London Daily

Focus on the big picture.

Here's how much it costs Apple to make each £1,199 iPhone 14 Pro Max

Here's how much it costs Apple to make each £1,199 iPhone 14 Pro Max

Apple’s gadgets have a reputation for being, well, a bit pricey.

The current flagship iPhone 14 Pro Max has a base price of £1,199. If you push the internal storage up to 1TB, the price goes up to £1,749.

But now we may have an inkling of how much the phones actually cost to make.

A report from global industry analysis firm Counterpoint Research looked at the blended bill of materials (BoM) cost for a 128GB iPhone 14 Pro Max. That is, a tally of all the costs related to the physical aspects of the device.

Taking into account things like camera, display, battery and processor, Counterpoint estimates the BoM is less than half what you’d pay for a retail iPhone 14 Pro Max.

Their research puts the total at $464 (£384) for each 128GB iPhone 14 Pro Max Apple produces.

Most of that costs seems to come from the A14 Bionic chip that’s at the core of the iPhone 14 Pro Max giving it all its power.

‘Apple’s new-generation mobile processor, the A16 bionic, contains a whopping 16 billion transistors, a 6.7% increase from the A15’s 15 billion transistors,’ the firm explained.

‘This facilitates improved CPU, GPU, neural engine and camera ISP performances. Due to its more advanced 4nm process, the application processor alone is estimated to introduce a cost increase of $11, driving the processing category’s share to 20% in BoM cost.’

Apple’s in-house processor makes up the bulk of the materials cost

Of course, there’s more cost to a phone than just the BoM. It doesn’t take into account the R&D required to build the device or any of the shipping costs to get it to stores or the cost of ongoing support during its lifetime. It also bears pointing out this is an external analysis and hasn’t been confirmed by Apple itself.

But it’s still interesting to get a potential cost breakdown of one of the most popular consumer electronic devices on the market.

Meanwhile, rumours have suggested Apple could introduce an even more expensive phone – dubbed the iPhone ‘Ultra’ – in 2024. Apple analyst Mark Gurman says this would be a step up from the Pro Max models and could cost even more.

Customers inside an Apple store in New York


In January, Apple CEO Tim Cook also hinted at the possibility of increasing prices on iPhones.

‘The iPhone has become so integral into people’s lives,’ said Cook during Apple’s earnings call. ‘I think people are willing to really stretch to get the best they can afford in that category.’

Newsletter

Related Articles

London Daily
0:00
0:00
Close
Former US President Barack Obama raps the lyrics to Eminem's ‘Lose Yourself’ after the rapper introduces him at a Kamala Harris rally in Detroit
KYIV URGES NORTH KOREAN TROOPS IN UKRAINE TO SURRENDER
Ofcom Identifies Link Between Social Media Posts and UK Unrest
Russian Boxer Receives Lifetime Ban for Illegal Move in Boxing Debut
Biden Labels Trump a Threat to Democracy
McDonald's Linked to E. coli Outbreak Leading to One Death
Teacher Enoch Burke arrested at Wilson’s Hospital School in Ireland after refusing to endorse and affirm transgender ideology.
FBI Investigates Leak of US Intelligence on Israeli Strike Plans
Israeli Airstrike Targets Hezbollah's Financial Resources
China’s Baidu is revolutionizing transportation with its robotaxi service
Angela Rayner Secures Permanent Seat on UK National Security Council
Russian Ambassador Claims UK's Proxy War in Ukraine
Doctor Advocates for Assisted Dying Law Reform
Ruth Davis Appointed as UK’s First Nature Envoy
Pressure Mounts on Starmer to Discuss Reparations at Commonwealth Summit
James Cleverly’s Costly In-Flight Catering for Government Trips
AI Regulation Takes Center Stage in 2024 US Presidential Campaign
NASA Study Explores Potential Microbial Life Beneath Mars' Ice
Cats: The Liquid-Like Pets
Netanyahu Condemns Alleged Hezbollah Assassination Attempt
Liam Payne's Tragic Death: Tributes Pour In
Cuba's Power Struggles: Nationwide Blackout Strikes Again
Xi Jinping Urges Troops to Prepare for Conflict Amid Taiwan Drills
Farage Supported by US PR Team Linked to Steve Bannon
Controversy Over MP's Comments on Female Candidate's Family Responsibilities
Highlights from the Conservative Leadership Contest TV Debate
Childminder Jailed for Inciting Racial Hatred After Southport Attack
NHS England's Repair Bill Soars to Almost £14 Billion
Russia Accused of Using Incendiary Devices to Disrupt Western Confidence
Culture Wars: 'A Dog Whistle to Attack the Right', Says Badenoch
Virtual Reality and Advanced Technologies in Combating Cocaine Addiction
Chancellor Rachel Reeves Assembles Taskforce to Safeguard Financial Stability Amid Increased Borrowing Plans
RAF Typhoon Intercepts Air India Flight After Bomb Threat
Hamas Chief Yahya Sinwar Killed in Israeli Operation
Fruit Fly Gut Hormone Study Sheds Light on Human Longevity
Tragic Loss: Liam Payne's Passing in Buenos Aires
Liam Payne's Tragic Death in Buenos Aires
Trump Criticizes Zelensky for Role in Ukraine-Russia War
Yahya Sinwar’s Death Marks Pivotal Moment in Gaza War
Tragic End for Liam Payne: Fall from Buenos Aires Hotel
US Warns Israel of Potential Aid Cuts Over Gaza Assistance Delays
Meta Faces Legal Battle Over Teen Social Media Addiction
UK Government Proposes Weight-Loss Injections to Combat Obesity and Boost Employment
UK Gambling Firms Face Market Turmoil Amid Possible Tax Hike
Labour MP Criticizes UK's Dependence on Elon Musk's X
Tracey Emin Questions the Longevity of Male Artists' Creativity
Pay Growth Decline in Great Britain May Lead to Interest Rate Cuts
David Cameron Reveals Planned Sanctions on Israeli Ministers
UK Unveils Weight Loss Jabs for Unemployed to Boost Health and Economy
Incineration: UK's Dirtiest Power Source
×