London Daily

Focus on the big picture.
Tuesday, Jul 28, 2026

Twitter's Fate In Doubt As Employees Defy Elon Musk's Ultimatum

Twitter's Fate In Doubt As Employees Defy Elon Musk's Ultimatum

In an internal memo sent this week, Mr Musk had told workers that they must choose to be "extremely hardcore" or lose their jobs.
The future of Twitter seemed to hang in the balance Friday after its offices were locked down and key employees announced their departures in defiance of an ultimatum from new owner Elon Musk.

Fears grew that the fresh exodus would threaten the very existence of one of the world's most influential internet platforms, which serves as a key communication tool for the world's media, politicians, companies and celebrities.

Mr Musk, also the CEO of Tesla and SpaceX, has come under fire for radical changes at the California-based firm, which he bought less than a month ago for $44 billion.

In an internal memo sent this week, Mr Musk had told workers that they must choose to be "extremely hardcore" or lose their jobs.

He had already fired half of the company's 7,500 staff, scrapped a work-from-home policy and imposed long hours, all while his attempts to overhaul Twitter face backlash and delays.

"I may be #exceptional, but gosh darn it, I'm just not #hardcore," tweeted one former employee, Andrea Horst, whose LinkedIn profile still reads "Supply Chain & Capacity Management (Survivor) @Twitter."

His stumbling attempts to revamp user verification with a controversial subscription service have led to a slew of fake accounts and pranks, and prompted major advertisers to step away from the platform.

'Not super worried'

Fevered talk of the site's imminent demise was driving record high engagement on Twitter, according to Mr Musk.

He noted the irony by posting the popular meme of an actor jokingly posing over a grave. Both the man and the tombstone were overlaid with Twitter's logo. The post was "liked" by more than 1.3 million users.

In a later tweet, sent during Friday's early hours on the West Coast, the South African-born billionaire said: "Record numbers of users are logging in to see if Twitter is dead, ironically making it more alive than ever!".

Elon Musk added that the "best people are staying, so I'm not super worried."

Despite Mr Musk's assurances, entry to Twitter's offices were temporarily closed until Monday, even with a badge, according to an internal message seen on US media.

In the internal memo sent Wednesday, Musk had asked staff to follow a link to affirm their commitment to "the new Twitter" by 5:00 pm New York time (2200 GMT) on Thursday.

If they did not do so, they would have lost their jobs, receiving three months of severance pay.

Twitter did not respond to AFP requests for comment on the new measure.

Signs that government regulators were becoming impatient with Elon Musk's handling of Twitter also grew on Friday, especially over the platform's ability to moderate content with a severely reduced headcount.

A group of US senators on Thursday said Mr Musk's plans for the site "undermined the integrity and safety of the platform... despite clear warnings those changes would be abused for fraud, scams, and dangerous impersonation."

A top regulator for the European Union meanwhile said that Musk should be increasing the number of moderators in Europe, not reducing them.

Musk "knows perfectly well what the conditions are for Twitter to continue operating in Europe," EU commissioner Thierry Breton said.

A spokesman for German Chancellor Olaf Scholz said the government was watching developments at Twitter "with growing concern" and reviewing its presence on the platform.
Newsletter

Related Articles

0:00
0:00
Close
Badenoch Offers Tory Votes to Keep Serious Offenders in Prison
Why Americans Queue for $15 Ice Cream and a $100 Caviar Pint
Another AI Genius Left the United States — and Silicon Valley Is Starting to Worry
Shein Reports $99mn Loss as Trade Barriers Test Low-Cost Model
CXMT Gains 466% in China’s Biggest IPO Since 2010
Amazon Seeks Approval for 5,105-Satellite Mobile Network
Burnham Puts School-to-Work Reform at Centre of Welfare Strategy
Johnson & Johnson Agrees to $5.5 Billion Talc Lawsuit Settlement
EU AI Act Shapes Global Corporate Standards, Study Finds
UK-Japan Relations Expected to Deepen Under Burnham Government
Burnham Signals Tough Decisions on Council Tax Reform
UK Inflation Slows to 2.6% in June
Bank of England Holds Interest Rates at 3.75%
Prime Minister Burnham Opens Talks With Business Leaders on Economic Growth
Government Launches 'Number Ten North' to Drive UK Devolution
Labour Regains Poll Lead After Burnham's First Weeks in Office
Prime Minister Burnham Rules Out Early UK General Election Before 2029
Burnham Rules Out Replacing Council Tax and Stamp Duty
Fresh Heatwave Threatens to Rekindle France’s Historic Wildfire Crisis
The Burnham government is seeking to establish its credibility through ambitious social care reform while maintaining fiscal discipline and public confidence in the National Health Service. Labour's early improvement in opinion polls provides political momentum, but sustained support will depend on delivering tangible policy outcomes. Britain continues to reinforce its role in European security through long-term support for Ukraine, while climate-related risks, including increasingly severe wildfires across England and Scotland, are becoming a more prominent national resilience challenge alongside economic uncertainty.
United Kingdom Economy Remains Exposed to Global Energy Risks
Prime Minister Dismisses Calls for an Early General Election
Scottish Wildfires Continue to Stretch Emergency Services
United Kingdom Faces Rising Wildfire Risk as Heatwave Continues
Lower Oil Prices Ease Inflation Concerns and Support Financial Markets
Financial Conduct Authority Launches Consumer Campaign on Car Finance Compensation
Government Prioritises Employment Over Benefit Cuts in Welfare Reform Plans
Prime Minister Rules Out Sweeping Property Tax Changes Before Autumn Budget
AstraZeneca Beats Expectations as Cancer Medicines Drive Strong Profit Growth
Labour Regains Narrow Polling Lead After Burnham's First Week in Office
United Kingdom Reaffirms Long-Term Commitment to Ukraine Under Burnham Government
Prime Minister Andy Burnham Makes Social Care Reform the First Major Test of His Government
Following OpenAI's Cyberattack: 'Most Companies Still Do Not Understand What Is Coming'
Autopsy Finds No Violence in Death of Epstein-Linked Model Scout
Indian Education Minister Resigns After Cockroach Youth Protests
California Desert Data-Centre Plan Stalls as Water and Power Disputes Mount
Northern Ireland Border Security Tightened After Military-Grade Explosive Interception
British Hospitality Sector Targets Summer Visitors Through Regional Promotions
England River Access Debate Intensifies After New Data Shows Limited Public Access
Royal Navy Strengthens Maritime Vigilance Amid Rising Security Concerns
UK Education Department Expands Mental Health Support for Young People Entering Work
UK Tourism Industry Launches Summer Campaigns to Boost Domestic Travel
North England Transport Plans Advance to Support Industrial Growth
Financial Markets Watch New Government’s Economic Strategy as Investors Assess Fiscal Risks
Royal Navy Continues Monitoring Russian Naval Activity Near UK Waters
UK Care Workers May Receive Immigration Exemptions Under Proposed Visa Changes
Health Secretary Yvette Cooper Begins Emergency Talks to Address NHS Staffing Shortages
UK Banks Launch High-Interest Savings Offers to Attract Household Deposits
North Sea Oil Drilling Projects Face Delays After Offshore Equipment Accident
Cairngorms Wildfire Highlights Growing Pressure on UK Emergency Services
×