London Daily

Focus on the big picture.
Saturday, Apr 04, 2026

CES 2023: From a new player in electric cars to the next generation of VR - what to expect from the world's biggest tech event

CES 2023: From a new player in electric cars to the next generation of VR - what to expect from the world's biggest tech event

The Consumer Electronics Show (CES) at the Las Vegas Convention Center will be at full capacity for the first time since before the pandemic when it kicks off, raising the anticipation for what the likes of Samsung, Amazon and Sony might show off.

Never mind Adele's residency, it's the gadgets of the future that will be taking Las Vegas by storm this week.

Two miles down the road from where the British star is entrenched in a four-month run of performances at the Caesars Palace Hotel, thousands of enthusiasts will go hands on with the latest in tech.

The Consumer Electronics Show (CES) at the Las Vegas Convention Center will be at full capacity for the first time since before the pandemic when it kicks off on Thursday, raising the anticipation for what the likes of Samsung, Amazon and Sony might show off.

Here's a guide to what you can expect from the world's biggest consumer technology event.

When is it?

The CES show floor officially opens on Thursday and runs until Sunday, but plenty of announcements will come via news conferences hosted by major attendees on Wednesday.

The likes of LG, Sony, and Samsung will be livestreaming their events on their YouTube channels.

Who's going to be there?

Most of the biggest names in tech will be represented, including Amazon, LG, Microsoft, and Samsung.

However, it's worth noting that Apple is never at CES, as it prefers to make announcements at its own events.

That's also true of Samsung and Google when it comes to their annual smartphone updates, so expect the former to prioritise TVs and appliances here, while the latter's presence will likely be focused on the smart home.

It does mean there's plenty of room for smaller firms and start-ups to make their mark among the almost 3,000 companies attending, with a focus this year on sustainability and health gadgets.

CES is also always stacked with computer manufacturers like Intel, Nvidia, and AMD, which will be worth watching given ongoing struggles with chip supplies, and carmakers like BMW and Mercedes.


Health and fitness tech, like this Massage Robotics booth, are mainstays of CES

What kinds of products should we expect?


Thousands of products will be on show at the convention centre, and familiar standbys like TVs, monitors, drones, and kitchen appliances will take up plenty of floor space.

Asus is teasing a laptop with a 3D display - and Samsung has already unveiled a camera-equipped oven that can recognise food and even livestream the view from inside to social media (take that, MasterChef).

Beyond those, here are a few key areas to keep an eye on:

Electric cars


Sony is best known for cameras, TVs, and its PlayStation division, but its most intriguing announcement at CES is related to its first venture into electric cars.

The Japanese tech giant entered into a partnership with compatriot carmaker Honda last year, and has all but confirmed that the fruits of that deal - almost certainly a self-driving vehicle - will be shown off this week.

Stellantis, which owns Peugeot, Vauxhall and Fiat, will have a major presence at the show, and BMW will also be hosting a keynote.

Health and fitness


There's no better time than the start of a new year to jangle enticing new fitness products in front of people, and exhibitors are likely to bring plenty of health gizmos to the show.

Among them are the Evie ring - a wearable aimed at women which can monitor heart and respiratory rate, and offer period and ovulation tracking.

Organisers say the show will also be highlighting "the importance of remote connectivity for accessible health care", which will likely resonate here in the UK amid unprecedented pressure on the NHS.

The PlayStation VR2 will get a showing ahead of its February launch.

Smart home


A major shake-up in the smart home market late in 2022 may have gone under your radar, but opened the door to a potential deluge of new appliances.

Matter launched in November - it's a new smart home standard which essentially allows all the different ecosystems (Amazon's Alexa, Google's Home, etc) to talk to one another, theoretically meaning that you can control every smart device in your home via your chosen platform.

Companies large and small are expected to take advantage and show off their wares at CES, from home security to cooking appliances, with Samsung promising a "new and expanded experience" for its SmartThings range.

Virtual reality


While CES is not traditionally focused on gaming, it would be remiss of Sony not to dedicate some of its keynote to PlayStation VR2, which launches just a month from now.

Other players in the space could also look to grab some attention, with HTC expected to announce a competitor to Meta's Quest 2, which was one of the most sought-after gadgets during the Christmas shopping season.

Don't bet on Meta itself having any announcements, but it will be hoping CES encourages punters to take a second look at its premium Quest Pro headset, which launched to mixed reviews at an eye-watering £1,499 in October.

