Southwest England Faces Flood Alerts After Heavy Autumn Storms
UK Expands Funding for Rapid Electric Vehicle Charging Infrastructure
Welsh Government Approves Funding to Upgrade South Wales Transport
Northern Ireland Tensions Rise as Orange Order Rejects Drumcree Compromise
NHS Leaders Back Early Design of Proposed National Care Service
More Than One-Third of Regional UK Universities Face Financial Deficits
UK Current Account Deficit Narrows as Cross-Border Financial Flows Remain Strong
Bank of England and FCA Issue New Rules for Stablecoins and Digital Assets
MI5 Warns UK Universities Over Research Links With Chinese Institutions
UK Energy Price Cap Rises 4% as Electricity VAT Is Temporarily Suspended
Equity Calls for UK Personality Rights to Protect Performers From AI Replication
OpenAI Pauses Advanced Model Training Following Safety Concerns
Scottish Government Proposes Replacing 32 Councils With Larger Regional Authorities
Ofgem Raises UK Household Energy Price Cap by 4% From October
UK Counter-Terrorism Police Continue Investigation After Five Arrests Near RAF Fairford
OECD Cuts UK 2027 Growth Forecast to 1%
Labour Says State Pension Triple Lock Remains Protected Through Current Parliament
Andy Burnham Pledges National Care Service With Free Social Care in England
Six Flags Permanently Shuts Landmark X2 Roller Coaster Following Safety Scandals
Metropolitan Police Rule Out Terrorism in Golders Green Stabbing Investigation
Lithium-Ion Battery Identified as Cause of Fatal Merseyside House Fire
UK Department Rejects New Sea Use Framework Due to Stakeholder Fatigue
Major Thames Water Pipe Burst Causes School Closures in London
Aldi Commits £900 Million to Expand UK Supermarket Network
Scottish Affairs Committee Warns Skills Shortages Threaten Defence Sector Expansion
Parliamentary Committee Warns Northern Ireland Budget Deadlock is Stalling Economic Growth
NHS Hospitals in England Face Severe Shortages of Essential Medications
Home Secretary Signals Major Overhaul of UK Immigration and Leave to Remain Policies
Chancellor Promises New Job Schemes Alongside Strict Fiscal Discipline
Energy Secretary Proposes Taxpayer-Funded Green Transition and National Electricity Grid
UK Government to Renationalise Avanti West Coast Railway Franchise in March
Prime Minister Andy Burnham Pledges Major Social Care and Infrastructure Reforms
Five Suspects Released on Bail Following Alleged Bomb Plot Near RAF Fairford
UK Diesel Prices Hit Record High of 199p Per Litre
Transport for Wales and Network Rail Complete Electrification of South Wales Metro
Defra Expands Incentives for Sustainable Farming and Biodiversity in England
Northern Ireland Executive Approves Funding Package to Resolve Public Sector Pay Disputes
Universities UK Warns of Financial Insolvency Risks for Higher Education Institutions
UK Prisons Activate Emergency Protocols to Manage Capacity Pressures
UK Government Establishes New Safety Standards for Frontier AI Models
Home Office Tightens Skilled Worker Visa Requirements and Dependent Rules
Ministry of Defence Restructures Royal Navy Frigate Procurement to Prevent Overruns
UK Government Mandates New Housing Targets to Address National Shortage
UK and Scottish Governments Reach Agreement on North Sea Energy Transition
NHS Launches Digital Overhaul to Reduce Surgical Backlogs in England
Bank of England Holds Interest Rates as Service Sector Inflation Persists
UK Chancellor Announces Fiscal Consolidation Measures to Stabilize National Debt
RNLI Chief Executive Condemns Misinformation and Abuse Targeting Volunteer Crews
Metropolitan Police Charge Swindon Man with Assisting Foreign Intelligence Services
British Intelligence Report Warns Environmental Collapse Threatens Global Defense Infrastructure
×