London Daily

Focus on the big picture.
Sunday, Nov 01, 2026

Cost of living crisis: Liz Truss considers 'nuclear option' of cutting VAT to 15%

Cost of living crisis: Liz Truss considers 'nuclear option' of cutting VAT to 15%

Estimates suggest such a VAT cut would save the average household more than £1,300 a year - but rival Rishi Sunak says the plan is "incredibly regressive".

Liz Truss is considering a "nuclear" option that could see VAT cut from 20% to 15%, according to reports.

A source told Sky News that Ms Truss "will consider options to help people, but it would not be right for her to announce her plans before she has been elected prime minister or seen all the facts".

Estimates suggest such a VAT cut would save the average household more than £1,300 a year, while the Institute for Fiscal Studies said it would cost taxpayers £3.2bn a month, or £38bn for a year.

Rishi Sunak's team criticised the plan as expensive and "incredibly regressive".

A source close to Ms Truss's discussions told The Sunday Telegraph: "They [the Treasury] have talked about the Gordon Brown approach that he took at the time (of the financial crisis), when it looked as though consumer confidence was falling.

"They are talking about the last big economic shock that hit the whole economy and consumers in 2008, and the Treasury's response to that."

And another claimed she "doesn't have time" to offer targeted support, warning: "People are going to start going out of business from the minute she takes office."

Mr Brown announced a year-long cut in VAT from 17.5% to 15% in December 2008 in response to the financial crisis.

Liz Truss and Rishi Sunak have been under growing pressure to say how they will help the millions of Britons struggling with record energy prices and inflation.

Conservative MP Simon Hart, who is backing the former chancellor in the leadership race, told Sky News any plan to tackle the cost of living crisis needed to be "serious, affordable, and targeted".

He defended Mr Sunak for not declaring "precisely" how much he would invest, arguing it would be "irresponsible".

Other possibilities being considered by Ms Truss include extending the 5p cut in fuel duty beyond March, and resuming help for businesses that was seen during the worst of the COVID-19 pandemic, such as a larger reduction in VAT for hospitality, tourism and agriculture.

Sacha Lord, Greater Manchester's night-time economy adviser, said on Saturday: "There is no energy price cap for hospitality. An untenable situation.

"Without intervention, we will sadly see closures like never before in our lifetime. It's criminal."

He retweeted a post from the owners of the Rose and Crown pub in Merseyside, which said it had received a quote of £61,000 for its electricity bill.


The Sunday Times said Ms Truss's team is also considering lifting the personal tax-free allowance, raising the point at which people pay the 40% rate of tax, and cutting the basic tax rate below 20%.

An insider told the newspaper that if Ms Truss decided against immediate tax cuts, they could be incorporated into a longer-term review of the tax system, which she is expected to announce alongside a fiscal package.

Mr Sunak wrote in The Times on Saturday that help with energy bills should be directed at low-income households and pensioners, delivered through the welfare system, winter fuel and cold weather payments.

He also acknowledged that providing "meaningful support" would be a multibillion-pound undertaking".

A Treasury spokesperson said the department is making the "necessary preparations" to ensure the next government has options to deliver extra help "as quickly as possible".


Meanwhile, in his final days as PM, Boris Johnson said that the UK's future "will be golden", despite some "very tough" months ahead.

Writing in The Mail On Sunday, he blamed Vladimir Putin for the worsening crisis, saying: "It was Putin's invasion of Ukraine that spooked the energy markets. It is Putin's war that is costing British consumers.

"That is why your energy bill is doubling. I am afraid Putin knows it. He likes it. And he wants us to buckle."

Last week, energy regulator Ofgem announced that the price cap would rise by 80% from October, meaning a typical default tariff customer will pay £3,549 a year.

The latest predictions from energy consultancy Cornwall Insight are that the price cap will breach £6,600 in April.

It prompted calls for more government help directed at the most vulnerable, but Chancellor Nadhim Zahawi said that even those on higher salaries could struggle in the months ahead.

He says Britons on £45,000 may also need support to pay their energy bills.

