London Daily

Focus on the big picture.
Saturday, Jul 18, 2026

Cost of living crisis: Liz Truss considers 'nuclear option' of cutting VAT to 15%

Cost of living crisis: Liz Truss considers 'nuclear option' of cutting VAT to 15%

Estimates suggest such a VAT cut would save the average household more than £1,300 a year - but rival Rishi Sunak says the plan is "incredibly regressive".

Liz Truss is considering a "nuclear" option that could see VAT cut from 20% to 15%, according to reports.

A source told Sky News that Ms Truss "will consider options to help people, but it would not be right for her to announce her plans before she has been elected prime minister or seen all the facts".

Estimates suggest such a VAT cut would save the average household more than £1,300 a year, while the Institute for Fiscal Studies said it would cost taxpayers £3.2bn a month, or £38bn for a year.

Rishi Sunak's team criticised the plan as expensive and "incredibly regressive".

A source close to Ms Truss's discussions told The Sunday Telegraph: "They [the Treasury] have talked about the Gordon Brown approach that he took at the time (of the financial crisis), when it looked as though consumer confidence was falling.

"They are talking about the last big economic shock that hit the whole economy and consumers in 2008, and the Treasury's response to that."

And another claimed she "doesn't have time" to offer targeted support, warning: "People are going to start going out of business from the minute she takes office."

Mr Brown announced a year-long cut in VAT from 17.5% to 15% in December 2008 in response to the financial crisis.

Liz Truss and Rishi Sunak have been under growing pressure to say how they will help the millions of Britons struggling with record energy prices and inflation.

Conservative MP Simon Hart, who is backing the former chancellor in the leadership race, told Sky News any plan to tackle the cost of living crisis needed to be "serious, affordable, and targeted".

He defended Mr Sunak for not declaring "precisely" how much he would invest, arguing it would be "irresponsible".

Other possibilities being considered by Ms Truss include extending the 5p cut in fuel duty beyond March, and resuming help for businesses that was seen during the worst of the COVID-19 pandemic, such as a larger reduction in VAT for hospitality, tourism and agriculture.

Sacha Lord, Greater Manchester's night-time economy adviser, said on Saturday: "There is no energy price cap for hospitality. An untenable situation.

"Without intervention, we will sadly see closures like never before in our lifetime. It's criminal."

He retweeted a post from the owners of the Rose and Crown pub in Merseyside, which said it had received a quote of £61,000 for its electricity bill.


The Sunday Times said Ms Truss's team is also considering lifting the personal tax-free allowance, raising the point at which people pay the 40% rate of tax, and cutting the basic tax rate below 20%.

An insider told the newspaper that if Ms Truss decided against immediate tax cuts, they could be incorporated into a longer-term review of the tax system, which she is expected to announce alongside a fiscal package.

Mr Sunak wrote in The Times on Saturday that help with energy bills should be directed at low-income households and pensioners, delivered through the welfare system, winter fuel and cold weather payments.

He also acknowledged that providing "meaningful support" would be a multibillion-pound undertaking".

A Treasury spokesperson said the department is making the "necessary preparations" to ensure the next government has options to deliver extra help "as quickly as possible".


Meanwhile, in his final days as PM, Boris Johnson said that the UK's future "will be golden", despite some "very tough" months ahead.

Writing in The Mail On Sunday, he blamed Vladimir Putin for the worsening crisis, saying: "It was Putin's invasion of Ukraine that spooked the energy markets. It is Putin's war that is costing British consumers.

"That is why your energy bill is doubling. I am afraid Putin knows it. He likes it. And he wants us to buckle."

Last week, energy regulator Ofgem announced that the price cap would rise by 80% from October, meaning a typical default tariff customer will pay £3,549 a year.

The latest predictions from energy consultancy Cornwall Insight are that the price cap will breach £6,600 in April.

It prompted calls for more government help directed at the most vulnerable, but Chancellor Nadhim Zahawi said that even those on higher salaries could struggle in the months ahead.

He says Britons on £45,000 may also need support to pay their energy bills.

