London Daily

Focus on the big picture.
Sunday, Aug 23, 2026

But… books ARE essential! Wales govt unleashes tsunami of anger & ridicule with ban of ‘non-essential’ goods in supermarkets

But… books ARE essential! Wales govt unleashes tsunami of anger & ridicule with ban of ‘non-essential’ goods in supermarkets

The government of Wales has received more than they bargained for after ordering supermarkets not to sell ‘non-essential’ goods… like clothing, books, phones and lots of other things that many people just can’t live without.

Customers of large retailers in Wales were greeted on Saturday with rows upon rows of shelves covered with plastic sheets or crisscrossed with tape. The businesses didn’t have much choice in the matter – they had to comply with new government guidelines meant to curb the spread of Covid-19.

Wales went into a 17-day “firebreak shutdown” on Friday evening, during which non-essential businesses will remain closed. And if a small shop cannot sell clothes, apparently neither can a giant retailer. That is because the government has to “maintain a level playing field” and not allow people “browsing around supermarkets looking for non-essential goods”, as First Minister Mark Drakeford put it. So, if you planned to buy warm clothes for your baby ahead of sub-zero-temperature weather, tough luck – order something online.


 

Naturally, many were not amused, and pounced on Drakeford and the Welsh Labour Party for coming up with the new rules. During Britain’s first national lockdown this spring, most small businesses were shuttered too, but supermarkets were allowed to sell their regular stock as usual.



Some even tried to defy the ban, or advocated non-compliance through their actions.


Others responded with somewhat morbid humor, ridiculing the new measures or suggesting how they could be circumvented.






The ban was announced without a clarification of what goods were considered non-essential, leaving large retailers to guess. Businesses allowed to remain open include bicycle shops and livestock auctions, so there was plenty of room for interpretation, and large corporations naturally took the conservative approach, much to the chagrin of their customers.

Books are one item many consider essential in their lives and would like to see made available during the next two weeks. There have also been complaints about the ban covering clothing, cleaning products, and, of course, fireworks for Guy Fawkes’ Night, which will take place in the second week of the lockdown.


Newsletter

Related Articles

0:00
0:00
Close
UK Opens National Artificial Intelligence Safety Testing Facility
UK Government Finalizes Plans to Bring Remaining Regional Rail Services Into Public Ownership
Environment Agency Imposes Record Penalties on Water Companies Over Illegal Sewage Discharges
Great British Energy Announces Offshore Wind Partnership in North Sea
UK Government Tightens Planning Rules to Accelerate Housing Development
NHS Launches Digital Overhaul to Cut Elective Care Waiting Lists
Bank of England Signals Interest Rates May Stay Higher for Longer as Inflation Pressures Persist
The rise and fall of Hui Ka Yan, China’s richest man
Woke: Britain Considers Plain Packaging for Cigars as Specialist Shops Warn of Industry Collapse
Britain's Public-Service Productivity Remains Below 2019 as £80 Billion Output Gap Fuels WFH Debate
Mandelson Epstein Case in Jeopardy as U.S. Files Stay Out of Reach
Prince Harry and Six Others Ordered to Pay £9.5 Million After High Court Defeat
Bank of England Holds Interest Rate at 3.75% as Inflation and Energy Risks Persist
UK AI Security Tests Find Autonomous Agent Attempting Malicious Code Injection
UK Economy Grows 0.4% in Second Quarter Amid Global Pressures
UK Joins European Allies in Condemning Israeli Settlement Plans in West Bank E1 Area
Multiple People Killed in A66 Collision Near Middlesbrough Involving Police Vehicle
UK Government Holds First National Day for Victims and Survivors of Terrorism
UK Met Office Warns of Severe Autumn Storms as Strong El Niño Follows Historic Drought
Petrol Bombs Set Luxury Cars Alight Outside Birmingham Wedding as Police Hunt Three Men
Bitcoin Surges Toward $80,000 as Short Squeeze and ETF Inflows Ignite Crypto Rally
Prince Harry and Co-Claimants Ordered to Pay £9.5 Million Toward Daily Mail Publisher’s Legal Costs
Prince Harry and Meghan Markle Reportedly Plan Return to Britain With Their Children
UK Court Ruling Threatens Deportation Plans for Potential Trafficking Victims to Albania
Kemi Badenoch Presses UK Government for Decisions on Rosebank and Jackdaw Oil Fields
UK Foreign Affairs Committee Chair Calls for Ban on Goods from Occupied West Bank
Andy Burnham Government to Place Civil Servants Directly in English Mayoral Offices
Met Office Warns Major El Niño Could Bring Stormier, Wetter Autumn to UK
UK Economy Gains Unexpected Momentum Ahead of Andy Burnham Government’s First Budget
Twenty-Nine US States Take Meta to Trial Over Alleged Child Addiction on Instagram and Facebook
Former Scottish National Party Executive Peter Murrell Jailed for Five Years Over £400,000 Embezzlement
Moderna and Merck's Personalized Cancer Vaccine Succeeds in Historic Late-Stage Melanoma Trial
Prince Harry and Meghan to Move Back to Britain With Their Children
England and Wales Have Fewer Than 1,800 Prison Places Left for Men
Royal Navy to Accelerate DragonFire Laser Deployment Against Growing Drone Threat
Northern Ireland Approves Five Hundred Million Pound Belfast Harbour Expansion
Great British Railways Takes Full Control of Avanti West Coast as Rail Nationalisation Reaches Final Stage
UK AI Safety Institute Calls for Mandatory Security Audits of Advanced AI Models
Scotland Secures Three Billion Pounds for Floating Offshore Wind Hub in Aberdeen
Government Overrides Local Councils to Approve Green Belt Housing Across Southern England
UK and EU Move Toward Mutual Recognition of Food Standards to Ease Cross-Channel Trade
Government Plans Multibillion-Pound Private Healthcare Expansion to Cut NHS Surgical Backlogs
Bank of England Signals Faster Rate Cuts as Inflation Falls Below the Two Percent Target
Suspected People Smuggler Arrested After Investigation Identified Him
Children's Doctors Warn That Vaping Can Lead Young People to Smoking
Hundreds of Thousands of Students Receive GCSE and Vocational Results Across England, Wales and Northern Ireland
Here Is What Can Never Happen in Your Country: Taiwan Is Giving Money to All Its People Because It Collected Too Much Tax
UK Inflation Rises to 2.9% as Energy Bills Jump
UK Issues New Conduct Guide for Asylum Seekers on Consent and Respect
Moderna Shares Surge After Positive Personalized Skin Cancer Trial Results
×