Newsletter

Related Articles

0:00
0:00
Close
Home Office Expands Border Security Operations and Intelligence Sharing With European Partners
Office for National Statistics Reports Modest Retail Sales Growth Ahead of Crucial Christmas Trading Season
Welsh Government Unveils Strategic Plan to Boost Regional Technology Innovation and Digital Skills Training
Department for Environment Food and Rural Affairs Implements New Agricultural Subsidies Framework for English Farmers
Scottish First Minister John Swinney Announces Major Regional Infrastructure and Green Energy Investment Strategy
National Health Service Leaders Warn of Severe Winter Pressures and Mounting Accident and Emergency Backlogs
Bank of England Monetary Policy Committee Signals Cautious Interest Rate Path Amid Persistent Services Inflation
Chancellor of the Exchequer Rachel Reeves Finalizes Autumn Budget Framework Aiming to Close Public Sector Fiscal Gap
Department for Science, Innovation and Technology Prepares Enhanced Artificial Intelligence Safety and Cyber Defense Frameworks
United Kingdom Government Expands International Sanctions Framework Against Russian Shadow Fleet and Financial Enablers
Institute of Directors Reports Sharp Post-Budget Drop in Business Confidence Despite Long-Term Investment Intention Shifts
Chancellor John Healey Defends Sweeping Fiscal Adjustments and Household Support Packages Following Autumn Budget
Parliamentary Petitions Committee Schedules Major Legislative Debates on Special Educational Needs and Non-Stun Meat Labelling
Regional Devolution and Good Growth Fund Frameworks Reshape Local Government Funding Across English Regions
Loughborough University Economic Analysts Highlight Substantial Uncertainty Surrounding Public Sector Efficiency Savings
British Legal Sector Drives Sixty Billion Pounds in Annual Economic Output While Employing Over Half a Million Professionals
Law Society Welcomes New Better Regulation Executive While Pressing for Long-Term Legal Aid Funding Reform
Metropolitan Police and Security Services Heighten Operations Across London Ahead of Large-Scale Public Demonstrations
Bank of England Economists Scrutinize Corporate Tax Adjustments and Public Sector Borrowing Pressures
Chancellor John Healey Defends Autumn Budget Tax and Spending Allocations Following Intense Parliamentary Scrutiny
Department for Environment, Food and Rural Affairs Implements Strict Water Quality Monitoring Rules Following Severe Rainfall and Flooding
Welsh Government Unveils Comprehensive Regional Housing Strategy to Address Rural Affordability and Homelessness Pressures in Cardiff
Office for National Statistics Reports Slowing Consumer Price Inflation and Steady Retail Performance Across United Kingdom Markets
Northern Ireland First Minister Michelle O'Neill and Deputy First Minister Emma Little-Pengelly Advance Cross-Border Infrastructure Agreement in Belfast
Competition and Markets Authority Launches Formal Investigation Into Artificial Intelligence Partnerships Involving Major Technology Corporations
Scottish First Minister John Swinney Secures Cross-Party Support for Devolved Budget Framework and Renewable Energy Expansion
High Court Rules in Favor of Environmental Campaigners Over Department for Energy Security and Net Zero Licensing Procedures
National Health Service England Announces Major Digital Modernization and Artificial Intelligence Diagnostic Rollout Across Regional Trusts
Bank of England Monetary Policy Committee Signals Cautious Approach to Interest Rate Cuts Amid Persistent Wage Growth and Inflation Pressures
British Prime Minister Keir Starmer and Chancellor Rachel Reeves Outline Strategic Infrastructure Plans to Boost Regional Growth and Private Investment
Water pollution remains high despite £5bn investment
Regional Economic Divergence and Industrial Transformation
Technological Sovereignty and Regulatory Scrutiny
Fiscal Consolidation and Public Service Pressures
Automotive Industry Leadership Warns of Imminent Supply Chain Disruptions Following Recent European Trade Negotiations
High Court Delivers Landmark Ruling Affirming Strict Legal Protections for Corporate Data Privacy Against State Surveillance
Welsh First Minister Eluned Morgan Secures Additional Funding for Regional Transport Infrastructure and Rail Modernization
Scottish First Minister John Swinney Announces Major Green Energy Infrastructure Investment Package for Aberdeen
Department for Work and Pensions Proposes Sweeping Welfare Reforms to Incentivize Long-Term Unemployed Back into Work
Competition and Markets Authority Launches Formal Investigation into Artificial Intelligence Partnerships Involving Major Tech Giants
United Kingdom Foreign Secretary David Lammy Concludes High-Level Strategic Talks in Washington on Middle East Security
National Health Service England Unveils Emergency Winter Resilience Plan to Combat Projected Surge in Emergency Admissions
Bank of England Governor Andrew Bailey Signals Cautious Approach to Interest Rate Cuts Amid Persistent Inflation
British Chancellor Rachel Reeves Finalizes Corporate Tax Overhaul Ahead of Autumn Budget to Fund Public Services
Automotive Manufacturers Urge Government Action as High Energy Costs and Global Supply Chain Disruptions Threaten Production
Metropolitan Police Issue Formal Apology Following Inadvertent Release of Confidential Information During High-Profile Investigation
Scottish Finance Secretary Shona Robison Unveils Devolved Budget Highlighting Housing and Public Service Adjustments
Energy Regulator Office of Gas and Electricity Markets Prepares to Remove Household Gas Standing Charges Following Treasury Mandate
Treasury Confirms Reversal of Planned Cash Individual Savings Account Allowance Reduction Protecting Twenty Thousand Pound Limit
Office for Budget Responsibility Revisions Predict Moderate United Kingdom Economic Growth with Elevated Inflation Pressures
×