Newsletter

Related Articles

0:00
0:00
Close
For 36 Years, He Scammed About 300 Luxury Hotels — Until He Was Caught
England's World Cup Exit Expected to Cost Hospitality and Retail £334 Million
Former ICC Prosecutor Aide Speaks Publicly About Allegations Against Karim Khan
Opposition Raises Questions Over June Heatwave Power Grid Pressures
Mastercard Explores Sale of Majority Stake in UK Payments Operator Vocalink
Boeing Forecasts Global Commercial Aircraft Fleet Will Double by 2045
London GP Surgeries Receive £18 Million to Expand Primary Care Capacity
Health Advisers Recommend Nationwide Meningitis B Vaccination for Teenagers
OECD Warns UK Economy Faces Slower Growth and Weak Productivity
Treasury Places Major Global Cloud Providers Under Direct Financial Oversight
Financial Markets Rally as Shabana Mahmood Emerges as Leading Treasury Candidate
Incoming Government Prepares Thames Water Nationalisation and New North Sea Drilling Approvals
UK Government Plans Deep Cuts to Bilateral Aid for African Nations
United States and Iran Exchange Direct Strikes for Seventh Consecutive Night
Incoming Prime Minister Andy Burnham Confirmed as Labour Leader Ahead of Downing Street Handover
Britain Nationalises British Steel to Protect Scunthorpe Production and Strategic Supply
Andy Burnham Takes Labour Leadership and Prepares to Become Britain’s Seventh Prime Minister in a Decade
Tech Companies Want to Move Computing Off Your Screen and Onto Your Body
White House Teleprompter Operator Earned More Than $100,000 From Bets Linked to the President's Speeches
French Prime Minister Survives No-Confidence Vote After Controversial Budget Cuts
European Commission Opens Excessive Deficit Procedure Against France
French Senate Blocks Key Immigration Reform Measures
French Government Pushes EU Action Against Ultra-Fast Fashion Imports
French Parliament Debates Expanded Autonomy Powers for Corsica
France Reopens Autonomy Talks With New Caledonia After Months of Unrest
Bordeaux Wine Producers Seek Three Hundred Million Euro Aid Package After Export Collapse
French Farmers Block Spain Border Crossings Over Imported Food Competition
Cannes Film Festival Bans Fully Artificial Intelligence-Generated Films From Competition
TotalEnergies Shifts More Than Three Billion Euros of Green Investment From Europe to the United States
LVMH Chief Executive Bernard Arnault Presents Succession Plan for Luxury Empire
Kering Reports Fifteen Percent Revenue Drop as Chinese Luxury Demand Weakens
Sanofi Reports Positive Results From Messenger RNA Respiratory Vaccine Trials
France Places Energy Price Caps Under Review to Protect Households Through Winter
EDF Connects Two New Nuclear Reactors to France’s Electricity Grid
Mistral Secures European Commission Contract for Sovereign Artificial Intelligence Models
Renault Opens Next-Generation Electric Battery Plant in Northern France
Air France Signs Two Billion Euro Sustainable Aviation Fuel Deal to Cut Emissions
Marseille Launches Three Billion Euro Port Expansion to Strengthen Mediterranean Trade Role
French-Owned Ubisoft Announces Global Restructuring With Nearly One Thousand Job Cuts
National Railway Operator Suspends Artificial Intelligence Ticket Pricing System After Consumer Backlash
United Kingdom to Ban Sales of High-Caffeine Energy Drinks to Under-Sixteens
Home Office Designates Iranian and Russian Paramilitary Groups as National Security Threats
National Health Service Launches Housing Plan to Retain London Healthcare Workers
British Heatwave Fuels Wildfires and Emergency Evacuations in Scotland
United Kingdom and Estonia Sign Defence Agreement to Strengthen NATO’s Eastern Flank
United Kingdom Cuts Bilateral Aid to African Nations by More Than Eighty Percent
Bank of England Overhauls Banking Rules to Encourage More Lending to Businesses
United Kingdom and India Free Trade Agreement Enters Into Force, Reshaping Bilateral Economic Ties
Andy Burnham Confirmed as New Labour Leader and Prime Minister-Designate
UK Government Faces Pressure Over Extreme Heat Workplace Rules
×