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LONDON DAILY ARCHIVE

Red Star Macalline by M Moser Associates: 2020 Best of Year Winner for Large Corporate Office

Relocating a 330,000-square-foot office is no small feat. That’s what M Moser was tasked with when hired to conceive a three-story headquarters for furniture retailer Red Star Macalline in the Hongqiao Central Business District.

03 March 2021 · 01:18 UTC


What’s more, the multidisciplinary team provided workplace strategy, MEP engineering, and construction management in addition to interior design services.



Bringing the wow factor in the spacious entry atrium is a 50-foot-tall structure, rendered in stainless steel and wood veneer, that the firm conceptualized as a birdcage. Contained within it is a spiral staircase that connects the first floor with the third-there’s also a separate escalator linking to the second floor-and conference rooms equipped with smart meeting systems to improve efficiency. By consolidating the formal meeting spaces in this way, the layout preserves privacy and focus in the heads-down work areas, and the birdcage itself serves not to confine but to imbue employ­ees with a feeling of comfort and community.

Project Team: Dave Ge; Spring Wang; Celia Huang; Nina Lv; Bati Gu; An Ling Hao; Richel Gao; Elina Jiang; Asdang Mongkol; Robert Dani; Cavo Mao; Summer Hu; Prince Li; Frank Zhu; Sean Li; Nancy Liu; Maria Mo; Qiang Wang; Phil Xia; Daniel Wang; Hellen Gao; Wu Da Ming; Jiang Zhi Jun; Zhong Jike.