London Daily

Focus on the big picture.
Thursday, Oct 01, 2026

People Just Do Nothing stars hit out at lack of diversity in media

People Just Do Nothing stars hit out at lack of diversity in media

Asim Chaudhry and Allan Mustafa say much of comedy still dominated by white, middle-class people
The entertainment and journalism industries lack the diversity necessary to reflect British society, the creators of the acclaimed comedy People Just Do Nothing have said.

Speaking to the Radio Times, the stars of the Bafta-winning programme said much of comedy remained dominated by people from middle-class backgrounds, while they said they had been accused of racism by white journalists when depicting their own communities.

“What was so weird was these white journalists early on telling me that doing Chabuddy G’s accent was racist,” said Asim Chaudhry, who plays the character. “He was based on my dad. How can they think I’m mocking the culture? I am the culture. I just don’t think they’d actually met anyone from that culture before. For some reason, in our industry, all you see is white, middle-class people.”

His co-star Allan Mustafa, who is also known as Seapa and plays MC Grindah in the programme, agreed that a lack of diversity remained a problem in comedy. “We were coming not long after that ‘anti-chav’ comedy of Little Britain, and just doing things on our terms.

“You shouldn’t have to come from Oxford or Cambridge to be funny, but it’s still occurring in the industry in a lot of ways. It’s changing but it needs to change a lot more – not just class but ethnicity, gender. There’s still not enough behind the camera.”

Chaudhry has spoken publicly about the dynamics of race in comedy in the past, setting out a conversation he had with a white correspondent in 2020 who asked why some jokes could cause offence if they made them but would be less likely to do so if Chaudhry did.

“Chabuddy G is … an intricate, three-dimensional creation with depth, soul and heart,” he wrote to the correspondent. “Yes, you can do the accent too, but you need to put time and effort into it as it needs to [be] really good so it shows you care about the impression and not just being offensive.”

Asked to elaborate on why some things might cause more offence when said or done by a white person, he explained: “You have to put yourself in that person’s shoes. It’s empathy. Doing an accent badly can be offensive because it can trigger past trauma. When I was your age, people used to do bad Indian accents to me to mock me and it was very hurtful.

“You having a laugh is not as important as someone feeling hurt because you’re mocking the way they or their parents speak.”
Newsletter

Related Articles

0:00
0:00
Close
Southwest England Faces Flood Alerts After Heavy Autumn Storms
UK Expands Funding for Rapid Electric Vehicle Charging Infrastructure
Welsh Government Approves Funding to Upgrade South Wales Transport
Northern Ireland Tensions Rise as Orange Order Rejects Drumcree Compromise
NHS Leaders Back Early Design of Proposed National Care Service
More Than One-Third of Regional UK Universities Face Financial Deficits
UK Current Account Deficit Narrows as Cross-Border Financial Flows Remain Strong
Bank of England and FCA Issue New Rules for Stablecoins and Digital Assets
MI5 Warns UK Universities Over Research Links With Chinese Institutions
UK Energy Price Cap Rises 4% as Electricity VAT Is Temporarily Suspended
Equity Calls for UK Personality Rights to Protect Performers From AI Replication
OpenAI Pauses Advanced Model Training Following Safety Concerns
Scottish Government Proposes Replacing 32 Councils With Larger Regional Authorities
Ofgem Raises UK Household Energy Price Cap by 4% From October
UK Counter-Terrorism Police Continue Investigation After Five Arrests Near RAF Fairford
OECD Cuts UK 2027 Growth Forecast to 1%
Labour Says State Pension Triple Lock Remains Protected Through Current Parliament
Andy Burnham Pledges National Care Service With Free Social Care in England
Six Flags Permanently Shuts Landmark X2 Roller Coaster Following Safety Scandals
Metropolitan Police Rule Out Terrorism in Golders Green Stabbing Investigation
Lithium-Ion Battery Identified as Cause of Fatal Merseyside House Fire
UK Department Rejects New Sea Use Framework Due to Stakeholder Fatigue
Major Thames Water Pipe Burst Causes School Closures in London
Aldi Commits £900 Million to Expand UK Supermarket Network
Scottish Affairs Committee Warns Skills Shortages Threaten Defence Sector Expansion
Parliamentary Committee Warns Northern Ireland Budget Deadlock is Stalling Economic Growth
NHS Hospitals in England Face Severe Shortages of Essential Medications
Home Secretary Signals Major Overhaul of UK Immigration and Leave to Remain Policies
Chancellor Promises New Job Schemes Alongside Strict Fiscal Discipline
Energy Secretary Proposes Taxpayer-Funded Green Transition and National Electricity Grid
UK Government to Renationalise Avanti West Coast Railway Franchise in March
Prime Minister Andy Burnham Pledges Major Social Care and Infrastructure Reforms
Five Suspects Released on Bail Following Alleged Bomb Plot Near RAF Fairford
UK Diesel Prices Hit Record High of 199p Per Litre
Transport for Wales and Network Rail Complete Electrification of South Wales Metro
Defra Expands Incentives for Sustainable Farming and Biodiversity in England
Northern Ireland Executive Approves Funding Package to Resolve Public Sector Pay Disputes
Universities UK Warns of Financial Insolvency Risks for Higher Education Institutions
UK Prisons Activate Emergency Protocols to Manage Capacity Pressures
UK Government Establishes New Safety Standards for Frontier AI Models
Home Office Tightens Skilled Worker Visa Requirements and Dependent Rules
Ministry of Defence Restructures Royal Navy Frigate Procurement to Prevent Overruns
UK Government Mandates New Housing Targets to Address National Shortage
UK and Scottish Governments Reach Agreement on North Sea Energy Transition
NHS Launches Digital Overhaul to Reduce Surgical Backlogs in England
Bank of England Holds Interest Rates as Service Sector Inflation Persists
UK Chancellor Announces Fiscal Consolidation Measures to Stabilize National Debt
RNLI Chief Executive Condemns Misinformation and Abuse Targeting Volunteer Crews
Metropolitan Police Charge Swindon Man with Assisting Foreign Intelligence Services
British Intelligence Report Warns Environmental Collapse Threatens Global Defense Infrastructure
×