London Daily

Focus on the big picture.
Saturday, Mar 14, 2026

Apple, Google, Amazon spying on you, lawsuits claim

Apple, Google, Amazon spying on you, lawsuits claim

All 3 tech companies have voice assistant features and claim that they do not retain the user's conversations

Big Tech is listening to your private discussions, lawsuits claim. Should you be worried?

A federal judge has given a green light for a class-action lawsuit claiming that Apple's Siri voice assistant violates users’ privacy.

Earlier this month, U.S. District Judge Jeffrey White said the plaintiffs would be allowed to move forward with lawsuits trying to prove that Siri routinely recorded their private conversations because of "accidental activations" and that Apple provided the conversations to advertisers, according to Reuters. The plaintiffs claim that Apple violated the federal Wiretap Act and California privacy law, among other claims.


Separate lawsuits against Google and Amazon make similar claims about voice assistants. One of the most common claims cited in the lawsuits is that conversations were recorded without user consent and then used by advertisers to target the plaintiffs.


This is happening against a backdrop of surging smart speaker sales.

As of June 2021, the installed base of smart speakers in the U.S. reached 126 million units, jumping from 20 million units in June 2017, according to Consumer Intelligence Research Partners (CIRP).

Amazon has the biggest slice of the installed base, with 69% as of June of this year.


"The installed base of smart speakers grew considerably during the COVID-19 pandemic, adding over 25 million units in the past year," said Josh Lowitz, CIRP Partner and Co-Founder in a statement.

Should you be worried? How to protect yourself


Amazon, Apple and Google all offer smart speakers that use variations of voice assistant technology that is activated when users say key words such as "Hey Siri" for Apple devices or "OK Google" for Google products or "Alexa" for Amazon smart devices.

Amazon devices store that data when activated with a key word or so-called wake word. "No audio is stored or sent to the cloud unless the device detects the wake word (or Alexa is activated by pressing a button)," an Amazon spokesperson told FOX Business in an email.

"Customers have several options to manage their recordings, including the option to not have their recordings saved at all and the ability to automatically delete recordings on an ongoing three- or 18-month basis," the spokesperson added.

If you don’t want to be recorded by Alexa, in the Alexa app go into the "Privacy" menu. Then go to "Manage your Alexa data" then "Choose how long to save recordings." Then select "Don’t save recordings."

Amazon collects and uses voice recordings to deliver and improve services, according to the company. This includes helping train Alexa to better understand different accents and dialects and to provide the right response to requests.

Amazon also said it "manually" reviews data but does not sell it to third parties.

"To help improve Alexa, we manually review and annotate a small fraction of one percent of Alexa requests. Access to human review tools is only granted to employees who require them to improve the service," the Amazon spokesperson said.

"Our annotation process does not associate voice recordings with any customer identifiable information. Customers can opt-out of having their voice recordings included in the fraction of one percent of voice recordings that get reviewed," the spokesperson said.

By default, Google doesn’t retain your audio recordings, José Castañeda, a Google Spokesperson, told Fox Business. "We dispute the claims in this case and will vigorously defend ourselves," Castañeda said in a statement.

However, if you want to confirm that the Google setting is off, go to your Google account and then to "Data and Privacy" then "Web & App Activity" and make sure the box is unchecked next to "Include audio recordings." The default setting is unchecked.

Apple no longer retains Siri recordings without user permission, according to an Apple statement made in 2019. Siri will only retain your data if you choose to opt-in via settings on Apple devices.

Amazon would not comment on the lawsuit, and Apple has yet to respond to a request for comment.

