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Apple’s iPhone 17 Launch Pressures Stock

Investors react to new iPhone Air and Apple Watch features

13 September 2025 · 11:07 UTC

Apple’s unveiling of the iPhone 17 lineup sent its stock lower, even as analysts predicted the new devices would refresh its user base.

Highlights included the lighter iPhone Air and updated Apple Watch features such as blood pressure monitoring, which could qualify for health savings account approval.

Market watchers say the products are aimed at driving long-term engagement despite short-term investor concerns.