London Daily

Focus on the big picture.
Sunday, Aug 02, 2026

Elon Musk is trying to win China back

Elon Musk is trying to win China back

Elon Musk's Tesla has endured a rough couple of months in China. Now he's working overtime to win Beijing back.
The Tesla CEO lavished praise on China during an interview with state broadcaster China Central Television (CCTV), where he pledged that the country would become his electric carmaker's "biggest market" in the long run. He also lauded China's economic and climate goals — the country is currently the world's top greenhouse emitter, but has promised to drastically reduce the emissions over the next decade or so.

"I'm very confident about Tesla's future in China," Musk told CCTV during the interview, which the broadcaster published online late Tuesday. "The Chinese economy I think can do extremely well over the next decade and will become the biggest economy in the world. And it's also committed to a sustainable energy future."

The charm offensive may be pivotal to Tesla's future in China. While the company has enjoyed special treatment from Chinese authorities in the past few years, it has faced an onslaught of criticism in recent weeks.

Last month, Tesla (TSLA) was summoned by Chinese officials to face questions about the quality of its Shanghai-made cars. And over the weekend, a handful of media outlets reported that military had banned Tesla vehicles from entering its complexes over concerns that cameras equipped onboard could be used for spying.

Musk addressed those spying concerns on Saturday, saying at a Chinese development conference that his company's cars would never be used for such
But his remarks on CCTV went a step further toward lauding Beijing and emphasizing the importance of the market to Tesla. China already accounts for a fifth of Tesla's revenue and is its second largest market after the United States, according to a recent company filing.

In the long term, China "will be our biggest market, both where we make the most number of vehicles and where we have the most number of customers," Musk told CCTV.

Musk even singled out Beijing's ambitious blueprint for economic dominance over the next five years, and said he was impressed with the country's climate goals. Chinese President Xi Jinping said last September that the country would be carbon neutral by 2060, and the government has detailed some ways it intends to achieve that target, including building more nuclear power stations and clean energy facilities.

"These are very aggressive goals. And I think they are great goals. And I wish more countries actually had these goals," Musk said. "I'm very confident that future of China is gonna be great."

Even though he does not speak Chinese, Musk is one of the most popular American business leaders in China. A video of him dancing on stage during the debut of the Shanghai-made Model 3 early last year went viral on Weibo. And Premier Li Keqiang once even said he would be happy to give Musk a "China green card" after the American entrepreneur said he "loves China very much."

Musk also has some 1.7 million followers on Weibo, a prominent Chinese social media platform — more than Apple (AAPL) CEO Tim Cook. He still trails Microsoft (MSFT) founder Bill Gates, who has 4.1 million followers. By Wednesday afternoon, the hashtag about Musk's CCTV interview had already generated more than three million views.
Newsletter

Related Articles

0:00
0:00
Close
Finland Deploys Commercial-Scale Thermal Batteries Using Crushed Rock to Store Renewable Grid Energy
Valued at $109 Million: F-35B Fighter Jet Crashes in Southern California
Sainsbury Agrees to Sell Argos in £120 Million Deal to Private Consortium
High Court Clears Way for Construction of Chinese Embassy at Royal Mint Court
UK Fuel Prices Climb to Multi-Month Highs as Strait of Hormuz Tensions Disrupt Oil Supplies
Severe Summer Drought and Record Heat Put UK Harvests at Risk
Prime Minister Andy Burnham Faces Labour Backbench Opposition Over Potential Support for New North Sea Oil and Gas Drilling
Bank of England Warns Inflation Will Stay Above 3% as Middle East Energy Shock Prolongs Cost-of-Living Pressures
Andy Burnham has Announces Plans to Redistribute Income Tax Revenue to English Mayors
Early-Release Scheme Faces Fresh Scrutiny as Reoffending and Prison Recalls Rise
Police Phone Checks Followed Report on Murder of MI5 Agent Inside Sinn Féin
Archbishop of Canterbury Reaffirms £100 Million Reparative Justice Fund During Ghana Visit
Charities Allege French Police Used Tear Gas Against Channel Migrants
Norwegian Teenager Convicted Over Iran-Linked Murder Plot in Britain
Christian Organisations File Charity Complaints Against Amnesty International UK
Ofgem Tightens Grid Connection Rules for New Data Centres
FTSE 100 Reaches Record High Despite Global Technology Sell-Off
Millions of UK Households Urged to Check Eligibility for Winter Energy Discount
Labour Restores Parliamentary Whips to Diane Abbott and Joani Reid
UK Supreme Court to Hear Challenge Over Palestine Action Ban
UK Commits More Than £8.4 Billion to Dreadnought Nuclear Submarine Programme
England Declares Severe Drought as Wildfire Burns Near Sizewell Nuclear Site
Bank of England Holds Interest Rates at 3.75% as Middle East Tensions Fuel Inflation Risks
Drought Status Extended Across All of Wales as Heat and Dry Weather Deepen Environmental Strain
Record-Low Danube Exposes Probable Mammoth Remains in Bulgaria
UK Business Confidence Climbs to Four-Month High
Greater Manchester Gains Expanded Powers Under Regional Funding Reforms
UK Supreme Court to Hear Appeal Over Palestine Action Terror Ban
Shell's Quarterly Profit Doubles to Nearly $10 Billion on Higher Energy Prices
UK Government Removes VAT From Household Electricity Bills
Exceptional Drought Grips Half of England as Wildfire Threatens Sizewell
Bank of England Holds Interest Rates at 3.75% as Inflation Risks Persist
US Says It Has Carried Out Heavy Strikes on Iran After Attempted Attacks on Its Forces
The chief executive of the popular gaming company laid off many employees and his pay rose to 38 million dollars
UK Employment Holds Steady as Wage Growth Remains Moderate
England to Introduce Artificial Intelligence into Secondary School Curriculum
Wales Launches £1.2 Billion Industrial Regeneration Programme
High Court Upholds UK Digital Surveillance Framework
Northern Ireland Reaches Budget Agreement on Infrastructure and Public Sector Pay
Home Office Expands Digital Border Checks Nationwide
UK Approves Major North Sea Wind and Carbon Capture Project
The World's Most Terrifying Smartphone: Recording, Documenting, and Reporting to the Regime
Scotland Approves Major Renewable Energy Expansion
UK and United States Sign AI and Semiconductor Cooperation Pact
UK Treasury Tightens Fiscal Controls After Gilt Market Volatility
Bank of England Holds Interest Rates at 4.5%
UK Unveils £10 Billion NHS Funding Overhaul and Workforce Reform
The AI User Nightmare: Private Claude Conversations Leaked to the Internet
UK: Former Football Association Leaders Call for World Cup Boycott Over FIFA Privatization Plan
Forbidden Love: China severs millions from their virtual partners
×