John Lewis has unveiled its Christmas advert, which tells the story of a little boy and a Venus flytrap named Snapper. The commercial focuses on changing family traditions and features a track called "Festa" sung by opera legend Andrea Bocelli.
While many other retailers have used A-list celebrities in their Christmas ads, John Lewis chose a different approach by emphasizing the theme of family values and evolving traditions.
This year's Christmas adverts from various brands have highlighted glitz, fame, and fun, but John Lewis aimed to capture the essence of a modern family Christmas in its ad.