London Daily

Focus on the big picture.
Thursday, Jul 10, 2025

Swipe Right! White House Partners With Dating Apps To Boost Vaccination

Swipe Right! White House Partners With Dating Apps To Boost Vaccination

The White House has partnered with apps as Match, Tinder and Bumble to boost the vaccination drive in the United States.
Want to know if your next new love interest has been vaccinated against COVID-19? Just check your favorite app.

The White House has partnered with popular online dating platforms such as Match, Tinder and Bumble to encourage more Americans to get vaccinated against the virus that has killed hundreds of thousands of people in the United States alone.

With restrictions loosening across the country as coronavirus cases, hospitalizations and deaths decline, people are increasingly getting back to some semblance of normalcy in their lives, including dating.

President Joe Biden's administration has set a goal of getting at least one vaccine shot into at least 70% of U.S. adults by the July 4 Independence Day holiday. The partnership with dating sites is meant to attract young people otherwise reluctant to get vaccinated.

"Social distancing and dating were always a bit of a challenging combination," White House coronavirus adviser Andy Slavitt told reporters on Friday.

He said OkCupid, one of the dating sites, reported that people who display their vaccination status were 14 percent more likely to get a match.

"We have finally found the one thing that makes us all more attractive: a vaccination," Slavitt said.

The dating platforms, which cater to more than 50 million people in the United States, will offer badges showing vaccination status, free access to "premium content like boosts, super likes, and super swipes" for vaccinated individuals, and filters to potential hook-ups based on people's vaccination status, the White House said.

Match Group Inc confirmed the participation of its top US brands including Tinder, Match, OkCupid, Hinge, Plenty of Fish, BLK and Chispa. Promotional campaigns will launch in coming weeks and run until July 4.

Shar Dubey, CEO of Match Group, said: "We are honored to work with the White House on increasing vaccinations across America, which will allow people to once again meet in person and engage in meaningful ways. This will make dating safer for everyone, everywhere."

To meet the 70% target as demand slows for vaccines, the White House this month announced partnerships with ride-hailing services Uber and Lyft.

As of Thursday, the United States has administered about 279.4 million doses, with 48.2% of its people receiving at least one shot, according to the latest data from the US Centers for Disease Control and Prevention.
Newsletter

Related Articles

0:00
0:00
Close
Severe Heatwave Claims 2,300 Lives Across Europe
NVIDIA Achieves Historic Milestone as First Company Valued at $4 Trillion
Declining Beer Consumption Signals Cultural Shift in Germany
Linda Yaccarino Steps Down as CEO of X After Two Years
US Imposes New Tariffs on Brazilian Exports Amid Political Tensions
Azerbaijan and Armenia are on the brink of a historic peace deal.
Emails Leaked: How Passenger Luggage Became a Side Income for Airport Workers
Polish MEP: “Dear Leftists - China is laughing at you, Russia is laughing, India is laughing”
BRICS Expands Membership with Indonesia and Ten New Partner Countries
Weinstein Victim’s Lawyer Says MeToo Movement Still Strong
U.S. Enacts Sweeping Tax and Spending Legislation Amid Trade Policy Shifts
Football Mourns as Diogo Jota and Brother André Silva Laid to Rest in Portugal
Labour Expected to Withdraw Support for Special Needs Funding Model
Leaked Audio Reveals Tory Aide Defending DEI Record
Elon Musk Founds a Party Following a Poll on X: "You Wanted It – You Got It!"
London Stock Exchange Faces Historic Low in Initial Public Offerings
A new online platform has emerged in the United Kingdom, specifically targeting Muslim men seeking virgin brides
Trump Celebrates Independence Day with B-2 Flyover and Signs Controversial Legislation
Boris Johnson Urges Conservatives to Ignore Farage
SNP Ordered to Update Single-Sex Space Guidance Within Days
Starmer Set to Reject Calls for Wealth Taxes
Stolen Century-Old Rolls-Royce Recovered After Hotel Theft
Macron Presses Starmer to Recognise Palestinian State
Labour Delayed Palestine Action Ban Over Riot Concerns
Swinney’s Tax Comments ‘Offensive to Scots’, Say Tories
High Street Retailers to Enforce Bans on Serial Shoplifters
Music Banned by Henry VIII to Be Performed After 500 Years
Steve Coogan Says Working Class Is Being ‘Ethnically Cleansed’
Home Office Admits Uncertainty Over Visa Overstayer Numbers
JD Vance Questions Mandelson Over Reform Party’s Rising Popularity
Macron to Receive Windsor Carriage Ride in Royal Gesture
Labour Accused of ‘Hammering’ Scots During First Year in Power
BBC Head of Music Stood Down Amid Bob Vylan Controversy
Corbyn Eyes Hard-Left Challenge to Starmer’s Leadership
London Tube Trains Suspended After Major Fire Erupts Nearby
Richard Kemp: I Felt Safer in Israel Under Attack Than in the UK
Cyclist Says Police Cited Human Rights Act for Riding No-Handed
China’s Central Bank Consults European Peers on Low-Rate Strategies
AI Raises Alarms Over Long-Term Job Security
Saudi Arabia Maintains Ties with Iran Despite Israel Conflict
Musk Battles to Protect Tesla Amid Trump Policy Threats
Air France-KLM Acquires Majority Stake in Scandinavian Airlines
UK Educators Sound Alarm on Declining Child Literacy
Shein Fined €40 Million in France Over Misleading Discounts
Brazil’s Lula Visits Kirchner During Argentina House Arrest
Trump Scores Legislative Win as House Passes Tax Reform Bill
Keir Starmer Faces Criticism After Rocky First Year in Power
DJI Launches Heavy-Duty Coaxial Quadcopter with 80 kg Lift Capacity
U.S. Senate Approves Major Legislation Dubbed the 'Big Beautiful Bill'
Largest Healthcare Fraud Takedown in U.S. History Announced by DOJ
×