Newsletter

Related Articles

0:00
0:00
Close
Prince Harry and Meghan’s Australia Visit Set to Draw Heightened Global Attention
UK Considers Entry Fees for Overseas Visitors at Major Museums Ahead of 2026 Travel Season
UK Prime Minister and Kuwait Crown Prince Coordinate Security Response After Regional Escalation
Calls Grow to Expand Fully Paid Maternity Leave for UK Teachers Amid Workforce Pressures
UK Secures Tariff-Free Access to US Market in Landmark Pharmaceuticals Agreement
Trump Projects Strength in Critique of UK Leadership and Naval Readiness
UK FinTech Setback as VibePay and Smartlayer Cease Operations Amid Funding Pressures
UK Leads Global Coalition of Over Forty Nations to Address Strait of Hormuz Crisis
UK Firms Urged to Accelerate Preparation as New Sustainability Reporting Rules Take Shape
UK Moves Rapid Sentry Air Defence System to Kuwait After Drone Strike Escalation
Transatlantic Relations Tested as UK Seeks Balance While Trump Reshapes Strategic Approach
Trump’s Strategic Pressure on UK Seen as Push for Stronger Alignment and Fairer Terms
UK Focuses on Trade Finance to Secure Critical Materials for Defence and Energy Sectors
Majority of UK Businesses Hit by Middle East Conflict While Confidence Holds Firm
UK Royal Navy Faces Renewed Scrutiny as Debate Intensifies Over Capability and Readiness
Reform UK Faces Mounting Distractions as Policy Agenda Struggles to Gain Traction
Investigation Launched Into Northern Cyprus IVF Clinics After UK Families Receive Incorrect Sperm
International Meeting Issues Unified Call to Safeguard Navigation Through Strait of Hormuz
Potential Strait of Hormuz Closure Raises Concerns Over UK Food and Medicine Supply Chains
UK Leads Coalition of Over Forty Nations Urging Iran to Reopen Strait of Hormuz
UK Secures Tariff-Free Access for Medicines in Landmark US Pharma Trade Agreement
King Charles III Invited to Address Joint Session of U.S. Congress in Rare Diplomatic Honor
Debate Grows Over Whether Expanded North Sea Drilling Can Reduce UK Energy Bills
UK Faces Heightened Risk of Jet Fuel Shortages, Airline Chief Warns
UK Ends Police Investigations into Lawful Social Media Posts After Review Finds Overreach
Abramovich Moves to Establish Charity for Frozen Chelsea Sale Proceeds Amid UK Dispute
Starmer Reaffirms NATO Commitment While Responding to Trump’s Strategic Critique
UK Aid Reductions Raise Fears of Severe Human Impact Across Parts of Africa
UK Signals Renewed Push for EU Cooperation as Iran Conflict Reshapes Security Landscape
Bank of England Signals Caution as Bailey Advises Markets Against Expecting Rate Hikes
UK to Convene Global Coalition to Restore Shipping Through Strait of Hormuz
Trump Signals Possible NATO Reassessment, Emphasizes Stronger U.S. Strategic Autonomy
Australia Joins British-Led Efforts to Reopen Strait of Hormuz Amid Escalating Tensions
King Charles Plans US State Visit as UK Strengthens Ties with Trump Leadership
UK Regulator Launches Investigation Into Microsoft’s Business Software Practices
Kanye West Set for High-Profile Return to UK Stage at Wireless Festival
Trump Presses Europe to Strengthen Commitment as Iran Conflict Escalates
UK to Deploy Additional Troops to Middle East Amid Rising Regional Tensions
UK Authorities Face Claims of Heavy-Handed Measures in Monitoring Released Pro-Palestine Activists
Trump Calls on UK to Secure Its Own Energy as Iran Conflict Intensifies
Nigel Farage Declines Invitation to UK Conservative Conference Led by Liz Truss
Trump Warns Allies to Take Responsibility as Rift Deepens with UK and France Over Iran Conflict
How Britain’s Prime Minister Controls U.S. Bomber Access in Escalating Iran Conflict
Trump Urges Allies to Secure Their Own Oil Supplies as Hormuz Crisis Disrupts Global Energy
Russia Expels British Diplomat as UK Pushes Back Against Pressure
White House App Faces Scrutiny After Claims of Continuous User Location Tracking
BBC Faces Scrutiny Over Allegations of Paid Content Linked to Saudi Arabia
UK-France Coastal Patrol Agreement Nears Breakdown Amid Migration Pressures
UK Police Detain Pro-Palestine Activist Again Weeks After Bail Release
FTSE 100 Advances as Energy and Mining Shares Gain Amid Middle East Tensions
×