Newsletter

Related Articles

0:00
0:00
Close
Middle East War Highlights Strategic Importance of Strong UK–Ireland Cooperation
Weak Growth Signals UK Economy Was Faltering Even Before Middle East Energy Shock
Marks & Spencer Tops UK Fashion Retail Rankings as Most Considered Brand
United States Launches Trade Investigation Into Allies Over Forced Labour Practices
United States Launches Trade Investigation Into Allies Over Forced Labour Practices
Russia Accuses Britain Over Storm Shadow Strike as London Reaffirms Ukraine’s Right to Self-Defence
Russia Accuses Britain Over Storm Shadow Strike as London Reaffirms Ukraine’s Right to Self-Defence
Royal Navy to Acquire Twenty Uncrewed Surface Vessels for Autonomous Warfare Testing
Russia Summons British and French Envoys After Ukrainian Storm Shadow Strike on Strategic Facility
Starmer Confirms Britain Will Maintain Sanctions on Russia Despite U.S. Policy Shift
UK Moves to Refine AI Definition in Investment Security Reform
UK Economy Stalls in January as Growth Unexpectedly Falls to Zero
Asian Energy Security Tested as Strait of Hormuz Disruption Threatens Oil Supplies
Iran Sets Three Conditions for Ending Regional War as Diplomatic Efforts Intensify
Tesla Secures Approval to Supply Electricity Directly to Homes Across Britain
Prince William Delivers Tribute to Australia’s Naval Alliance Amid Renewed Royal Spotlight on the Country
UK Foreign Secretary Travels to Saudi Arabia to Reinforce Support for Regional Allies
Putin’s ‘Hidden Hand’ May Be Assisting Iran in Conflict With Trump, UK Defence Secretary Warns
UK Sets April Deadline for Tech Platforms to Strengthen Online Protections for Children
Elon Musk Moves Into Britain’s Energy Market as Tesla Wins Licence to Supply Power
UK Watchdog Warns Fuel Retailers Against Profiteering Amid Iran War Price Surge
Report Claims Iran Used UK Charity Network to Expand Influence
United States and United Kingdom Establish Joint Standards for Counter-Drone Technology
Iran May Be Laying Naval Mines in Strait of Hormuz, UK Warns Amid Escalating Gulf Tensions
US Deploys Bunker-Buster Bombs to UK Airbase as Iran Conflict Intensifies
British Troops in Iraq Intercept Iranian Drones Targeting Coalition Base
Release of Mandelson Files Raises Tensions as UK Seeks Stable Relations With Donald Trump
UK Documents Reveal Starmer Was Warned About Mandelson’s Epstein Links Before Ambassador Appointment
Nearly Five Hundred UK Mortgage Deals Withdrawn in Two Days as Market Volatility Forces Lenders to Reprice
Three Cargo Ships Hit Near Iran as Attacks Spread to Strategic Strait of Hormuz
Why British Police Repeatedly Declined to Investigate Jeffrey Epstein’s UK Links
UK Parliament Ends Hereditary Seats in House of Lords, Closing Chapter on Centuries of Aristocratic Lawmaking
EU and UK Urge Israel to Act Against Rising West Bank Settler Violence Amid Regional Tensions
US Senator John Kennedy Says Keir Starmer Should Not Be Trusted for Military Advice Amid Iran War Debate
UK High Court Rejects Attempt to Revive Terrorism Charge Against Kneecap Rapper
Revolut Secures Full UK Banking Licence After Multi-Year Regulatory Wait
Kentucky’s Bench Boost Powers Wildcats Past LSU in SEC Tournament Opener
British Couple Die After Being Pulled From Water at Australian Beach During Family Visit
Global Energy Agency Announces Record Release of 400 Million Barrels to Stabilize Oil Markets Amid Hormuz Disruption
British Airways Suspends UK Repatriation Flights as Middle East Travel Disruption Deepens
US Forces Prepare Ordnance at RAF Fairford as Strategic Bombers Deploy for Middle East Operations
Nigel Farage Faces Criticism After Saying Britain Should Stay Out of Iran War
Landmark UK Trial Begins Over Sony’s PlayStation Store Pricing
UK High Court Rejects Bid to Challenge Britain’s Chagos Islands Agreement With Mauritius
Finnish Duo Triumphs in England’s Annual Wife-Carrying Race, Winning a Barrel of Ale
How U.S. and UK National Security Strategies Are Reshaping the Global Business Landscape
Green Party Gains Momentum as Labour Shifts Toward the Political Centre
Royal Navy Destroyer HMS Dragon Sets Sail for Eastern Mediterranean as Regional Tensions Rise
UK Homebuilder Persimmon Warns Iran Conflict Could Dent Property Buyer Confidence
Roman Abramovich Signals Legal Fight if UK Seeks to Seize Chelsea Sale Funds
×