The influencer, known as "Sanqiange," started a drinking challenge on the platform and was found dead 12 hours later.
The incident has sparked criticism of the safety and regulations of social media apps.
LONDON DAILY ARCHIVE
Chinese Social Media Influencer Dies After Participating in Dangerous Drinking Challenge on Douyin
A Chinese social media influencer died after consuming seven bottles of Baijiu, a Chinese spirit with a high alcohol content, during a live stream on Douyin, a Chinese version of TikTok.
27 May 2023 · 15:14 UTC
