London Daily

Focus on the big picture.
Saturday, Mar 07, 2026

Remote working: Is Big Tech going off work from home?

Remote working: Is Big Tech going off work from home?

On Wednesday last week, Google's Fiona Cicconi wrote to company employees.

She announced that Google was bringing forward its timetable of moving people back into the office.

As of 1 September, she said, employees wishing to work from home for more than 14 days would have to apply to do so.

Employees were also expected to "live within commuting distance" of offices. No cocktails by the beach with a laptop, then.

The intention was very clear. Sure, you can do more flexible working than you did before - but most people will still have to come into the office.

That thinking seemed to fly in the face of much of what we heard from Silicon Valley executives last year, when they championed the virtues of remote working.

For example, Twitter's Jack Dorsey made headlines across the world last May, when he said "Twitter employees can now work from home forever".

It was speculated that after Covid, the "new normal" for Silicon Valley might be a workforce heavily geared around remote working, with tech companies needing only minimal staff on-site.

It's increasingly looking like that's not going to happen.

And if you really look at the statements made by tech bosses, some of the nuances were skirted over by the press.

For example, when Mr Dorsey said employees could work at home "forever", he added, " if our employees are in a role and situation that enables them to work from home."

That was a pretty important "if".

And in fact, Twitter has clarified that it expects a majority of its staff to spend some time working from home and some time in the office.

Pretty much every Silicon Valley tech firm has said that it is now committed to "flexible" or "hybrid" working.

The problem is those terms can mean almost anything.

Is that Fridays off? Or a completely different working relationship with a brick-and-mortar office?


Microsoft envisages "'working from home part of the time (less than 50%) as standard for most roles" in the future.

There is a lot of room for manoeuvre in the words "less than 50%".

Amazon also issued a statement to employees last week saying: "Our plan is to return to an office-centric culture as our baseline. We believe it enables us to invent, collaborate, and learn together most effectively."

Not exactly a ringing endorsement of the new work-from-home age, then.

Part of the hesitancy is that although many employees want more flexibility, it's still not at all clear what kind of model works for the companies.

"None of us have this all figured out," said Carolyn Everson, vice-president of Facebook's global business group, when talking about current work-from-home arrangements.

"We are making this up on the fly."

Remotely attractive


Harvard Business School professor and remote working advocate Prithwiraj Choudhury says that tech companies have long been at the vanguard of remote working.

"The early adopters and the companies that are embracing this model and building the organisation around that remote work model will have a huge advantage in attracting talent," he says.

That is certainly the hope.

No tech business wants to lose able employees to rivals who will allow them to work more flexibly.

Companies like Spotify now appear to have some of the most "flexible" working practices for its staff.

In a recent statement it said: "Our employees will be able to work full time from home, from the office, or a combination of the two.

"The exact mix of home and office work mode is a decision each employee and their manager make together."

But it did add: "There are likely to be some adjustments to make along the way."

So Spotify's definition of flexible working is very different to Google's, which in turn is very different to Amazon's.


Working from home while there is no office open is one thing. But remote working's biggest test is going to be when the office starts opening up - let's say at 50% capacity.

When meetings are being held partially in person and partially on Zoom, is the dynamic going to work quite so well?

And when some team members develop face-to-face, in-person relationships with managers, will remote workers feel disadvantaged?

Last week, IBM announced its proposed system of remote working, with 80% of the workforce working at least three days a week in the office.

"When people are remote, I worry about what their career trajectory is going to be," said IBM chief executive Arvind Krishna.

"If they want to become a people manager, if they want to get increasing responsibilities, or if they want to build a culture within their teams, how are we going to do that remotely?" he asked.

Tantalisingly, we are about to find out what works and what doesn't, because there are so many differing approaches being taken by tech companies.

And like so much of modern day life, other businesses are looking over at the west coast of America to see what's working here - and what isn't.

Newsletter

Related Articles

0:00
0:00
Close
Four U.S. Strategic Bombers Arrive in Britain as Iran War Intensifies
Soham Murderer Ian Huntley Dies After Violent Attack in High-Security Prison
UK Lawmakers and Experts Condemn Scale of Overseas Human Remains Held in British Museums
Royal Navy Aircraft Carrier HMS Prince of Wales Placed on Standby for Potential Deployment
United Kingdom Confirms U.S. Military Using British Bases for Operations Targeting Iranian Missile Sites
Starmer Defends UK Role in Iran Conflict After Renewed Criticism from President Trump
Blue Owl Reveals £36 Million Exposure After Collapse of UK Lender Serving Wealthy Clients
UK Asylum Reform Plan Triggers Fierce Debate Over Border Control and Humanitarian Impact
US Stealth Bombers Head to UK Base as Trump Issues Stark Warning to Iran
UK Deputy Prime Minister Says Legal Case Could Exist for British Strikes on Iranian Missile Sites
Investigators Link Mysterious Parcel Fires Across Europe to Russian Intelligence Operation
Debate Intensifies Over Britain’s Legal Justification for US Military Operations Launched From UK Bases
Britain Faces Heightened Energy Price Risks as Iran-Linked Tensions Threaten Global Oil and Gas Supplies
British Counter-Terror Police Arrest Four Suspected of Spying on Jewish Community for Iran
Axel Springer Agrees $770 Million Deal to Acquire Britain’s Daily Telegraph
Iceland Supermarket Drops Trademark Challenge Against Icelandic Government in Long-Running Naming Dispute
UK Defence Secretary Visits Cyprus Following Scrutiny of Britain’s Response to Drone Attacks
Questions Grow Over Britain’s Military Readiness as Response to Iran Conflict Draws Scrutiny
UK Offers Failed Asylum Seeker Families Up to Forty Thousand Pounds to Leave Voluntarily
Saharan Dust Could Bring ‘Blood Rain’ to Parts of the UK as Weather Systems Shift
UK Deploys Additional Typhoon Fighter Jets to Qatar and Helicopters to Cyprus Amid Rising Middle East Tensions
Experts Urge Britain to Accelerate Renewable Energy Push as Global Conflicts Drive Up Costs
British Public Shows Strong Reluctance to Join Wider War in Iran
First UK Evacuation Flight Departs Middle East After Lengthy Delay
United Kingdom Imposes New Visa Requirements on Travelers from St. Lucia and Nicaragua
Iran Conflict Strains U.S.–U.K. Alliance as Trump and Starmer Clash Over Military Strategy
UK Interest Rates Could Rise Above Four Percent Again if Energy Shock Continues, Think Tank Warns
Starmer Defends Britain’s Iran Strategy as Badenoch Urges Stronger Military Support
Labour MP Says She Saw No Sign Husband Broke Law After Arrest in China Espionage Investigation
UK Jobless Rate Overtakes Italy’s for First Time in Years as Labour Market Weakens
United Kingdom Suspends Student Visas for Four Countries in Unprecedented Immigration Move
Campaigners Warn UK Student Visa Ban Could Push Migrants Toward Dangerous Channel Crossings
First U.K. Charter Flight for Stranded Nationals Set to Depart Oman Amid Middle East Crisis
France and United Kingdom Deploy Warships to Eastern Mediterranean as Middle East Conflict Escalates
U.K. Arrests Three Men Including Lawmaker’s Partner in Suspected China Espionage Investigation
Trump Says UK–US ‘Special Relationship’ Is Diminished Amid Middle East Dispute
UK Economic Forecasts Face Fresh Strain from Middle East Conflict and Rising Energy Costs
UK Reaffirms Close US Ties After Trump’s Public Criticism
Reeves Stresses Stability and Fiscal Discipline in UK Budget Update as Growth Outlook Shifts
UK Deploys Royal Navy Destroyer HMS Dragon to Cyprus After Drone Strike on RAF Base
Green Party Surges Past Labour in New UK Poll as Traditional Party Support Crumbles
Majority of Britons Oppose U.S. Use of UK Military Bases in Iran Conflict
UK Intensifies Evacuation Efforts from Oman, Working with Airlines to Boost Flight Capacity
Trump Condemns UK and Spain in Unusually Sharp Rift Over Iran Military Action
Trump Repeats UK Claims That Diverge from Verified Facts Amid Diplomatic Strain
UK Arrests Prominent Figures Linked to Epstein Network as Questions Mount Over US Action
Trump Says UK ‘Took Far Too Long’ to Approve Use of Airbases for Iran Strikes
Scope of Britain’s Role in the Expanding Middle East Conflict Comes Under Scrutiny
Trump Says He Is ‘Very Disappointed’ in Starmer Over Iran Comments
U.S. Embassy in Riyadh Struck by Drones Amid Escalating Iran Conflict
×